Lawrence Young Email and Phone Number

Provided strategic planning services for public relations and public affairs campaigns designed to build communities and coalitions.

COMMUNICATIONS STRATEGY• Mapped out and implemented strategic communication plans catering to both executive leadership and operational-level audiences including newsletters, talking points, action alerts, and social media forums.• Designed and analyzed online surveys to understand audience culture, aspirations, and limitations. The analysis of survey data informed communications strategies on the use of appropriate spokespeople, tone of communications, and communications tactics and in the training of advocates. • Created and directed production schedules for technical and creative teams. Spearheaded print and digital media projects including websites, brochures, and videos for Fortune 500 clients from inception to execution.LEADERSHIP & TEAM MANAGEMENT• Provided networking and thought leadership strategies through authoring blog posts and hosting webinars on strategy and tactics, resulting in proposal requests and new clients.• Enhanced collaboration between account directors, sharing best practices to save time on client projects and to prevent duplication.

PUBLIC AFFAIRS STRATEGY• Generated promotional and marketing materials from complex military reports. Planned and executed mobile communications platform launch event that built statewide awareness; at the same time, coordinated the invitation and attendance of federal, state, and local elected officials and regulatory leaders.

Previous role: Vice President, Political Development Group (merged with Angerholzer in 2013)STRATEGIC PLANNING • Developed strategic plans to elevate political profiles in key industries such as financial services, healthcare, and transportation through social media outreach, speaking engagements, and roundtable forums.• Directed all fundraising outreach; provided strategic communications coaching to clients including firm partners and executives enabling them to advance political operatives.• Acted as the senior political fundraising consultant for 20+ members of Congress, three lobbying firms, and two trade associations with goals ranging from $10K-$20K per event with a 98% success rate.• Cultivated relationships to promote the firm or trade association as key political fundraisers; organized signature events including roundtable discussions, private dinners, and fundraising trips.TEAM LEADERSHIP & DEVELOPMENT• Directed the successful Political Development Group-Angerholzer Team merger, integrating both intellectual property and company assets including staff, company practices, technology, and corporate culture into one cohesive consulting firm.• Oversaw personnel development efforts by delivering trainings on software, company culture, communications practices, and professional development.

Public Affairs and Fundraising• Represented Maryland’s largest political fundraising firm, serving leadership in the General Assembly, county executives in four of the seven largest counties, and local offices.• Coordinated over 30 campaigns, and supervised over 50 high dollar fundraisers a year. • Designed and executed fundraising plans for high and low donor events, including invitations, development of donor list, staffing call time, and managing event day operations.• Served as the primary fundraiser on two separate fundraisers in Baltimore City and Baltimore County; both events broke Maryland records for Democratic single event fundraising.

Jul 2000 - Nov 2000Field Coordinator: Democratic Party of Oregon – 1st Congressional District Coordinated Campaign, Portland, ORApr 2001 - Jun 2001 Regional Field Organizer: Alan A. Diamonstein for Lt. Governor Campaign, Newport News, VA