I am a digital marketing manager with a focus on paid ads and web traffic analytics. My experience comes from working with B2B companies in industries like robotics and automation, finance, ed-tech, web3, and interior architecture.Although I have a broad set of skills in my personal life (that come with being THE mom of an ever-growing family of 17 - including 2 children, my houseplants, and my husband), in work life I am most skilled in:• Ad development (including ad creative design).• Facebook and Instagram advertising.• LinkedIn advertising.• Campaign optimization.• Social Media Content Management (LinkedIn, Facebook, Instagram, Twitter).I can also:• Set up analytics and tracking for all essential marketing efforts (GTM, GA4, Search Console, Google Ads, Meta/Linkedin/X Pixels).• Set up a structured Google Ads account with first campaigns (including keyword planning, copywriting, and Display ads creatives).• Manage and develop content on websites built on WordPress, Squarespace, and Voog.• Write SEO-optimized blog articles on a variety of topics in contact with the industries mentioned above.• Manage event planning and marketing (I have helped out Robotex International, Bananaconf, The Future of Fashion, and Google Education Partners events for Estonian Educational Technologists)Other platforms and tools I know how to handle:• Woocommerce e-shops• Email marketing tools like Smaily and Mailchimp• Design tools like Canva and Figma• Project and time management tools like Asana, Toggle Track/Plan• Google WorkspaceI am an eager learner and don't get scared when facing the unknown - instead, I learn on the go.
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Digital Marketing SpecialistSaunumTallinn, Ee -
Founder | Marketing ManagerSpringrise Oct 2017 - PresentEstoniaSpringrise is a marketing strategy & execution agency that provides interim CMO as a service to early-stage technology companies.Our services include analysing the business model, creating an initial marketing strategy and helping to execute it. To do it we propose and involve various partners or tools and fully manage them.So far, we have worked with clients coming from the Automation, Education, Design, Finance, Insurance, Legal and Logistics industries. -
Social Media Marketing ManagerBlu Mint Digital Oct 2017 - PresentEstoniaWorking together with the team of Blu Mint Digital to offer our clients digital marketing services in a full package.My skills:- Social Media Content Management (LinkedIn, Facebook, Instagram, Twitter)- Ad development, graphic design- Facebook and Instagram advertising- LinkedIn advertising- Campaign optimization -
Marketing ManagerPalazzo Interiors Jun 2016 - PresentEstonia/PärnuI am working together with Palazzo's team to enhance the effectiveness of their marketing activities.I do:- Overall marketing strategy- Content creation and editing- Content marketing- Landing page CRO + copywriting- Social media marketing- Paid advertising- Facebook advertising -
Marketing AssistantFcr Media Eesti - Digimeedia Agentuur May 2017 - Oct 2017TallinnMarketing assistant, who has responsibilities in supporting the job of the marketing department, while also doing customer service and some office management.Besides that I was the Facebook specialist, who's responsibilities included:- Facebook ads- Facebook page managing- Consulting on Facebook marketing -
Assistant Project ManagerFcr Media Eesti - Digimeedia Agentuur Dec 2016 - May 2017I was an intern who was given a chance to lead a project.The project was to put together a material to open up the digital marketing world to our clients and also others who are interested in it. That is how "Digiturunduse ABC" - a textbook about digital marketing - was born. -
Customer ServiceEsperan Oü - Reval Cafe Oct 2015 - Dec 2016Estonia/TallinnCustomer service, cashier, waitress, teaching, mentoring, coaching.
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Marketing AssistantShipitwise Jun 2016 - Aug 2016Estonia/TallinnWhen the company was starting, I gave a hand to the CMO in all marketing efforts.- Content creation and editing- Content marketing- Social media marketing- E-mail marketing- Event marketing -
Customer ServiceVilla Ammende Jun 2015 - Aug 2015Estonia/PärnuServing customers food and drinks, informing them about the Ammende Hotel, coaching new cashiers and waitresses.
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Bar StaffNightclub Sugar Jun 2014 - Aug 2014Estonia/PärnuAssisting the bartenders, coaching new people.
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Customer ServiceVilla Ammende Jun 2014 - Aug 2014Estonia/PärnuServing customers food and drinks, informing them about the Ammende Hotel, coaching new cashiers and waitresses.
Lele Saarts-Gansen Skills
Lele Saarts-Gansen Education Details
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Advertising And Publicity -
Pärnu Ülejõe GümnaasiumMusic
Frequently Asked Questions about Lele Saarts-Gansen
What company does Lele Saarts-Gansen work for?
Lele Saarts-Gansen works for Saunum
What is Lele Saarts-Gansen's role at the current company?
Lele Saarts-Gansen's current role is Digital Marketing Specialist.
What schools did Lele Saarts-Gansen attend?
Lele Saarts-Gansen attended Tallinn University, Pärnu Ülejõe Gümnaasium.
What skills is Lele Saarts-Gansen known for?
Lele Saarts-Gansen has skills like Microsoft Excel, Public Speaking, Management, Social Media, Customer Service, Product Marketing, Marketing, Theory Of Advertising, Base Of Economics, Social Media Marketing, Leadership, Theory Of Public Relations.
Who are Lele Saarts-Gansen's colleagues?
Lele Saarts-Gansen's colleagues are Mathieu Hingant, Thomas H., Karoliina Zeier, Ardi Lippur, Raili Ratas, Allan Selirand, Ainar Pent.
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