Leighton Jenkins work email
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B2B marketer in dynamic and competitive markets. Drive businesses to compete and win, to understand the market, its shifts and to respond quickly with world-class execution. I want to understand what the customer really wants, their real needs and build a strategy to win their attention and business.I help companies understand where they are today and plan a route to where they want to be. I solve problems by joining the dots across marketing, sales and technology understanding. Six areas I think are important:* Confusing the competitors - competitive attack, defence, delay etc. * Marketing strategy and execution for digital transformation - meeting customers needs and building great CX* Channels/Sales Consulting and Execution - helping the frontline staff meet goals* Demand/Lead Generation across Digital Platforms - deliver great omni-channel CX* Innovating on the right things - there is no silver bullet* Hitting budgets and KPI's - understand market and drive the numbersOver 20+ years experience in Tier 1 IT&T vendors. Understand how to setup and run Marketing and Sales Operations groups. Skills in product, segment and industry marketing, business, consumer and channel sales. Extensive B2B marketing skills, smarts and experiences. Analytic with contemporary skills in marketing automation, Social, content marketing, ISV recruitment, API's, ecosystems, telco, satellite, mobile and digital transformation.Experience focused on B2B - telco, banking, retail, wine, funded start-ups and IT vendors.Have worked with: NBN, Telstra Business, Salesforce.com, SugarCRM, Oracle, NetSuite, Microsoft, OfficeMax, Holocentric, Elcom, CarbonView, MYOB, Unisys, TAL, National Australia Bank, GBST, JCurve, Nokia SN, InterSystems, Atlassian, eSavvy, Genos, Winns Folly and Piccadilly Finance.
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CcoPeopledSydney, Nsw, Au -
Senior ConsultantIcg – Internal Consulting Group (Global) Mar 2024 - PresentSydney, New South Wales, AustraliaICG is recognised among the World's Best Management Consulting Firms in 2024 by Forbes' independent global survey. -
Consulting ProjectsSelf-Employed Jul 2022 - PresentSydney, New South Wales, AustraliaAvailable for projects.Currently working on mobile networks infrastructure for carriers.
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MarketingDaisee Sep 2021 - Jul 2022Sydney, New South Wales, AustraliaHead of Marketing at daisee - helping companies improve their contact centre results with AI.Daisee is an early entrant into the analysis of call centre conversations, that provides agents and managers a call summary - for action, improvement and risk. Daisee is the supplier of choice to financial and regulated industries. -
National Manager, Enterprise & Government MarketingNbn™ Australia Aug 2018 - Oct 2020Sydney, AustraliaHelping business become digital by transforming their communications foundations. Educating E&G market on the opportunities to leverage a modern fibre telecoms network that expands every day and delivers better service at a better price. Developing digital strategies to for demand and lead generation via content marketing. Launching business services such as business nbn, Enterprise Ethernet and Business Satellite.Household 'logos' have committed to the business nbn service… Show more Helping business become digital by transforming their communications foundations. Educating E&G market on the opportunities to leverage a modern fibre telecoms network that expands every day and delivers better service at a better price. Developing digital strategies to for demand and lead generation via content marketing. Launching business services such as business nbn, Enterprise Ethernet and Business Satellite.Household 'logos' have committed to the business nbn service, and rolling out to thousands of branches and offices. Show less -
DirectorStrayhat Sep 2013 - Jun 2018Sydney, AustraliaStrayHat - the smartphone centric system for kids lost items. Adding smart features to name labels and a smartphone app to help keep track of all your kids stuff including hats, lunch boxes and musical instruments. www.strayhat.com
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PrincipalThe Jenkins Partnership Jul 2005 - Jun 2018A practical hands-on marketing consultancy focused on sales and marketing strategy. Customers include Telstra, Microsoft, Salesforce.com, Oracle, Netsuite, Holocentric, JCurve, OfficeMax, National Australia Bank, GBST, BluePulse, Genos, TomorrowNow.Learning every day and applying the latest ideas to helping clients. Huge B2B experience and applying that to businesses that need to grow, become profitable, generate leads. Assisting companies to:Compete where they can win,… Show more A practical hands-on marketing consultancy focused on sales and marketing strategy. Customers include Telstra, Microsoft, Salesforce.com, Oracle, Netsuite, Holocentric, JCurve, OfficeMax, National Australia Bank, GBST, BluePulse, Genos, TomorrowNow.Learning every day and applying the latest ideas to helping clients. Huge B2B experience and applying that to businesses that need to grow, become profitable, generate leads. Assisting companies to:Compete where they can win, avoid where they will loseGrow revenuesIncrease marginsBuild brandAlign sales and marketingIncrease customer loyaltyBuild digital journeys Show less -
Nsw CouncillorAustralian Marketing Institute Sep 2013 - Sep 2016Giving back to Australia's leading professional association for marketers. Interested in how we can improve the art and science of Marketing. -
Gm Membership Sales And MarketingAustralian Information Industry Association (Aiia) Aug 2014 - Jul 2016Sydney, AustraliaIT and technology has changed the world in the past few decades. From small acorns have grown the Great Oaks of the IT industry. Responsible for finding new acorns and helping the oaks to thrive within the Australian and global landscape.Worked with industry, Federal and State Governments to promote the role of IT in the economy.Helped arrest the membership decline and back into growth. -
Project DirectorFirst 5000 Jul 2010 - Apr 2012First 5000 is an online community for Australian mid-sized businesses. The community runs events and forums, delivers information, mentoring and training for the leaders of mid-sized businesses to help them succeed.First5000 provides access to peers and also to partner organisations that can help with advice on business issues, challenges and opportunities. Participating partners include IBM, Deloitte, Telstra, nab, KwikKopy, Qantas.
