Emily L. Email & Phone Number

San Mateo, California

Houston, TX, US

Mountain View, California, US

• As the first marketing operations manager for SimpleLegal, I have scaled marketing operations through multiple acquisitions (including the acquisition of SimpleLegal by Onit) and currently manage marketing ops for.
• Leading and advising best practices for marketing ops initiatives, as well as general business processes
• Implementing and maintaining new tools and integrations with HubSpot and Salesforce for multiple departments in the business, and providing training and change management resources to enable teams to onboard smoothly.
• Analyzing data and reports to highlight to C-Suite leadership the impact of marketing campaigns and channels on the business bottom line in quarterly business reviews
• Training and overseeing a marketing ops specialist in reporting, operations, and campaign management

Mountain View, California, US

• Grew email marketing program through personalization, A/B testing, and nurture campaigns, with deliverability, open, and click to open rates consistently above industry standards and over $1M ARR in open sales pipeline.
• Ran webinar operations for entire organization, including management of Zoom/HubSpot integration, registration process, and promotional and follow-up emails, contributing to over $1M ARR in closed won bookings.
• Built custom GDPR and CCPA compliant consent tracking in HubSpot and prepared relevant documentation of consent and data handling procedures
• Designed graphics for events, digital marketing, ebooks, case studies, and datasheets for all departments to leverage in lead generation, sales enablement, and customer education, with one ebook seeing almost 9k.

Saint Louis, Missouri, US

• Managed company Twitter, LinkedIn, and Facebook channels and helped create playbooks published on the company blog to showcase Second Street's expertise in promotions and interactive content and to generate leads
• Began an initiative to create infographics to complement company's existing content marketing strategy
• Contributed graphic design work to expand the library of turnkey promotions and interactive content offered to partners on the Second Street platform

St. Louis, MO, US

• Set up and facilitated use of audio and visual tech equipment and provided general assistance during events hosted in University Center spaces throughout campus, making sure that spaces were properly set up and cleaned.
• Assisted with receptionist office coverage by answering questions regarding event scheduling and coordination

St. Louis, MO, US

• Aided in administrative duties by scheduling meetings between students and advisors, taking phone calls and questions, helping set up and prepare materials for career center events, and maintaining efficiency and.
• Collected and organized research data into presentable charts and tables using Microsoft Excel to help advisors evaluate and improve the career center's current services

St Louis, Missouri, US

• Developed research analyses on strategies to promote a new bank museum and drive repeat visits to the museum
• Contributed to a fully collaborated team project that delivered communication issue solutions and recommendations in a PowerPoint presentation

San Jose, California, US

• Managed monthly reconciliation sheet and facilitated completion of monthly account reconciliations
• Aided in Accounts Payable work by logging, cutting, and sorting checks to keep payments organized and up to date
• Generated daily reports and submitted daily journal vouchers to clear temporary accounts

San José, California, US

• Organized and facilitated public speaking workshops for large classes of middle and elementary school students
• Wrote and prepared new teaching materials for future speech workshops, including short dialogues, vocal exercises, and speech prompts

Bachelor Of Science In Business Administration (B.S.B.A.), Marketing, Design

Education record

Education record