Lauren Devoe Email & Phone Number

• Responsible for increasing fundraising and awareness of The Children’s Heart Foundation through effective and creative marketing and communication strategies.• Work with partner organizations, including the American Heart Association and American Academy of Pediatrics, on joint communications to ensure brand consistency.• Managed special project with Visionaries (Public Television Series hosted by Sam Waterston) to create a documentary featuring The Children's Heart Foundation. Airs on PBS in 2022. • Managed website redesign project from start to finish.• Launched end-of-year digital fundraising campaign that resulted in $110,000 in donations.• Launched and managed Facebook fitness challenge that raised over $150,000 in donations.• Facilitated and managed logo and brand redesign project, which launched in 2019.• Led the implementation of marketing and communication objectives from 2018 Strategic PlanKey projects/achievements: Created and executed successful crisis communication plan, Project Manager for website redesign project and logo rebrand project, Project manager for project with Visionaries (Public Television Series hosted by Sam Waterston) to create a documentary featuring The Children's Heart Foundation

Lincolnshire, Il

• Created all day-to-day social media content across all of CHF’s platforms. • Grew Facebook page following from 3,000 to over 23,000 likes through enhanced social media content and strategy.• Generated compelling messaging and content aimed at engaging constituents across multiple digital platforms.• Assisted with the creation and led the implementation of national social media campaigns, including annual campaigns with the American Heart Association.• Oversaw all 11 CHF Chapter social media accounts to ensure brand consistency.• Established CHF monthly e-newsletter and grew email database to over 15,000 emails.• Created content for e-newsletter and other organizational emails each month.• Designed all marketing and promotional materials.• Implemented CHF Social Media Guidelines and training manuals.• Created marketing pieces to be used to promote events across the country.• Worked collaboratively with partner organization, the Adult Congenital Heart Association (ACHA), on joint fundraising campaign, the Congenital Heart Walk.• Attended CHF events to represent the organization, including Congenital Heart Walks across the country.• Participated in the creation of our 2018 Strategic Plan that was put into motion at the beginning of 2018.

Iowa City, Iowa Area

University Housing & Dining complements the academic mission of the University of Iowa by providing clean, well-maintained, secure, healthy, and affordable housing and dining options designed to meet the diverse and evolving developmental, educational, and nutritional needs of students living in a multicultural community. • Created a proposal for the creation of a UI Dining Facebook Page to feature UI food stores and restaurants. • Implemented the launch of the Facebook campaign and created post schedule.• Assisted in the redesign of the University of Iowa Housing and Dining website. • Copy edited existing website, and developed new website content.• Created marketing pieces, printed and digital, aimed at promoting UI Housing and Dining events.• Created marketing materials (posters, signs, logos, etc) for UI retail department to be used around campus

Her Campus is an online collegiate magazine aimed at college women, with chapters at 200+ colleges across the country, supplementing national content with local content, produced entirely by the nation's top student journalists.http://www.hercampus.com/school/u-iowa- Wrote articles on celebrity news and gossip, as well as current events/trends/topics.- attend weekly meetings and events on campus

Greater Chicago Area

- Managed all 12 chapter websites and Facebook pages, including the national Facebook page and website- Wrote articles for their annual newsletter, wrote thank you cards and letters to donors- Created new marketing materials, including brochures and handouts.- Created a video for February partnership with Build-A-Bear Workshop- Created a social media timeline/strategy for Feb. partnership with BAB- Helped out at major events, such as the Congential Heart Walk in Chicago

The Iowa Women’s Foundation (IWF) is committed to improving the lives of Iowa’s women and girls through a diversified mix of action and funding, including research, grantmaking, advocacy, education, and collaboration.- Worked with the organization in Philanthropy Communication class- Was part of the Social Media team- created a Facebook and Twitter posting schedule, as well as social media strategy that included best practices for their organization, solutions to problems they were having with social media, and ways for them to get more likes and followers. - Created a video for their organization's new mapping project.

Iowa City, Ia

Serving as the organization's cornerstone program, the Ronald McDonald House of Eastern Iowa provides a temporary home for families while their child is being treated or hospitalized at area hospitals & clinics. RMHC of Eastern Iowa is dedicated to creating, finding and supporting programs that directly improve the health and well-being of children.- Produced promotional materials for the organization including a video using final cut pro X software that is featured on their home page

•Attend lectures from authors, editors, and others in the magazine industry•Gather information on resume building, internship opportunities, and useful resources

Bachelor'S Degree, Journalism

Activities and Societies: Ed on Campus, Her Campus, PRSSA University of Iowa graduate with a Bachelor of Arts degree in Journalism.

Education record

Activities and Societies: Tiger Leaders, French Club, Cheerleading