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As a consultant or employee Lee Broome is a proven sales, and marketing leader and manager capable of improving the business case, 'go to market' strategy, sales process, execution, and resulting bottom line. He is capable of building a team and extracting the best results through quality training, sales process, accountability, and raising the bar to meet and exceed customer and market segment expectations. Mr Broome brings a wide range of experience in sales, marketing, and business development, has founded and managed companies across multiple industries, and has been a Board Member on several. His approach to achieving new or renewed mission success is based upon experience affirming and/or identifying market opportunities, developing and/ or refining go-to-market strategies, disciplines, and tactical implementation. Mr Broome provides insight and solutions to improve and deliver improved sales momentum, and closing ratios. He has broad experience including closing start-up company proof of concept 'first sales', and leading sales revenue to market sector leader. He is a natural leader, and mentor, with a record of success spanning 35+ years.Mr. Broome's industry experience includes the last 6 years in energy storage, commercial real estate and portfolio management, real estate finance, enterprise analytics software, web-based E-commerce, auto and asset leasing, and a variety of business consulting engagements.Mr. Broome is an exceptional communicator and public speaker with experience at hundreds of events with audiences from 1 to 1,000+. He is a Graduate of Law (LLB) from Manchester University Law School, Manchester, England.
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Regional Sales Manager, Business Development And Director Of OperationsEnergport, Inc Commercial Battery Storage System Integrator) May 2018 - Oct 2023Fremont, CaliforniaEnergport, Inc (Commercial Battery Storage System Integrator) May 2018 - Oct 2023 Sales, Business Development, and Director of Operations Mr Broome joined Energport Inc. in April 2018, 2 years after Energport entered the US Commercial Battery Storage market in 2016. Energport imported LFP-based BESS components via strategic manufacturer relationships and assembled integrated systems for sale to the commercial Battery Storage Systems market. Mr. Broome provided sales expertise by developing a strategic partnership offering including a leasing program, installer training, and volume rebates to developers and installers, improving sales process efficiency and trade show returns. Energport has installed about 800 MWh since the company started in May 2016, and has doubled orders over successive years from 2019 through the end of 2022. Mr. Broome took over the additional role of Director of Operations for a 44MWh multi-site project from Nov 2022 to October 2023 before leaving Energport.
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Member Of The Board Of AdvisorsGrapevine Health Mar 2017 - Oct 2022Washington Dc-Baltimore AreaContributed to the transition from conceptual to operational plan. Helped develop an organic growth-based business plan, and advised on first contract negotiations, and redirection, and adaptation of the business model with the onset of COVID19, and the closing of first media contracts... -
Member Of The Board Of AdvisorsDrever Atelier Partners, Sep 2020 - Sep 2022Belvedere Tiburon, California, United StatesDrever Atelier Partners is a national redeveloper of distressed Multifamily Real Estate. My role has been to advise and contribute to strategic marketing for investment, as well as specific content, value proposition, identifying target audiences, messaging framework, and maintaining sales process inertia.
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Coo, Co-FounderAtlas Intelligence, Llc Jun 2010 - Jul 2015Henderson, NvAnalytics company providing online lead generation and call center-based, customer support services contracted to third-party financial services clients. Growth centered on building cost effective online campaigns, targeting groups using predictive analytics, based on an iterative decision analytics/ business intelligence platform. Mr. Broome was responsible for all aspects of the day-to-day running and profitability of the company geared to providing data modeling, predictive analytics, decisioning output with income geared to cost per lead, and lead conversion.
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V.P. Business DevelopmentLoyd Capital Management Jul 2009 - Apr 2010Newport Beach, CaliforniaSought out and negotiated sources of investor capital to purchase large pools of 'Non-Performing Loans ("NPL") made up of commercial and residential real estate portfolios from the FDIC & Treasury as part of the PPIP (Legacy Loans - FDIC Portfolio Sales) approved bidder program. Sought out investors and negotiated investment terms sheets for consideration by the CEO and Board. A member of the Investment Committee, charged with analyzing and valuing NPL portfolios ranging from $250 million to $1.2 billion in face value, for bid recommendations in preparation for large non-performing residential and commercial real estate loan portfolio auctions.
