Laure Macquet Email & Phone Number

Ville De Paris, Île-De-France, France

Paris

Advising Mirakl customers for the functional and technical implementation of their platform:- by collaboratively designing their MVP scope- by providing support throughout their project up to Go-Live- by helping them define and implement a long-term roadmap for their platformContributing to the design of new opportunities at Mirakl through close collaboration with Product team: eg dropship, internationalization, hybrid platform models, fulfillment by operator… Show more Advising Mirakl customers for the functional and technical implementation of their platform:- by collaboratively designing their MVP scope- by providing support throughout their project up to Go-Live- by helping them define and implement a long-term roadmap for their platformContributing to the design of new opportunities at Mirakl through close collaboration with Product team: eg dropship, internationalization, hybrid platform models, fulfillment by operator. Managing a team of 3 Show less

Région De Paris, France

For the Online division of the worldwide leader in Ophtalmic optics: launch of a global Customer Experience platform (Salesforce Commerce Cloud, Salesforce Marketing Cloud, Salesforce Service Cloud, PIM, CMS), as Functional Lead:- Designed the customer and business user experience cross-clouds- Managed a team of 5 business analysts to elaborate on +500 user storiesFor a Japanese group, leader in Luxury Beauty: launch of a new eCommerce platform in EMEA on Salesforce Commerce… Show more For the Online division of the worldwide leader in Ophtalmic optics: launch of a global Customer Experience platform (Salesforce Commerce Cloud, Salesforce Marketing Cloud, Salesforce Service Cloud, PIM, CMS), as Functional Lead:- Designed the customer and business user experience cross-clouds- Managed a team of 5 business analysts to elaborate on +500 user storiesFor a Japanese group, leader in Luxury Beauty: launch of a new eCommerce platform in EMEA on Salesforce Commerce Cloud, as Product Manager:- Multi-geography delivery team (France, UK, Bulgaria, India)- Managed team of 15+ developers & testers with Agile methodology- Held business & technical requirements workshops to define the solution - Coordinated with CRM and Customer Service projects occurring in parallelFor a French leader in Luxury&Beauty Retailing: guidance for international eCommerce implementation in +10 European, South-Asian & Middle East countries:- Defined Operating model (eSupply, Online Marketing, Fraud, Customer Service etc.)- Conducted eCommerce solutions assessment- Built Business caseFor a major French Consumer Goods Retailer : launch of a dedicated digital program for premium customers- Determined customer segmentation to define adapted offers and contents- Worked out communication plan (digital and physical)- Conducted statement of requirements conception, validation and testing with key client stakeholders & external agency company- Managed pilot phase and ran customer satisfaction surveyFor a leader in Transport Industry: Adoption of salesforce.com for Bid Management (+1000 users)- Defined Training Strategy- Conceived and delivered Train-the-Trainer sessions (+40 international key users)For the French leader in the Energy sector: Implementation of a new customer segment project - Redefined customer service processes following the merger of two different units (+2M customers)- Deployed specifications and rules on the basis of data migration impact analysis Show less

Paris - France

New application project to manage requests for refund : specifications definition, testing, training to 90 call centre agents.

Rungis - France

• Displayed the production of 6 factories (French and Czech) through the European network• Planned the production of 2 factories in Czech Republic• Management of overloading (activity and stock) • Analysed the daily level of service and the risk of stock shortage

Msc Strategy And International Business, Dissertation : Entry Mode Choice For E-Commerce Firms : A Multinomial Approach, Distinction

Activities and Societies: Team member of Aston Badminton Club

Msc In Business Management, Finance, Accounting, Marketing, Supply-Chain

Activities and Societies: Festival "Le Père Noël est-il un rocker?" 15th edition – Logistics Manager www.pernorock.com

Education record