Lauren Otero Email & Phone Number

- Working on various tasks to assist in the management of 5 client accounts- Using software such as Meltwater and MuckRack to complete media monitoring tasks- Building media lists based on the needs of the client and the interest level of each potential journalist - Writing creative, professional and concise media pitches to journalists and creating corresponding moodboards- Creating face sheets to provide insight on different people as needed for client events

Gainesville, Florida, United States

- Collaborate with our client, The Office of Careers and Corporate Partnerships, and the college’s communications and brand center to create promotional material.- Manage a team of Account Executives as we create client deliverables that correspond with the client's overarching goals. - Host weekly client and team meetings to ensure effective communication and evaluate success - Develop and maintain a social media strategy to effectively promote and engage students in professional development events- Planning and executing events, making sure to develop promotional content before and keep everything running smoothly during

Gainesville, Florida, United States

- Working with the public relations department of the University of Florida to develop strategies to boost student involvement in the program - Meeting weekly with my team to check progress and develop plans for work going forward - Creating surveys regarding student knowledge of and involvement in the public relations program - Developing focus group protocols and questions for public relations majors and non-majors to further our research - Promoting our surveys and focus groups to maximize the involvement of students and the accuracy of results - Paying great attention to detail to ensure that we’re asking the best questions and doing our research in the most accurate and ethical ways possible

Gainesville, Florida, United States

- Attending meetings that allow members to hear advice from and connect with industry professionals - Learning more about the intricacies of public relations and its different sectors- Attend annual ICON conference to connect with professionals, learn about the field of public relations, and be a part of a collaborative community as a representative of UF, a star chapter within the national PRSSA

- Create two social media post per week for the chapter's Instagram account — one in-feed post and one story post- Generate captions for each created post with attention to brand voice- Switch weekly between promotional content for articles written by Her Campus UFL writers and interactive content for general engagement purposes - Pitch post ideas one week in advance and add them to the "budget," an organized excel sheet that contained deadlines, other ideas and writers' article synopses

Gainesville, Florida, United States

- Attend meetings with Latinx guest speakers who give expert advice on growing in the public relations field- Connecting with other Latinx individuals with a shared pride of our roots and love for public relations through meetings and socials

West Palm Beach, Florida, United States

- I greeted all customers in a warm and friendly manner not always seen in the area that I worked in. Multiple families informed me that they had come to Grease because the other restaurants that they originally went to ignored them and/or gave them a very bad attitude and that I was an excellent change of pace from that. - I pay close attention to the seating chart and seated customers accordingly. I make certain that no matter what happens, every server gets an even amount of tables for the night. If it begins to rain and there are people outside, I help bring their food and belongings inside and ensure that they are comfortable for the rest of their dining experience. - Because there are no bussers, the servers are responsible for bussing their own tables. However, I made it my mission to either assist the servers in bussing the tables, or I bus them entirely myself. It is a win/win situation because it helps people get seated at tables more quickly and it helps ease the servers' workload. The only exception to this is if I am extremely busy and cannot leave the front of the restaurant. - Throughout my time working at Grease, I learned how to read people. Since everything pertaining to my job was all handwritten, I had to guesstimate wait times myself, which I did by regularly walking through the restaurant and observing people's postures (slumped back in their seats or upright waiting for food) and what they had on their tables (menus, appetizers, newly served or partially eaten dinners, or checks). I also took note of people's "vibe" when they entered the restaurant to see whether they wanted to sit at a table or the bar, how much conversation they wanted to engage in before they got what they needed (some people wanted to talk as much for as long as I was allowed to, some people did not want to even glance in my direction), and what manner I should speak to them in (whether they would appreciate a good joke or prefer a more direct and serious approach).

West Palm Beach, Florida, United States

- Each day, I got to greet and connect with new and regular customers. I also got the chance to familiarize myself with the regular customers and even memorize some of their orders. - My communication skills began to flourish during my time working in this establishment. With time, I was able to more easily understand, communicate, and resolve customer needs and issues. - I was able to prove my capabilities to myself and my fellow partners of working late nights and in a fast-paced environment. By the end of my time as a barista, I was able to very rapidly take orders, keep my station clean, brew coffee, and prepare food items. - Working at Starbucks meant being detail-oriented. Behind the register and bar, it was crucial to properly record and prepare the customer's order to perfection to maintain consistent quality throughout every store. In addition to that, I also frequently partook in coffee tastings, in which I had to point out even the most subtle notes of aromas and flavors that one would not typically notice at first glance.

Bachelor'S Degree, Broadcast Journalism, Senior

Activities and Societies: Public Relations Student Society of America (PRSSA) Alpha PRoductions Hispanic Public Relations Student.

Associate Of Arts - Aa, Journalism

Activities and Societies: OwlTV