- Manage the official Universal Orlando Annual Passholder Facebook Group of over 160K members- Partner with departments across the resort to share Guest feedback leading to improved overall Guest experience- Coordinate the employee positive recognition program known as #UOFistBump- Analyze social media data to identify trends in the industry and competitor success, providing valuable insights for digital planning

- Researched current social media scope and proposed expansion opportunities to other platforms- Supported #UOFistBump Team Member recognition program through social platforms- Built on existing social media platforms, analyzing strengths, weaknesses, opportunities and threats to expand Guest Service scope- Created reports with aims to highlight relevant business insights

- Managed all social media platforms, including Facebook, Instagram, and Twitter- Achieved a 40% increase in audience reach on Facebook and a 60% increase in engagement on Instagram- Facilitated mass communications between the executive board and club members- Successfully promoted career advancement workshops, club meetings, and the biannual Intern Pursuit event (with over 200 students in record attendance)

- Created and updated WHPS program information, including internal and external bulletin boards, posters, signs, flyers, and other advertising outlets- Utilized digital photography, Adobe InDesign, Illustrator, and Photoshop for social media networks- Conducted research, maintained awareness of, and implemented current marketing trends

- Shot high-quality images for the use of the magazine - Orchestrated set layouts and worked with models to enhance visual storytelling- Worked with other photographers to align photoshoots with the magazine's theme- Pitched creative ideas for editorial shoots

- Produced editorial stories, web content, and event materials for units within the College of Arts and Humanities SVAD aligned with the college's marketing plan and university brand- Worked on various college and school committees regarding SVAD media representation and marketingAssisted with social media strategy, creation, and posting for the School of Visual Arts & Design (Instagram, Twitter, YouTube, Facebook, LinkedIn, others as needed) that generated traffic and strengthened the… Show more - Produced editorial stories, web content, and event materials for units within the College of Arts and Humanities SVAD aligned with the college's marketing plan and university brand- Worked on various college and school committees regarding SVAD media representation and marketingAssisted with social media strategy, creation, and posting for the School of Visual Arts & Design (Instagram, Twitter, YouTube, Facebook, LinkedIn, others as needed) that generated traffic and strengthened the school and universities social media presence- Produced marketing copy for the website and tracked analytics Show less

- Managed all external communications targeted at the general public- Contributed to the successful coordination of large-scale film festival

- Created layouts for the fashion magazine - Assisted with graphics and editing of photos- Collaborated with other creative members in order to ensure a cohesive magazine design

- Processed photography orders and data- Designed graphics using Photoshop for backdrops, brochures, and flyers- Contributed to the creation and printing of posters, letters, and pamphlets for junior ceremony and senior graduation- Facilitated photography sessions