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Lee Gustafson Email & Phone Number
Adjunct Professor of Marketing
at
Babson College
1 work email found
@bentley.edu
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✓ Verified Jun 2026
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Current company
Role
Adjunct Professor of Marketing
Location
Greater Boston, United States, United States
Who is Lee Gustafson? Overview
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Quick answer
Lee Gustafson is listed as Adjunct Professor of Marketing at Babson College, based in Greater Boston, United States, United States. AeroLeads shows a work email signal at bentley.edu and a matched LinkedIn profile for Lee Gustafson.
Lee Gustafson previously worked as Adjunct Professor of Marketing at Bentley University and Marketing Consultant at Science Creative. Lee Gustafson holds Mba, Marketing from Babson College.
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Email format at Babson College
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{first_initial}{last}@bentley.edu
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Profile bio
About Lee Gustafson
Where Business School Meets Art School: Creativity and Imagination in Advertising and Marketing. Call me a creative thinker and doer who practices a simple tenet, “Dream Big. Work Hard.” in the artful fusion of right brain and left brain thinking in the business of advertising, marketing, higher education, and life.Why?I'm an evangelist of brands, a catalyst of creative imagination and expression, a curious marketing strategist, dedicated, energetic and enthusiastic teacher, restless artist, passionate photographer, fearless optimist, and devoted mentor to the next generation of innovators, creators and disrupters in the world of advertising, marketing, and media.I'm an experienced advertising agency director, proud entrepreneur, corporate marketing leader and creative educator with a BFA from Rhode Island School of Design and MBA from Babson College. My career is the synthesis of creativity and business. I've held senior level management roles in award-winning creative agencies working on blue chip brands, merged strategic thinking and creative innovation for start-ups and unconventional brands as co-founder of Science Creative, and spearheaded marketing initiatives that drove significant growth and brand success as head of the U.S. marketing operations for Viessmann, a leading international manufacturer of heating and energy equipment.I proudly teach graduate and undergraduate courses in advertising, marketing, creative thinking, and business strategy at Babson College and Bentley University where I foster a culture of curiosity and exploration in the "real world" of business, helping students unlock their authentic creative potential.My career portfolio includes inventive advertising, branding, media, and marketing campaigns in automotive, beverage, defense, heating and renewable energy, hospitality, media, non-profit, retail, QSR, sports and technology industries.My brand experience includes Bentley Motors, BMW, Boston Scientific, Captain D’s Seafood, Concerto Software, Distributive Networks, Genesee Beer, HomeGoods, MOTUS Motorcycles, Polartec, Radisson Hotels Worldwide, Raytheon Systems Company, Rolls Royce, RSA Security, Salomon of North America, Slapfish, The Christian Science Monitor, Vail Resorts, Veryfine Products, Viessmann Manufacturing Company and Volkswagen, WCVB-TV and others. My core Competencies: Advertising Strategy, Brand Strategy, Brand Management, Creative Strategy, Content Development, Digital and Social Media, Events, Market Research, Marketing Strategy, Media Strategy, New Product Development and Team Building.
Listed skills include Integrated Marketing, Advertising, Direct Marketing, Social Media Marketing, and 46 others.
Current workplace
Lee Gustafson's current company
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14 roles · 39 years
Lee Gustafson work experience
A career timeline built from the work history available for this profile.
Adjunct Professor Of Marketing
Teach principles of advertising, creative thinking, and marketing through immersion into real world experience - case studies, lectures, practical lessons, in-class exercises, portfolio-worthy projects and featured guest speakers from advertising, marketing, and media companies. Provide undergrad marketing students with high touch learning in research.
Adjunct Professor Of Marketing
Teach principles of advertising, creative thinking, and marketing through immersion into real world experience - case studies, lectures, practical lessons, in-class exercises, portfolio-worthy projects and featured guest speakers from advertising, marketing, and media companies. Provide undergrad and graduate marketing students with high touch learning in.
Marketing Consultant
Phase 2 of Science Creative. Consulting with small to mid-sized companies to maximize brand potential, improve customer engagement and increase business effectiveness through innovative marketing, creative excellence and spirited collaboration. Brand positioning, marketing strategy, integrated marketing, content development, digital media, event.
Marketing Manager
5 years leading the U.S. marketing operations of a premier international energy manufacturer, driving US sales from $24 million in 2014 to $44 million in 2108, doubled U.S. market share in highly competitive industry, developed differentiating marketing strategies, galvanized the sales organization while coalescing diverse stakeholders with brand-building.
