Lauren Holbrook

Lauren Holbrook Email and Phone Number

PR at Lucid Software @ Lucid Software
south jordan, utah, united states
Lauren Holbrook's Location
Salt Lake City Metropolitan Area, United States
About Lauren Holbrook

I believe every person has a story and deserves to have that story shared. These stories have a role to play in allowing us to connect with and lift others. On first glance, my story is centered around three heart transplants. Those health challenges taught me persistence in attaining what seemed impossible, but also how to look beyond an individual to find the real story. Since then, my story has gained new angles, characters and passions. My education and professional experiences built an innovative mindset, interest in exploring different industries, and a solution-oriented approach to every challenge. I discovered a love for entrepreneurship, expanding the influence of women in business, and mentoring others through career development. This digital age is all about connection, and I intend to strengthen those connections through my work. Let's discuss how I can help your audience truly engage with your company.

Lauren Holbrook's Current Company Details
Lucid Software

Lucid Software

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PR at Lucid Software
south jordan, utah, united states
Website:
golucid.co
Employees:
689
Lauren Holbrook Work Experience Details
  • Lucid Software
    Public Relations Manager
    Lucid Software Mar 2024 - Present
  • Lucid
    Associate Pr Manager
    Lucid Mar 2022 - Mar 2024
  • Lucid
    Senior Public Relations Specialist
    Lucid Jul 2020 - Mar 2022
    Lucid Software offers a leading visual collaboration suite that helps teams see and build the future from idea to reality. With its products—Lucidchart, Lucidspark and Lucidscale—teams can align around a shared vision, clarify complexity, and collaborate visually, no matter where they're located.
  • Freelance
    Independent Consultant
    Freelance Nov 2018 - Present
    • Create brand identity through logo, website, social and marketing material development• Consult on social media management, engagement and optimization• Draft keyword-optimized website assets to solidify brand messaging• Develop press releases and conduct associated media outreach• Write and edit e-learning scripts, including learning assessements
  • Matter Communications
    Account Coordinator
    Matter Communications Mar 2019 - Mar 2020
    Boston, Massachusetts
    • Drafted bylines and marketing collateral across industry verticals, including enterprise, security, healthcare, SaaS, smart buildings, workforce development, data centers and HVAC • Managed four executive social profiles with weekly to monthly recommended posts relevant to the executive and his or her respective industry• Drove media coverage through strategic outreach around priority events and awards, editorial calendar topics, corporate announcements and industry-specific trends and holidays• Co-led Young Professional employee resource group to connect more than 20 young employees with each other in addition to agency executives and professional development resources• Managed speaking and award deadlines and submissions to further position executives, client projects and customers as industry leaders
  • Shift Communications
    Public Relations Intern
    Shift Communications Jun 2018 - Nov 2018
    Boston, Massachusetts
    • Managed administrative, media relations and reporting tasks between healthcare and B2B technology teams for more than 10 clients• Researched industry thought leaders, reporters and news for critical daily news scans and media lists leading to top-tier client coverage• Built social media content management database and created 3-5 strategic posts daily to improve client thought leadership platform
  • Brigham Young University Athletic Communications
    Gymnastics Sports Information Director
    Brigham Young University Athletic Communications Jun 2017 - May 2018
    Provo, Utah
    • Produced 2-3 stories and press releases weekly for website, local athletics media and specific gymnastics outlets• Ensured consistent messaging across digital channels and during events through regular coordination with social media, marketing and other departments• Pitched and managed media placements, earning more than 7,000 external media views at a single publication
  • Y Digital Agency
    Account Coordinator
    Y Digital Agency Aug 2017 - Apr 2018
    Provo, Utah
    • Coded and analyzed more than 500 social media posts from corporate geofences to identify best engagement practices by location for a Fortune 500 company• Performed sentiment and trend analysis on 24 SEO keywords to create relevant, targeted research topics• Engaged with 5-10 client event attendees hourly through social listening software to build brand awareness and loyalty
  • Byu Prssa
    Vice President, Campus Relations And Agency Director
    Byu Prssa Apr 2017 - Apr 2018
    Provo, Utah
    • Created and proposed business model to establish student-run PR agency on campus• Acquired four local client campaign projects ranging from research to content creation to provide relevant experience for student participants• Managed project assignments, client acquisition and relations and sustainable student recruitment
  • Byu Y-Serve
    Digital Media Manager, Writer, Office Assistant
    Byu Y-Serve Jun 2015 - Apr 2018
    Provo, Utah
    • Increased Facebook engagement by 32% by creating relevant posts and blog content about programs, events and volunteers• Connected 5-15 students daily with one of 70 service organizations to promote consistent volunteerism • Coordinated external media through producing bi-weekly press releases and articles for each of the seventy programs• Developed and launched a new website design based on Google Analytics research and volunteer app to provide better marketing opportunities
  • Decisionwise
    Communications Specialist
    Decisionwise Oct 2016 - Apr 2017
    Springville, Ut
    • Connected daily with 5-10 national HR bloggers and writers to earn media placements that improved SEO and promoted consultant books• Engaged online with HR industry thought leaders through Twitter, LinkedIn, podcasts, and email to promote and share relevant content and ideas• Generated 5-10 new marketing outreach leads daily through secondary research on the HR industry and opinion leaders
  • Fredette Family Foundation
    Public Relations Intern
    Fredette Family Foundation Jan 2016 - Sep 2016
    • Planned campaigns to educate 17,000 students and their parents in the Provo School District on cyberbullying• Produced informational materials based on research collected from connecting with professionals in the field• Increased engagement by collaborating weekly with the social media team to design creative, relevant posts• Organized community events that raised more than $30 thousand by working with local executives and media

Lauren Holbrook Education Details

Frequently Asked Questions about Lauren Holbrook

What company does Lauren Holbrook work for?

Lauren Holbrook works for Lucid Software

What is Lauren Holbrook's role at the current company?

Lauren Holbrook's current role is PR at Lucid Software.

What schools did Lauren Holbrook attend?

Lauren Holbrook attended Brigham Young University.

Who are Lauren Holbrook's colleagues?

Lauren Holbrook's colleagues are Fred Ogweno, Meredith Von Feldt, Jamie Krueger, Sheyne Anderson, Morgan Skidmore, Melinda Hicken, Zackery Rowley.

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