Lauren Mongiardo Email & Phone Number

New York, Ny, Us

Greater New York City Area

Greater New York City Area

Greater New York City Area

Actively seek and identify new sales opportunities and develop effective relationships with key client contacts.Develop value propositions around client needs, effectively negotiate financial terms and close sales for YouGov’s Data Products portfolio - BrandIndex and Profiles.Respond to incoming leads, develop and manage pipeline using internal CRM systems, and cultivate strategic prospects to produce revenue through new sales.Create and present relevant sales materials for client… Show more Actively seek and identify new sales opportunities and develop effective relationships with key client contacts.Develop value propositions around client needs, effectively negotiate financial terms and close sales for YouGov’s Data Products portfolio - BrandIndex and Profiles.Respond to incoming leads, develop and manage pipeline using internal CRM systems, and cultivate strategic prospects to produce revenue through new sales.Create and present relevant sales materials for client meetings and lead product demonstrations. Show less

Greater New York City Area

As Product Manager of YouGov Profiles, I work closely with relevant stakeholders on the implementation of YouGov Profiles (the new media planning and segmentation tool for brands and their agencies) in the US. The main objectives of this role are to be the champion of the product in the US as we bring it to market and integrate it into the workflows of marketers, advertisers and researchers, and maintaining close relationships with the market (customers, evaluators, and potentials) for… Show more As Product Manager of YouGov Profiles, I work closely with relevant stakeholders on the implementation of YouGov Profiles (the new media planning and segmentation tool for brands and their agencies) in the US. The main objectives of this role are to be the champion of the product in the US as we bring it to market and integrate it into the workflows of marketers, advertisers and researchers, and maintaining close relationships with the market (customers, evaluators, and potentials) for awareness of market needs and perspectives.- Understand the data within the product and how to best use it to answer clients’/potential clients' needs- Serve as the solution expert when dealing with clients and internal teams- Help drive sales and great customer service- Work closely with the teams that package, sell and deliver the product- Position the product for all markets and all buyers- Document market problems (both existing customers and future customers)- Feed the needs of the US market into the product development team to enable feature development prioritization- Champion product capability internally, promoting the opportunity for other teams to utilize new products in existing research and develop new opportunities Show less

Greater New York City Area

Uncovering the strategic initiatives of Nielsen clients in order to identify upsell opportunities. In addition, responsible for ensuring the current client investment with Nielsen remains consistent through account renewals.- Manage internal sales, analytic consulting, product management, and client service teams efforts to drive strong client relationships for retention and growth opportunities- Consult with clients on how to make Nielsen tools actionable to drive revenue and… Show more Uncovering the strategic initiatives of Nielsen clients in order to identify upsell opportunities. In addition, responsible for ensuring the current client investment with Nielsen remains consistent through account renewals.- Manage internal sales, analytic consulting, product management, and client service teams efforts to drive strong client relationships for retention and growth opportunities- Consult with clients on how to make Nielsen tools actionable to drive revenue and demonstrate value- Manage and own current client relationships by handling all aspects of renewal, upsell, and revenue generating opportunities- Secure 100% renewal rate within current client base- Ensure each client has the appropriate suite of products and services to address their objectives- Develop and foster client relationships with C-suite, decision makers and influencers- Maintain awareness of industry trends Show less

Greater New York City Area

Fostering client relationships by providing knowledge and support, and help users leverage their investment in the licensed suite of products by conferring with clients and training clients on the best practices of our applications.- Provide applications training and demonstrate products for current clients using Nielsen software, segmentation, and data - Assist with strategy set by account team by demonstrating best practices- Prepare client analyses, projects, and present… Show more Fostering client relationships by providing knowledge and support, and help users leverage their investment in the licensed suite of products by conferring with clients and training clients on the best practices of our applications.- Provide applications training and demonstrate products for current clients using Nielsen software, segmentation, and data - Assist with strategy set by account team by demonstrating best practices- Prepare client analyses, projects, and present deliverables- Develop and follow user contact schedule, appropriately record notes in CRM system- Meet with Account Managers/Account Executives on a frequent basis for two way communication on client strategies/issues/organizational changes- Communicate product/data updates to clients- Coordinate Nielsen product installation and training and ensure accurate user information within Product Fulfillment system- Maintain adequate technical/product knowledge- Maintain client information in CRM system (contacts, meeting notes, email)- Open or manage assigned cases for each client inquiry, ensure accurate and timely response, close case upon completion- Act as back up on accounts for sales and service teams- Maintain awareness of industry trends and competitors- Work with team members to foster specialties and cross train on other products/responsibilities Show less

Greater New York City Area

- Assist with the development of a client growth strategy, including market gap and SWOT analysis- Provide client and project management and marketing support- Conduct business development research on clients, businesses, and product opportunities- Responsible for supporting the sales and consulting teams- Develop responses to RFP’s, including presentations, statements of work, and proposals

Greater New York City Area

- Coordinate and manage the execution of all local marketing activities, such as onsite events, webinars, and territory e-mail campaigns- Developed territory’s marketing plan- Develop knowledge of clients and prospect organizations, including org. structure, key executives, current initiatives, strategies and financial health- Partner with Managing Director on data reporting from CRM system, including forecast and pipeline reports- Manage contracting process - work jointly with… Show more - Coordinate and manage the execution of all local marketing activities, such as onsite events, webinars, and territory e-mail campaigns- Developed territory’s marketing plan- Develop knowledge of clients and prospect organizations, including org. structure, key executives, current initiatives, strategies and financial health- Partner with Managing Director on data reporting from CRM system, including forecast and pipeline reports- Manage contracting process - work jointly with the sales team to complete contract content including solution details, project team bios, facilitating reviews and signatory process with client- Support client-facing and internal sales meetings, including scheduling, prepping, materials production, etc.- Serve as first point of contact/back up for sales team- Project manages locally-created proposals, presentations and RFPs Show less

Greater Philadelphia Area

- Develop and implement marketing plans to reach commuters in Southeastern Pennsylvania- Craft marketing materials for clients and specialized programs- Educate clients on marketing plans and gauge success of programs- Brainstorm and strategize new opportunities, programs and ways to enhance current programs- Oversee a region-wide Bike to Work Challenge (established in 2009)- Chair a task force on climate change relative to commuter congestion*Leadership Academy… Show more - Develop and implement marketing plans to reach commuters in Southeastern Pennsylvania- Craft marketing materials for clients and specialized programs- Educate clients on marketing plans and gauge success of programs- Brainstorm and strategize new opportunities, programs and ways to enhance current programs- Oversee a region-wide Bike to Work Challenge (established in 2009)- Chair a task force on climate change relative to commuter congestion*Leadership Academy, Association for Commuter Transportation, January 2010 to August 2010A year-long professional development and training program that included customized workshops, conferences through the Association, class leadership projects and assignments, and committee participation.*Association for Commuter Transportation: 2010 Conference, August 2010Breakout session presenter on multiple topics Show less

Greater Philadelphia Area

Assist Senior Consumer Protection Agent with consumer complaints – communicating with consumers, closing complaint cases, and helping the community

Greater Philadelphia Area

- Assist housing specialists with monitoring lenders’ compliance- Analyze records to uncover fraudulent activity

M.S., International Marketing

Activities and Societies: Research Assistant, Coordinator of the MIM Networking Association, served as a member of the Academic Honesty.

B.S., International Business

Activities and Societies: University Student Senate (2005-2008), member of the Peer Review Board (2005-2008), Class of 2008 Chairperson.