Working in an all-encompassing role for Auckland's top luxury fashion boutique including: • Product buying• PR management• Graphic design (Illustrator & Photoshop)• Marketing management• Online store management - Shopify • Merchandise management• In-house cashmere label design, production and branding

• Liaising with UK office to ensure the global brand strategies are implemented in New Zealand• Communicating with New Zealand Creative Director to create and implement tactical and strategic marketing campaigns• Creation and distribution of press releases• Content creation including photography, for weekly EDMs and social media • Managing marketing budgets• Working with brand ambassadors• Management and execution of brand events such as new store openings

PR and Marketing for clients Topshop Topman New Zealand, Levi's and The Department Store, through agency Showroom 22, which involved the below:• Creation and distribution of press releases• Event management• Managing social media includuing content creation and photography • Sample management• Management of advertising• Media relation management• Crisis management

Retail Assistant which graduated to Visual Merchandising. This role included visually merchandising the Karen Walker flagship store, and traveling nationwide to merchandise concession stores such as Ballentynes and Smith & Caughey's. Also merchandised product for events with brand partner Lexus, in Auckland, Wellington and Christchurch.Responsibilities include:• Sales• Customer service• Visual merchandising for events, and flagship and concession stores • VIP management