Laura Braley Email and Phone Number
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A strategic and results-oriented individual with more than 15 years of communications, stakeholder management, media relations and project management experience. Combined with an excellent track record of developing and deploying global content marketing and engagement strategies through a regionalized storytelling approach.
Compass Group
View- Website:
- compass-group.com
- Employees:
- 72997
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Global Director Of Marcomms Strategy And Project Management For Compass Group At GoogleCompass Group Dec 2022 - PresentGreater Seattle Area• Global Marketing and Communications Strategy, Planning and Development: Initiates, drives and develops global marketing, communication and campaign strategies to support the Food program. Key focus areas include service level adjustments, sustainability, risk and safety and user engagement.• Leads the Global MCE Project Management Office: Includes project prioritization, planning and scheduling, workflow optimization, dynamic forecast, resource capacity and reporting. • Strategic Business Partner and Stakeholder Management: Builds strong, open and collaborative partnerships/relationships with stakeholders and cross functional teams across a highly matrixed and complex ecosystem.• Employee-facing storytelling and engagement: Leads and oversees storytelling that demonstrates a best-in-class workplace experience that inspires a culture of innovation for Google employees, vendor partners, and external visitors on campus.• New Business Project Strategy: Supports the development and implementation of strategies, initiatives and processes in support of potential new lines of business.• User Research and Insights: Investigates, researches and discovers current and future trends in subjects such as food service, marketing, user/customer engagement and programs, health and wellness developments, etc, which may contribute to the continual improvement of the Food at Google program. • Issues and Risk Management: Manages significant issues or risks in collaboration with subject matter leads. • Leadership: Leads a team of highly skilled, diverse subject matter expert project leaders based around the world. -
Global Senior Manager Of Integrated Marketing, Communications And Engagement For Compass At GoogleCompass Group Feb 2020 - Dec 2022Sunnyvale, California, United States• Led, developed, and deployed short- and long-term marketing and engagement strategies to drive business growth and deliver meaningful change. Restructured, aligned and tailored marketing and engagement efforts to growth at 4x scale, and delivered brand positioning and promise.• Integrated globally relevant regional strategies in support of program-wide priorities to efficiently deliver key results in 55 countries across 300+ cafes, 1,500+ food spots, 13 teaching kitchens and 54 food trucks• Heavily collaborated with other global and regional cross-functional team members, including those from: creative, legal, environmental, behavioral science, procurement, operations, culinary and people operations.• Key responsibilities included the development, execution and measurement of marketing strategies, resources, tools, programs, campaigns and experiences that support the Food at Google program -
Regional Marketing Communications & Engagement Manager For Compass At GoogleCompass Group Sep 2016 - Feb 2020Sunnyvale, Ca• Built and maintained relationships with a diverse group of stakeholders and partners across a complex ecosystem. Leveraged strong communication skills and a solutions-oriented mindset to ensure alignment and effective collaboration • Developed project scope, defined deliverables, and timelines with key stakeholders. Oversaw project management and execution while communicating milestones and results to stakeholders throughout• Built clear processes, templates, tools, and reporting techniques to drive on-brand experiential and content marketing at more than 20 Google sites, including: London, New York, Seattle, Tokyo, Singapore, etc.• Developed relationships with team members domestically and abroad to ensure internal initiatives are clearly executed and in alignment with Food at Google's values and brand guidelines • Awarded “Support Individual of the Year” by the Food at Google team in June 2018• Nominated as co-chair and communications lead of the Diversity and Inclusion Action Council -
Public Relations And Marketing ManagerBon Appétit Management Company May 2013 - Sep 2016San Francisco Bay Area• Oversaw public relations and social media strategy of 25+ restaurants, which included partnership with award winning chefs• Developed and executed a combination of short- and long-term PR strategies and media events to generate exposure of new restaurants and cafés nationwide with key dailies, national and international press • Created marketing strategies that aligned digital marketing and social media to promote new concepts and offerings online. Drafted written content, secured imagery, oversaw photo shoots, and media briefings• Oversaw the RFP process and directly managed PR agencies for select accounts. Supported the Communications Director and national PR agency on promotion of company-wide initiatives, including food sourcing commitments, executive profiles, crisis communications, company milestones and community partnerships -
