Laura Dudley Email & Phone Number

Mount Laurel, Nj

Frankford Umbrellas has been in the shade industry for 120 years, providing high end premium umbrellas to the contract and retail industries. We are a dynamic and thriving company in the outdoor living industry, specializing in traditional and modern shade solution designs. We use only the best in manufacturing our umbrellas ,and they truly are best in the industry. We believe in providing our partners an exceptional product, at a reasonable price, with superior customer… Show more Frankford Umbrellas has been in the shade industry for 120 years, providing high end premium umbrellas to the contract and retail industries. We are a dynamic and thriving company in the outdoor living industry, specializing in traditional and modern shade solution designs. We use only the best in manufacturing our umbrellas ,and they truly are best in the industry. We believe in providing our partners an exceptional product, at a reasonable price, with superior customer service.Frankford does not build umbrellas for obsolescence. We build them to last 10+ years, and not to have to be replaced every 2-3 years. Every product we build is based on our many years of experience.We pride ourselves on our personal way of doing business. Our ultimate goal is to exceed your expectations, and as National Sales Manager I partner with our manufacturers' sales representatives and work directly with each of our retail customers to help your company grow and continue to provide the high level of service and premium quality products to your customers that they are used to. Show less

Lexington, Va

I was responsible for developing and maintaining marketing strategies to meet the organizational objectives. I evaluated customer research, buying habits, market conditions, and competitor data. I developed and implemented marketing plans and projects for new and existing products, considering positioning and messaging that differentiated the company’s products in the market. I planned and coordinated with various publishers for advertising placements and costs. I was… Show more I was responsible for developing and maintaining marketing strategies to meet the organizational objectives. I evaluated customer research, buying habits, market conditions, and competitor data. I developed and implemented marketing plans and projects for new and existing products, considering positioning and messaging that differentiated the company’s products in the market. I planned and coordinated with various publishers for advertising placements and costs. I was the primary contact person for GSA, which included maintaining contracts.I updated and managed pricing for all products, including developing the pricing strategy for new products. I monitored, reviewed and reported on all marketing activity and results, as well as researched and analyzed customer feedback, current market conditions and competitor information.I oversaw the company’s electronic marketing efforts including social network sites, supervision of website design and maintenance.I developed and administered our marketing database which includes client and prospect information.I wrote and oversaw website and advertising copy, newsletters and press releases, as needed.I acted as a liaison with media and advertising representatives.I planned and administered the Marketing Departments’ budget. Show less

Lexington, Va

I managed and maintained a multi-million dollar branch of BB&T (now Truist Bank). This included sales management, budgeting, and I was also a retail and business loan officer.

After graduating from JMU in 2001 with a BA in Communications I was incredibly blessed to be able to stay at home full-time and raise my son until joining BB&T/Truist Bank in April of 2003.

Ba, Public Relations/Communication

Majored in Communications, with a concentration in Public Relations, and a minor in Italian.

Education record