Lea Hortman Email & Phone Number

Milwaukee, Wi, Us

United States

all things branding, design + strategy for women. •I lead brand foundational strategies for women leaders & founders of small businesses and personal brands. Creating comprehensive brand identities and visual story materials to obtain the tools to launch, market, and position their brands on and offline. •Developeand executed comprehensive brand strategies and content for clients targeting women resulting in increased brand awareness and engagement. •Build partnerships for the ideation and creation of content campaigns that celebrate brand awareness, movement, and impact services or products. •Complete in-depth marketing research and analyze social media platforms for insights to develop better brand tone and messaging. •Build a customizable social and emotional design for brand identity, social media content, and responsible landing pages. •Help women develop confidence while defining the audience and setting goals to establish a visible brand presence. •Host| Facilitate brand educational training and workshops that emerge social emotional + brand strategy foundations.

Milwaukee, Wisconsin, United States

A unique contracted role during the injustice of 2020 birthed an innovative and creative way to speak to black voices and advocate for black voices in the community of Milwaukee, WI digitally through crisis and hardship.• Collaborated with local and national partners to develop strategic initiatives that empower and uplift the black community, while creating inclusive digital learning spaces about immediate community needs. • Oversaw data management and analysis for multiple social media platforms, leveraging insights to amplify the black voice, black vote, and black people's value to foster community trust and engagement. • Developed peer-to-peer marketing campaigns aimed at increasing digital outreach and canvassing efforts within the black community. These campaigns focused on police funding reform, voter engagement, health concerns, and the needs of our city's budget. • Developed and created visual content including a compelling copy that could be published for local and national efforts to spread the black perspective. Using poetry, creative writing, and descriptive elements to impact the online space. • Focused on branding development of all cohesive content to fuel online spaces.

Milwaukee County, Wisconsin, United States

Founder, and Executive Director for grassroots girls mentoring program in the City of Milwaukee. Taking my passion for young girls, community outreach and development, and educational programming we were able to serve 300+ students by partnering with Milwaukee REC, Boys & Girls Club, Heal the Hood MKE, and several grassroots programs throughout the city. •Developed and managed all educational programming and support activities for the mentoring program, ensuring a comprehensive and effective experience.•Successfully recruited and retained mentors through strategic partnerships, resulting in increased mentorship opportunities and support for participants.•Created community outreach initiatives to establish and nurture relationships with girls, parents, and the immediate community, fostering a sense of belonging and engagement.•Collaborated with community partners to organize local events and meetings, providing mentorship-focused literature and immediate home resources for participants.•Established partnerships with local and nationally recognized organizations to develop creative workshops and character development curricula, enhancing the quality and impact of the mentoring initiatives.•Evaluated program activities and attendance using surveys, providing valuable insights to improve engagement and sustain effective partnerships.

Milwaukee, Wisconsin, United States

Serviced in the social services field working with youth and families to prevent violence in schools in communities.•Supervised and trained youth advisor staff while providing support and mentorship•Served as a source of professional expertise on mentoring, youth development, and program development for the organization and the community; research, trends, policies, and emerging issues•Facilitated & designed a socioemotional 16-week girls' enrichment program•Engaged in relationship-building strategies with “high-needs” students•Evaluated and assessed the success of our monthly programs•Speak and represent violence-free zone, on behalf of the team at board meetings, media, social work & administrative meetings when requested•Meet and network with police, local service agencies, and residents of the surrounding communities to address issues and promote opportunities that will improve the quality of the environment for the assigned school•Coordinate school-wide events and activities, to empower youth and create exciting spaces around poetry

Bachelors Of Science, Social Work

Associate Of Science - As, Human Services

High School Diploma, General