David Lawless Email & Phone Number

Camarillo, California, United States

Camarillo, CA

Lead all marketing functions including strategy, product marketing, market research, communications and tactics:Media communications – working with media to secure interviews for company personnel, writing press releases, print ads (publication selection, cost negotiation, ad development)White paper and newsletter story authoringCompetitive AnalysisBrand.

Camarillo, California, United States

Camarillo, CA

Los Angeles, CA

Sit on the Board of Directors for the Los Angeles chapter of the American Marketing Association (AMA)Lead a team for all chapter activities related to career development, mentoring, and collegiate development for marketing professionals and those who aspire to beLead event management of our annual college career event and emcee the eventManage.

Greater Los Angeles Area

Sit on the Board of Directors for the Los Angeles chapter of the American Marketing Association (AMA)Lead event management of our annual college career event and emcee the eventManage Relationships With Local AMA Collegiate ChaptersFacilitate Collegiate Involvement With the Professional Chapter

Greater Los Angeles Area

Managed email communications and campaigns to our members and other contacts in the marketing field. This included drafting copy and using Mail Chimp to distribute content. Named "Volunteer of the Month" in April 2016.Managed the AMA Los Angeles LinkedIn group, which included developing content and moderating submissions from fellow group members.

Account Manager for hundreds of accounts that use our 800+ online, virtual, digital, and instructor led training products, including project manager of some multi million dollar accounts. Lead presentations to key client personnel both in person and virtually over WebEx and partner with Human Resource Managers, Training Managers, union leadership, and.

Promoted manufacturing expositions through development and execution of marketing plans for industry events, including integrated campaigns of email, web, trade advertising, and direct marketing. Managed and planned marketing budgets and established brand identity for events.

Program Manager of a large beverage company's online customer loyalty program as part of a multi million dollar account as well as for combined online interactive marketing and direct mail promotions targeted to consumer and business to business channels.Led teams of resources including that of creative, development, technology, legal, and outsource.

Troy, MI

Created and produced online and print versions of products that represented a totally new communications vehicle: blogging before it was known as "blogging". Published the book The Fever - A complete account of how a team from Detroit rocked the basketball world in 2004. Developed and launched all web pages for Pistonsfever.com in October 2003 featuring an.

Recruiter for the college's academic programs, converting leads to campus visits and visits to closed enrollments. Outreach and promotion of the college's programs to target markets. Top performing recruiter, contributing to a team that achieved an enrollment growth of 83% over 5 years.

Marketing, 98%

MBA level course in Marketing - January 2014 certificate granted through Coursera for Wharton with 98% score on modules in Branding.

Bachelor Of Arts (B.A.), Marketing

Activities and Societies: MSU Marketing Association