Senior Account ManagerAndrew Freeman & Co Jul 2012 - May 2013San Francisco Bay Area• Directly managed public relations and marketing for 10+ restaurant and hospitality accounts• Developed and integrated long- and short-term public relations and marketing strategies, which included the drafting and distribution of press releases, media alerts and targeted pitches to a combination of local, regional and national media• Coordinated and executed client events that drove press and marketing opportunities• Managed a team of 10 employees, including: account managers, coordinators, and interns -
Tourism Communications ManagerVisit Salt Lake, The Convention & Visitors Bureau Feb 2009 - May 2012Greater Salt Lake City Area• Drafted, pitched and secured coverage by domestic, national and international press. Provided media with press releases, alerts, images, and quotes on a regular basis• Organized and executed events such as:- Ski Salt Lake Shootout (ski photography competition)- World Premiere of Warren Miller’s “…Like There’s No Tomorrow”- World Premiere of William A. Kerig’s documentary “Ready to Fly”• Planned, oversaw, and partnered with like-minded organizations to host domestic and international media familiarization trips in Salt Lake County- Represented Visit Salt Lake to the media as both spokesperson and a personal contact- Served as liaison between Visit Salt Lake hospitality and tourism partners in the planning process as well as execution of the media familiarization trips- Guided and skied with members of the media at Alta, Brighton, Snowbird and Solitude• Organized and attended domestic media events and blitzes. Markets visited include:- New York City, San Francisco, Denver, Chicago, Los Angeles, Boston, Houston, Washington D.C., etc.• Created content for and assisted with management of Visit Salt Lake’s social media channels -
Account CoordinatorLove Communications Feb 2007 - Oct 2008Salt Lake City, Utah, United States• Produced and followed up on media kits, press releases, and media alerts• Maintained media coverage archive file for all clients, and calculate media value reports • Assisted with coordination and execution of celebrity appearance tours for Walt Disney Studios• Organized and supervised media events such as: - Live morning television remotes on FOX and KUTV - Fashion, cooking, film, and health segments on ABC and KSL - Dancin’ Papas smoking cessation competition at Energy Solutions Arena - Scholarship Golf Tournament for High School Seniors at Hidden Valley Country Club• Promoted upcoming films and home entertainment releases -
Festivals ChairAssociated Students Of The University Of Utah May 2004 - Jan 2005• Organized and managed an annual music festival while successfully keeping within a $99,000 budget • Coordinated five national and local bands and more than 150 vendors and sponsors• Ensured compliance with all University and city policies for safety, health, and legal concerns• Managed a team of 10 employees and 50+ volunteers throughout event planning and execution
Laura Braley Skills
Laura Braley Education Details
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Mass Communications With An Emphasis In Public Relations
Frequently Asked Questions about Laura Braley
What company does Laura Braley work for?
Laura Braley works for Compass Group
What is Laura Braley's role at the current company?
Laura Braley's current role is Leader of global strategic communications, content marketing and employee engagement for value-driven companies.
What is Laura Braley's email address?
Laura Braley's email address is la****@****mco.com
What is Laura Braley's direct phone number?
Laura Braley's direct phone number is (650) 798*****
What schools did Laura Braley attend?
Laura Braley attended University Of Utah.
What are some of Laura Braley's interests?
Laura Braley has interest in Human Rights, Disaster And Humanitarian Relief.
What skills is Laura Braley known for?
Laura Braley has skills like Public Relations, Social Media, Event Planning, Social Media Marketing, Media Relations, Event Management, Press Releases, Tourism, Marketing, Facebook, Social Networking, Ski.
Who are Laura Braley's colleagues?
Laura Braley's colleagues are Mythili Kesani, Jhovanny Palacios, Sergio Hernandez Angeles, Mandy Martin, Mariam Mohamed, Anjelica D, Orlando Tolaba.
Not the Laura Braley you were looking for?
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Laura Braley
Western Governors University '23, Master Of Arts In Teaching: Secondary EnglishDover, Nh -
Laura Braley CPPM, CMC
Assistant Project Manager @ Kraus-Anderson | CppmGreater Minneapolis-St. Paul Area4googlemail.com, excelerarx.com, wiley.com, rxlandscape.com2 +161267XXXXX
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Laura Braley
Mechanicsburg, Pa3aholdusa.com, aholddelhaize.com, ahold.com4 +318865XXXXX
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