Laura M.

Laura M. Email and Phone Number

Senior Marketing Manager at Clockwise Offices @ Clockwise Offices
glasgow, glasgow city, united kingdom
Laura M.'s Location
Glasgow, Scotland, United Kingdom, United Kingdom
About Laura M.

Highly skilled marketing professional with experience in hotels, retail and the luxury market.

Laura M.'s Current Company Details
Clockwise Offices

Clockwise Offices

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Senior Marketing Manager at Clockwise Offices
glasgow, glasgow city, united kingdom
Employees:
34
Laura M. Work Experience Details
  • Clockwise Offices
    Senior Marketing Manager
    Clockwise Offices Mar 2022 - Present
  • Clockwise Offices
    Marketing Manager
    Clockwise Offices Jan 2021 - Mar 2022
    United Kingdom
  • Labs
    Marketing Manager
    Labs Jun 2019 - Dec 2020
    London, United Kingdom
  • Melrose And Morgan Limited
    Marketing And Digital Manager
    Melrose And Morgan Limited Mar 2018 - Feb 2019
    London, United Kingdom
    - Implementing marketing calendar to plan and execute seasonal campaigns. Planning communication strategy as well as providing detailed reporting and analysis of campaign results.- Organising and chairing weekly marketing meetings with heads of departments. - Composing compelling copy for promotional material, website and press releases. - Producing marketing collateral by briefing external agencies and co-ordinating all content creation and design, ensuring timescales were adhered… Show more - Implementing marketing calendar to plan and execute seasonal campaigns. Planning communication strategy as well as providing detailed reporting and analysis of campaign results.- Organising and chairing weekly marketing meetings with heads of departments. - Composing compelling copy for promotional material, website and press releases. - Producing marketing collateral by briefing external agencies and co-ordinating all content creation and design, ensuring timescales were adhered to. - Managing the relaunch of the Melrose and Morgan website. Working with a developer to design and create the website, carrying out usability testing, meeting with relevant stakeholders and working to strict timelines.- Creating and managing all website content, ensuring copy optimised for SEO and product images and descriptions were accurate and detailed. - Organising our attendance at industry trade shows and working on the stand during shows to capture leads, generate sales and network with industry contacts. - Established a digital marketing campaign with web agency to increase website traffic and brand visibility, monitoring results and adapting the campaign accordingly.- Implemented abandoned basket and remarketing functionality to increase revenue and monitored results.- Managing an ongoing digital CRM campaign to increase brand loyalty and revenue from the website.- Managing all social media platforms. - Managing relationships with external agencies.- Planning and directing all photo shoots for both lifestyle and product photography. - Effective management of two team members who provided support for marketing activities. Ensuring appropriate delegation of tasks, monitoring time management as well as providing regular feedback and support.- Carrying out weekly in-store merchandising and staff training for new initiatives and products. - Working with PR agency to promote seasonal and year-round campaigns and products. Show less
  • Maybourne Hotel Group
    Digital Marketing Contract
    Maybourne Hotel Group Sep 2017 - Feb 2018
    London, United Kingdom
    - Brought in to assist with the re-launch of four Maybourne websites- Managing the content entry on all sites- Copy writing- User experience testing and working with digital agency to resolve any issues with design and functionality- Co-ordinating relaunch project schedule- Managing budget- reporting to Head of Digital
  • South Place Hotel
    Senior Marketing Executive
    South Place Hotel Apr 2016 - Jul 2017
    London, United Kingdom
    - Creating marketing campaigns and providing detailed reporting and analysis of campaign results.- Working with PR Manager to create marketing calendar and plan seasonal campaigns and promotion accordingly.- Copywriting for promotional material, website content and press releases.- Managing all website content as well as managing all functionality changes and providing detailed reporting on website performance. - Responsible for digital CRM campaign to build guest loyalty and… Show more - Creating marketing campaigns and providing detailed reporting and analysis of campaign results.- Working with PR Manager to create marketing calendar and plan seasonal campaigns and promotion accordingly.- Copywriting for promotional material, website content and press releases.- Managing all website content as well as managing all functionality changes and providing detailed reporting on website performance. - Responsible for digital CRM campaign to build guest loyalty and brand positioning.- Managing all social media platforms and working with social media influencers to increase brand awareness and engaging with new and existing guests to build brand loyalty.- Initiating and managing relationships with external agencies including web agency, designers, printers, photographers and suppliers.- Scheduling, planning and directing all photo shoots, ensuring all departments involved were fully briefed. - Working with hotel events team to organise and promote special events such as music showcases, cinema screenings and launch parties.- Engaging with selected partners to create compelling messaging to support brand positioning, create media messaging and build guest loyalty.- Effective management of interns to ensure mutually beneficial work placements. - Relaunch and management of The Club at South Place Hotel membership club, introducing new membership procedure, producing The Club collateral, training the Front of House team and responding to member queries and requests. - Involvement in the launch of the new Chop House brand of restaurants; liaising with key stakeholders, planning menus and special offers and implementing campaigns ensure consistency across all three restaurants. Show less
  • Small Luxury Hotels Of The World
    Ecommerce Commercial Executive
    Small Luxury Hotels Of The World May 2012 - Jun 2015
    London
  • Slaters
    Ecommerce Manager/Marketing Assistant
    Slaters Oct 2008 - Apr 2012
    Glasgow
  • Change Solutions
    Recruitment Advisor
    Change Solutions May 2007 - Oct 2008
    Using computer and email systemReviewing candidate applicationsInterviewing potential candidates over the phoneAttending regular team meetings
  • Slaters
    Sales Advisor
    Slaters Oct 2003 - May 2007
  • Slater Menswear
    Assistant Buyer
    Slater Menswear Jan 2005 - Oct 2005
    Meeting with suppliersOrdering stockUsing computer systemMonitoring stock levelsChoosing new products to stock in storeWorking closely with buying manager

Laura M. Education Details

Frequently Asked Questions about Laura M.

What company does Laura M. work for?

Laura M. works for Clockwise Offices

What is Laura M.'s role at the current company?

Laura M.'s current role is Senior Marketing Manager at Clockwise Offices.

What schools did Laura M. attend?

Laura M. attended Glasgow Caledonian University, London Jewellery School, Hutcheson's Grammar School.

Who are Laura M.'s colleagues?

Laura M.'s colleagues are Kelsey Howard-Matthews, Ermal Alijaj, Clinton Kwan, Miriam Rachel Damasta, Katie M., Lubi Barre, Katie Stones.

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