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Executive V.P Sales & Business DevelopmentSpectrus Real Estate Group Oct 2003 - Nov 2008Offices In San Francisco & Boise IdJoined commercial real estate start-up at 3 months - co-developed the sales strategy, Developed regional and national sales team, exceeded personal and team goals, and topped the national ranking for real estate investments nationwide. Top sales producer for 3 years.Recruited, managed, and led a national 70 person sales team and inside sales team to national market leadership, culminating in a $485M investment sales per year, leveraged to $2Bn in acquisitions of Commercial Real Estate and Development sites.One of three person team to develop and present a nationwide partner outreach tour geared to recruiting key industry partners, including conference presentations, video, radio interviews, press releases, and multi-media promotional events, resulting in $35M in new business in the first 90 days following the tour.Originated, and created, the Private Client Services Group to develop and manage high-net-worth clients' real estate investments resulting in $450MM in additional business from 2005 - 2008. -
V.P. Business Development, Private Client Services GroupSpectrus Real Estate Group (Acquired By Dbsi March 2008) Feb 2008 - Sep 2008San Francisco & BoiseHead of Private Client Services Business Unit, & Business Development, responsible for high net worth client transactions.Lead the Private Client Services Group to best year close of $200 million in transactions 2007-2008Developed the partner alliance and channel strategy. Introduced live media, interactive sales training, and increased sales velocity.Promoted the company brand via high-profile industry speaking engagements, radio interviews, podcasts, and articles.
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V.P. / Director Sales And MarketingData Digest Inc & Decisionq Inc Nov 2000 - Oct 2003San Carlos & San FranciscoSoftware startup - Business Intelligence - AI, machine learning, data modeling and predictive analytics for enterprise solutions, and OEM process licensing (credit fraud, drug testing, Sales customer analysis, etc.) - Member of executive capital raising team, presented to 30+ Venture Capital companies to complete first-round investment.- Sold first 'proof of concept' sale - $526K software and consulting contract for data modeling and predictive analytics solution to Columbia House, (CD and record direct marketing)- Initiated and completed sales into Pharma companies with the first sales contract to Astra Zeneca- Led team efforts for sales of fraud detection product to financial services including Fortune 100 banks and credit card companies.- Successfully sought out reseller partners, resulting in introductions to new customers [ Bio/ Pharma]
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Co-FounderKey Fleet Management Inc Nov 1991 - May 2000United KingdomCo-founded automotive fleet management and leasing company based on high end menu services for small to medium companies, primarily through referralsClosed initial proof of concept sales, recruited and managed a remote sales team across the UK, generating $14M gross profit per year by year 3,Identified key partnerships and negotiated alliance/ reseller contracts to build out service product base.Added lease residual value consulting, accident management and rental fleet, contract lease financing and auction sales services, national servicing and accident management network, and sponsored auto racing team.
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Frequently Asked Questions about Lee Broome
What is Lee Broome's role at the current company?
Lee Broome's current role is Sales, and marketing leader and manager, history of improving the business case, 'go to market' strategy, sales process, execution, and resulting bottom line..
What is Lee Broome's email address?
Lee Broome's email address is rl****@****ail.com
What schools did Lee Broome attend?
Lee Broome attended The University Of Manchester, The University Of Manchester, The University Of Manchester, The University Of Manchester.
What skills is Lee Broome known for?
Lee Broome has skills like Business Development, Start Ups, Strategic Partnerships, Leadership, Commercial Real Estate, Negotiation, Sales, Investments, Mergers And Acquisitions, Strategic Planning, Management, Selling.
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Lee Broome
Starbucks Store Manager | Expert In Talent Development & Operational ExcellenceUnited States -
Lee Broome
Regional Director Of Operations / South CarolinaColumbia, South Carolina Metropolitan Area1zaxbys.com
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