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Sales Operation ManagerSap Jun 2003 - Jul 2005Managing the marketing and sales interlock through development and roll-out of improved Lead Generation processes - across funnel and pipeline. Management of business wide pipeline, key account planning and sales excellence programmes.SAP got going again. -
Industry & Marketing OperationsSap Aug 1998 - Jun 2003Identification of industries with potential for growth. Development of business case for market entry together with strategy, partnering etc. Focus on Public Sector, Health, Financial Services, Telecoms and Mining.Below the line marketing including market intelligence, customer data and community development - building capability, executing and improving.Went through the dot com crash. -
Medium Business Marketing GmOptus Communications 1997 - 1998New Segment Manager responsible for Go to market strategy. Managed team of product managers and analyst across voice, mobile and data solutions.Grew revenues across the segment for each product line. Learnt a lot! -
Regional Marketing ManagerMicrosoft 1996 - 1997Ran the Windows desktop business in APA -
Marketing/Product ManagerMicrosoft Australia 1990 - 1996Ran the Windows platform business in Australia. The keys to success were:* Building an ecosystem* Working with developers, hardware OEM's, channel partners, corporate CIO's* Understanding the Power of API's* Leveraging strengths* Out thinking and out competing IBM ( OS/2)Grew from zero to 93% market share.Where the ideas started and the buck stopped. -
ContributorAimia - The Digital Industry Association Of Australia Jan 1992 - Dec 1993Sydney, AustraliaWorked on the formation of AMIA in 1992 to setup the Association and to promote multimedia industry in Australia -
Product ConsultantHoneywell Bull 1984 - 1990
Leighton Jenkins Skills
Leighton Jenkins Education Details
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Macquarie Graduate School Of ManagementMarketing - Global Branding -
Australian Marketing InstituteFaim, Cpm -
Computing -
Amman Valley Comprehensive
Frequently Asked Questions about Leighton Jenkins
What company does Leighton Jenkins work for?
Leighton Jenkins works for Peopled
What is Leighton Jenkins's role at the current company?
Leighton Jenkins's current role is CCO.
What is Leighton Jenkins's email address?
Leighton Jenkins's email address is le****@****.com.au
What is Leighton Jenkins's direct phone number?
Leighton Jenkins's direct phone number is +614127*****
What schools did Leighton Jenkins attend?
Leighton Jenkins attended Macquarie Graduate School Of Management, Australian Marketing Institute, University Of East Anglia, Amman Valley Comprehensive.
What are some of Leighton Jenkins's interests?
Leighton Jenkins has interest in New Ventures, New Opportunities In Growth Markets, Lead Generation Tools And Techniques, Getting Back In Touch, Reference Requests, Expertise Requests, Business Deals.
What skills is Leighton Jenkins known for?
Leighton Jenkins has skills like Lead Generation, Strategy, Product Management, Marketing Strategy, Start Ups, Go To Market Strategy, Business Strategy, Business Planning, Management, Multi Channel Marketing, B2b, B2b Marketing.
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1gmail.com
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1vivaxpropainting.com
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2chwaraeteg.com, cbi.org.uk
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1cardiffmet.ac.uk
2 +44 292XXXXXXX
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