- Manage website, CRM system, and email distribution and regularly contribute topical articles to organizational blog, in line with broader storytelling and communication priorities- Generate ledes, interview subjects, and research for blog articles on small business topics relevant to organization- Develop and manage digital marketing strategy and content calendar including integrated email, Instagram, Twitter and Facebook communications - Lead media outreach, including writing press releases, organizing earned media coverage, preparing talking points for org representatives, and briefing journalists - Use digital design software to create marketing and educational collateral and supervise Assistant Communications Coordinator in all content creation

-Develop organizational communications strategy and lead a team of three volunteers to implement strategic tasks; develop organizational voice and adjust tone of copy based on intended audience (university students, program alumni, donors, etc.) -Use Mailchimp to send regular email communications to organization and partners, including monthly newsletter-Make regular updates to Wordpress website and blog, including writing blog posts about international social issues and creating website graphics on Canva-Manage all brand Instagram, Twitter, and Facebook accounts, including creation of graphics, scheduling of content calendar, and organization of photo and video contentCreate social media best practices and assist in creation of brand guidelines, and advise others on adhering to guidelines -Carry out internal communications with Advisory Council and collaborate with organization to create targeted and thematic marketing campaigns

- Created and managed all content for company’s online presence including use of Adobe software to create graphics and photography for website and social media platforms; managed brand presence digitally through implementation of marketing campaigns; tracked and analyzed performance of content through various metrics including Google Analytics- Acted as media spokesperson to local and national media; developed and wrote press releases and created comprehensive media kit; established and maintained contacts in press; screened and responded to press inquiries; secured earned coverage of company events; secured earned media coverage for company events - Planned and coordinated press and community events at company’s Sacramento venue; served as point person for all steps of event operations - Wrote articles for company blog, including researching and interviewing multiple sources on local and international topics - Supported in creation of physical marketing materials for wholesale partners, and creation of monthly newsletter

- Served on Board of Directors of national nonprofit that serves as fundraising venture for international development NGOs- Led team of 3 volunteers in creation of multimedia educational resources and campaigns related to alleviation of extreme poverty and hunger; climate change; and the United Nations SDGs- Organized and facilitated webinars in partnership with like-minded organizations, including creation of presentations and leading discussion - Reported out on committee activities at bi-monthly board meetings and collaborated with Communications and Development committees to implement educational fundraising campaigns efficiently integrated across platforms

- Created and hosted webinar for 15 attendees on the work of The Hunger Project in Ghana - Created educational content around issues of global poverty and climate change for for FeelGood's official social media channels - Collaborated with 3 other team members to create educational resources for FeelGood's official website

- Traveled throughout California with Imlak'esh Organics Food Truck - Worked events preparing food for festivals - Engaged customers in conversation about Imlak'esh Organics products

-Provided daily care to between 40 and 60 large and small dogs, including feeding; cleaning; administering medication; facilitating exercise -Socialized and cared for 10-15 dogs that were not fit for all staff to handle-Assisted volunteers in dog handling and socialization-Provided insight on personalities and care needs of specific dogs for other staff and potential adopters Advocated for animal welfare and responsible adoptions at fundraising events