Why am I so passionate about SOM (Solicitors Online Marketing)?Simple—marketing for law firms hasn’t caught up with the times. Firms that don’t embrace modern strategies will be left behind by those that do.Who am I?I’m Tom. I’ve been running paid ad campaigns for over five years, but my passion for marketing goes way back.When I was 10, I was tweaking thumbnails on my BMX and Call of Duty YouTube videos, trying to get more views. And guess what?It worked!Fast forward 13 years, I now do real marketing.I’ve worked with dozens of firms, creating paid ad strategies that deliver a steady flow of relevant enquiries.Alongside that, I’ve been improving my writing skills and documenting my journey through my LinkedIn content.If you’re curious about growing your law firm, feel free to follow along!