Sep 2013 - Jun 2018
Managing Director
Founded a brand boutique of talented art directors, designers, writers and programmers who delivered insightful strategy, exciting creative work, inventive branding and compelling marketing communications for ambitious companies with big dreams and small marketing budgets. www.sciencecreative.comAdvertising, brand identity, brand strategy, digital.
Jan 2006 - Aug 2013
Director Of Brand Consulting
Contract consultant. Directed new business development and brand strategy at $130 million billings, award-winning advertising agency, one of the top 25 agencies in the southeast. Implemented best practices that strengthened new business process. Led agency team to best nationally ranked ad agencies and land $20 million Captain D’s Seafood account, largest.
Jan 2005 - Dec 2005
Director Of Marketing
Led strategy and creative management at award winning graphic design firm. Increased project revenues and expanded firm’s creative portfolio with brand strategy, new website development, e-marketing and digital advertising projects for Berklee College of Music, Concerto Software, Envoy Worldwide, L-3 Communications and Zildjian.
2003 - 2005
~2 yrs
Director Of Account Management
The Other Agency
Directed account team at award winning B2B advertising agency. Guided strategic development and supervision of American Skandia, COMNET, Bio IT World Magazine, LoJack, 3rd Millennium, Massachusetts Horticultural Society, RSA Security and Tilion. Strengthened client relationships, lead on new business wins, increased volume of client projects and improved.
2000 - 2002
~2 yrs
Vice President, Brand Director
Directed advertising for agency’s largest client, Raytheon Systems Company. Led brand stewardship, strategic planning, account management, integrated communications and fiscal management for agency’s key accounts: A.J. Wright, Empirix, HomeGoods, Radisson Hotels Worldwide and The Boston Foundation. Budget responsibility: $13 million to $20 million.
1998 - 2000
~2 yrs
Account Supervisor
Spearheaded Volkswagen of America’s first national, co-branded, integrated marketing ventures, the Jetta Trek and Golf K2 sport model cars, during VW’s award-winning, enduring “Driver’s Wanted” campaign. Managed $20 million ad budget for Jetta Trek and $10 million for Golf K2. Sales surpassed volume projections, promotions enhanced VW’s overall sales.
1995 - 1997
~2 yrs
Senior Account Executive
Managed regional and national advertising campaigns and new product launches for BMW, Bentley Motors, Genesee Brewing Company, Rolls-Royce Motor Cars, Polartec and Veryfine.
1991 - 1995
~4 yrs
Marketing Manager
Created, produced and managed sales marketing and vendor support for new business development that helped to generate over $2.0 million in incremental sales revenue for this pioneering Boston television station.
1988 - 1991
~3 yrs
Varsity Head Coach, Cross-Country Men’S & Women’S Teams
Recruited, trained and coached the college’s two cross-country teams for one and a half seasons. Competed in the NCAA Division 3 conference.
1987 - 1988
~1 yr
2 education records
Lee Gustafson education
Mba, Marketing
Bfa, Painting
FAQ
Frequently asked questions about Lee Gustafson
Quick answers generated from the profile data available on this page.
What company does Lee Gustafson work for?
Lee Gustafson works for Babson College.
What is Lee Gustafson's role at Babson College?
Lee Gustafson is listed as Adjunct Professor of Marketing at Babson College.
What is Lee Gustafson's email address?
AeroLeads has found 1 work email signal at @bentley.edu for Lee Gustafson at Babson College.
Where is Lee Gustafson based?
Lee Gustafson is based in Greater Boston, United States, United States while working with Babson College.
What companies has Lee Gustafson worked for?
Lee Gustafson has worked for Babson College, Bentley University, Science Creative, Viessmann U.S., and O2 Ideas.
How can I contact Lee Gustafson?
You can use AeroLeads to view verified contact signals for Lee Gustafson at Babson College, including work email, phone, and LinkedIn data when available.
What schools did Lee Gustafson attend?
Lee Gustafson holds Mba, Marketing from Babson College.
What skills is Lee Gustafson known for?
Lee Gustafson is listed with skills including Integrated Marketing, Advertising, Direct Marketing, Social Media Marketing, Creative Direction, Brand Development, Online Advertising, and Marketing Communications.
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