Laurel Cunningham Email & Phone Number

Broomfield, Colorado

Denver, Colorado

Supporting our Cultural Attraction clients through product development and buying of on-target retail merchandise while enduring fiscal responsibility and revenue growth.

Greater Denver Area

Experienced Retail Merchandise Director | Passionate People Leader | Creative Product Developer | Brand Optimizer | Procurement Specialist.

Millercoors Golden, Colorado

• Demonstrate leadership through strategic and tactical development, implementation, management, administration and support of MillerCoors profit-generating Consumer Licensing program. Increased sales from $1 million to.
• Source, develop and procure strategic brand focused merchandise targeted at building brands and increasing positive impressions in the marketplace
• Manage, provide leadership, mentor and coach team of 25+ for ongoing professional development and job execution.
• Develop and oversee operation of retail brewery store, consumer catalogs and website businesses, warehouse and fulfillment center, employee outlet store and related Intellectual Property management associated with.
• Execute merchandise licensing business in profitability and protect the brand image quality and growth of MillerCoors Intellectual Property portfolios.

Lakewood, Colorado

• Represented client (Coors Brewing Company) in leading the Integer consumer retail program through sourcing, development, procurement and resale of logoed merchandise.
• Directed management of retail brewery store, warehouse and fulfillment operations and Coors brand consumer initiatives.
• Drove market-focused Consumer Licensing programs to expand logoed merchandise sales to consumers and distributors, while generating royalty income and bottom-line profits.Account Manager
• Developed well-coordinated internal relationships with key decision makers, clients and team and established expectations.
• Executed day-to-day client and internal stakeholder relationship management, ensured excellent service and compliance on deliverables.