Laurie Menyo Email & Phone Number

Lafayette Hill, Pa, Us

Plymouth Meeting, Pa

Builds brand awareness for ECRI, the most trusted voice in healthcare, through strategic, integrated public relations, media relations, and social media interactions and engagement. Collaborates with executive leadership on internal and external communications and public relations strategies that support the nonprofit’s growth initiatives. Cultivates strong media relations with top-tier and local journalists and secures impactful coverage. Develops and implements social media strategies to generate inbound traffic and client engagement. Identifies compelling case studies to showcase client successes. Establishes metrics and performance measurement for all communications channels.

Plymouth Meeting, Pa

Develops strategy for promoting nonprofit health services and patient safety organization. Manages the marketing and advertising budget. Leads the public relations activities to secure positive press coverage. Oversees brand management. Reports to the Chief Marketing Officer. Directs six full-time marketing specialists and managers responsible for product marketing, lead generation, trade show exhibiting, speaking engagements, education programs and conferences, and social media. Is passionate about securing press coverage in publications such as the New York Times, Wall Street Journal, Philadelphia Inquirer, Boston Globe, Modern Healthcare, Good Morning America, 6ABC News, CBS This Morning, Politico, Health Affairs, and more.Awards: Recipient of first annual John Clark Patient Safety Award 2012

Greater Philadelphia Area

I am responsible for developing and implementing public relations and social media strategies to get the word out about ECRI's mission to advance effective, evidence-based healthcare globally. I work with amazing healthcare journalists every day and love helping them with research on medical devices, patient safety, and emerging technologies. As a nonprofit organization, ECRI is passionate about improving patient care around the globe. I couldn't ask for a better organization to devote my time, talent, and energy!

Philadelphia, Pa

High-quality sweets bakery specializing in custom wedding cakes, decorated cakes, authentic German cookies, and ice cream. This was a sweetest job I ever had! Responsible for annual sales and marketing to Philadelphia-area wholesale accounts, including restaurants, country clubs, and food services. Expanded business by securing 24 new accounts. Led a national marketing campaign to sell delicious authentic German cookies to fans around the country. Designed professional marketing pieces. Coordinated promotions. Pitched story ideas to press and obtained prime television coverage and extensive print press. Awards: Received Modern Baking’s Leadership Award for Marketing

Erdenheim, Pa

Integrated marketing and advertising campaigns for banking, associations, retail, healthcare, and scientific clients. Wrote ad copy, managed ad layouts and advertising calendars, wrote bylined articles, pitched new accounts, and developed integrated publicity plans. Worked with the media in story placements. Tracked campaign results.

Ba, American Studies

Activities and Societies: Quad College Newspaper, Literary Magazine, Women's Glee Club, French Club, Alpha Lambda Delta Honor Society.

Education record

Activities and Societies: Graduated 2nd in my class of 300.