Laura Govan Email & Phone Number

London

London, United Kingdom

• A multi-faceted role working alongside the UK Head of Marketing on strategic planning and implementation of all aspects of marketing covering SCIB UK and Europe
• Managed 350+ client events (entertaining 4000 clients) annually eg. economist seminars, panel discussions, VIP private dining, bespoke events, sports hospitality, roundtables, cultural partnerships and conference.
• Managed 350+ client events (entertaining 4000 clients) annually eg. economist seminars, panel discussions, VIP private dining, bespoke events, sports hospitality, roundtables, cultural partnerships and conference.
• Implemented Salesforce CRM system for Marketing across the division and managed Eventogy software for client communications and engagement
• Supported planning and execution of marketing budget, successfully coming under budget every year, report writing for senior board, identified cost savings, managed accrual and quarterly reviews of projected spend
• Maintained strong working relationships with over 60 senior stakeholders as well as account management of external agencies

London, United Kingdom

• Supporting the development and implementation of Norton Rose Group global sector marketing and BD programmes in line with the firm’s strategy
• Managed a drinks reception for 200 clients and an internal team building event for 70 associates
• Designed and produced client brochures and credentials documents and weekly online client communications round-ups

London, United Kingdom

• Played a pivotal role in organising client facing events and supporting the wider marketing team with key projects
• Managed a roadshow of investment seminars throughout the UK, 100 clients per event, in addition to 2 large scale panel debates for 350+ in London and Edinburgh
• Designed calendar of events, 500 annually across the globe from the UK to Europe and Asia
• Revamped the sponsorship pages of coutts.com and intranet
• Assisted on branded invitations, adverts, banners and… Show more Played a pivotal role in organising client facing events and supporting the wider marketing team with key projects
• Assisted on branded invitations, adverts, banners and client gifts

Edinburgh, United Kingdom

• Working directly with the Head of Marketing to support the business in delivering key objectives
• Managed 40+ UK client events annually ranging from private dinners to a 3-day event for 1200 clients
• Managed first ever sponsorship of Scottish Ballet’s Autumn Tour for 2 years running, which received a Cultural Branding Award Commendation at the Arts & Business Scotland 2010 Awards
• Designed and produced corporate literature, stationery and presentations
• Delivered a complete… Show more Working directly with the Head of Marketing to support the business in delivering key objectives
• Delivered a complete brand refresh project

Melbourne, Australia

• Supporting all members of the marketing team and senior management
• Managed a 2-day retreat for 60 staff including transport, catering, accommodation, business presentations and team building activities
• Coordinated all internal and external marketing enquiries
• Supported on all client events, coordinated guest lists, managed RSVPs and meet/greet
• Organised stock and distribution of all branded merchandise nationally

Ba (Hons) Media Theory & Production, Advertising

Higher National Diploma, Advertising & Pr

Education record