In this role, I directed an eight-member team to manage up to 60 simultaneous shows, ensuring compliance with organizational policies and ticketing goals. I owned the ticketing process; managed ticket pricing and inventory, and troubleshot issues to ensure event success. I collaborated with internal and external stakeholders (promoters, venue staff, and ticketing companies) to ensure seamless operations. I analyzed sales data to determine marketing strategies to increase revenue.• Orchestrated a ticketing software migration from Ticketmaster to AudienceView, resulting in a significant increase in overall revenue.• Collaborated with third-party ticket vendors (Groupon, Goldstar, TodayTix) to promote discounted tickets, driving audience engagement and increasing ticket sales by an average of 15% for underperforming shows. Successfully cultivated fan interest, expanding visibility, and generating additional revenue through strategic vendor partnerships.• Led negotiations with third-party ticket vendors, securing favorable profit-sharing agreements and optimizing ticket pricing strategies. Evaluated vendor proposals on revenue splits, timeframes for ticket availability, and discount levels, ensuring alignment with sales goals.• Coordinated with Marketing and Guest Services teams to streamline the ticketing process, resulting in a reduction in ticketing errors and an enhanced VIP guest experience.• Managed the distribution of tickets to VIP guests, communicated event details, and resolved any ticketing issues to ensure a seamless experience.• Generated custom financial reports used for post-event settlement, drafting comprehensive interdepartmental explanatory memos to ensure accurate settlement.

In this role, I delivered operational support, including supervising and scheduling staff and processing payroll. I monitored ticketing trends to maximize revenue. I also generated daily sales reports for internal and external partners.• Analyzed daily sales reports to adjust pricing strategies in real-time, increasing ticket sales for underperforming events.• Placed shows on sale using Ticketmaster Event Management Tool (EMT) and utilized Ticketmaster software (TM Host and TM1 suite of ticketing applications) to run day-of-show and non-event-day box office operations, boosting revenue year over year.

I submitted event builds, managed ticket types, and constructed discount, VIP, and third-party ticket offers. I delivered comprehensive daily sales reports to internal and external stakeholders, facilitating data-driven decision-making. I trained new staff to boost performance and ensure business continuity.• Developed and implemented a comprehensive training program for new ticket sellers, which reduced onboarding time and increased team productivity.

• Efficiently processed and sold tickets for various events, ensuring accurate pricing and seating assignments.• Demonstrated exceptional customer service skills by providing friendly and helpful assistance to patrons in selecting and purchasing tickets.• Managed cash and credit transactions with precision and accuracy, balancing daily sales reports to maintain financial accountability.• Managed high volumes of ticket sales transactions during peak hours, ensuring accuracy and efficiency.• Implemented strategies to upsell premium seating options and maximize revenue for events.