Leo Vasconcelos

Leo Vasconcelos Email and Phone Number

Co-Founder and CMO @ Eduleads
São Paulo, SP, BR
Leo Vasconcelos's Location
São Paulo, São Paulo, Brazil, Brazil
About Leo Vasconcelos

1) Solid career in Project Management: economic and financial feasibility analysis, development and presentation of Business Cases, project management methodologies (PMBOK, PRINCE2, and agile frameworks), project portfolio management, business process modeling and corporate governance, design/implementation of PMOs, CRM platforms, ERPs, BPO operations, and Shared Service Centers (SSCs).2) Experience in New Business Development, Sales Pipeline Management, and Strategic Partnerships in sectors such as Retail, Business Consulting, Finance, Education, Healthcare, and Media Groups.3 ) Experience in New Business Development and Project Management in organizations such as Accenture, Louis Dreyfus, BRFoods, Petrobras, Siemens Healthineers, Ford Credit, Supermercados Pague Menos (Retail), Tribuna de Santos (Media), Grupo Mambo Giga Brasil (Retail), FENEP (Educational Association), and ABRAMET (Medical Association).5) PMP (Project Management Professional), PRINCE2® Practioner, PSM I (Professional Scrum Master), CSM® (Certified Scrum Master) and CSPO® (Certified Product Owner). 6) Professor of the MBA in Project Management at FGV since 2012.

Leo Vasconcelos's Current Company Details
Eduleads

Eduleads

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Co-Founder and CMO
São Paulo, SP, BR
Website:
eduleads.com.br
Employees:
4
Leo Vasconcelos Work Experience Details
  • Eduleads
    Co-Founder And Cmo
    Eduleads
    São Paulo, Sp, Br
  • Eduleads
    Co-Founder & Cmo
    Eduleads Oct 2023 - Present
    Brasil
    Digital Marketing Agency. Our purpose is to democratize knowledge to transform businesses.
  • Fgv
    Guest Professor
    Fgv Oct 2012 - Present
    Brasil
    Guest professor for the MBA courses in Project Management, teaching the following technical disciplines:1) Schedule and Cost Management2) Agile Methods and Practices3) Project Feasibility Assessment
  • Lcv9
    Business Development Partner
    Lcv9 Feb 2015 - Oct 2023
    São Paulo
    Development of commercial projects, new business initiatives, and digital transformation for two media groups affiliated with Rede Globo (Tribuna de Santos and Rede Bahia de Comunicação), a Higher Education Institution (Escola Bahiana de Medicina e Saúde Pública), and two Professional Associations (Federação Nacional das Escolas Particulares - FENEP and Associação Brasileira de Medicina do Tráfego - ABRAMET).(Federação Nacional das Escolas Particulares – FENEP e Associação Brasileira de… Show more Development of commercial projects, new business initiatives, and digital transformation for two media groups affiliated with Rede Globo (Tribuna de Santos and Rede Bahia de Comunicação), a Higher Education Institution (Escola Bahiana de Medicina e Saúde Pública), and two Professional Associations (Federação Nacional das Escolas Particulares - FENEP and Associação Brasileira de Medicina do Tráfego - ABRAMET).(Federação Nacional das Escolas Particulares – FENEP e Associação Brasileira de Medicina do Tráfego - ABRAMET). Show less
  • Fenep
    Business Development
    Fenep May 2020 - Dec 2022
    Brasília, Distrito Federal, Brasil
    Commercial role in the development and sale of services for schools and companies in the education sector. Interface with affiliated State Syndicates of Private Schools (SINEPEs) in the creation of regional commercial projects.
  • Kpeyes | Data Empowerment
    Business Development Consultant
    Kpeyes | Data Empowerment Sep 2019 - Jun 2020
    São Paulo E Região, Brasil
    Commercial prospecting and project development with company clients.
  • Supermercados Pague Menos
    Crm And E-Commerce Manager
    Supermercados Pague Menos Sep 2018 - Aug 2019
    Nova Odessa, São Paulo
    1) Negotiation with industries for ad-hoc actions aimed at improving business profitability and enhancing CRM processes. This involves diagnosing and implementing strategies to increase the effectiveness of the CRM department, including better segmentation and communication of offers across different channels such as the mobile app, SMS, and email marketing.2) Negotiation with industries for trade funds allocated to the channel. Responsible for conducting economic and financial… Show more 1) Negotiation with industries for ad-hoc actions aimed at improving business profitability and enhancing CRM processes. This involves diagnosing and implementing strategies to increase the effectiveness of the CRM department, including better segmentation and communication of offers across different channels such as the mobile app, SMS, and email marketing.2) Negotiation with industries for trade funds allocated to the channel. Responsible for conducting economic and financial feasibility studies for the project, which includes defining the operating model and roadmap for the new sales channel. The project is presented for approval to the company's Board of Directors. Implementation of an E-Commerce project initially based on the Click & Collect model in the supermarket chain's stores. Show less
  • Mgb Group
    Project Manager
    Mgb Group Sep 2017 - Aug 2018
    São Paulo E Região, Brasil
    1) Project and Process Management for Giga Atacado, Supermercados Mambo, Petit Mambo, and Delivery brands.2) Process improvement in the e-COMMERCE area. Key projects:a) EXPANSION PROJECTS: From 5 to 3 Giga Atacado stores, 1 Mambo store, and 1 Petit store. Managed the project with a multidisciplinary team of 16 employees, directly interfacing with the CEO and other business and support areas (Sales, Operations, Maintenance, Supply Chain, HR, Technology, Finance, Tax… Show more 1) Project and Process Management for Giga Atacado, Supermercados Mambo, Petit Mambo, and Delivery brands.2) Process improvement in the e-COMMERCE area. Key projects:a) EXPANSION PROJECTS: From 5 to 3 Giga Atacado stores, 1 Mambo store, and 1 Petit store. Managed the project with a multidisciplinary team of 16 employees, directly interfacing with the CEO and other business and support areas (Sales, Operations, Maintenance, Supply Chain, HR, Technology, Finance, Tax, Legal, Logistics, Marketing, and Inventory Management). Result: Successfully managed project schedules and budgets within the objectives agreed with the CEO and Board of Directors.b) MAMBO DELIVERY DC MIGRATION: Relocation of Mambo Delivery Distribution Center from Tatuapé to a dark store in Carapicuíba. Responsible for project management with 6 employees, sponsored by the Executive VP and involving other business and support areas of the company (Operations, Logistics, Maintenance, Supply Chain, HR, Technology, Finance, Tax, Legal, Logistics, Marketing, and Inventory Management). Result: Successful migration of the Distribution Center within the agreed schedule and budget objectives set by the CEO and Board of Directors.c) eSOCIAL: Implementation of the eSocial platform in the group's companies. Responsible for project management with 6 employees, involving HR, Operations, and Technology areas. Result: Adjustments and implementation of the platform to meet the obligations related to the group's 2,800 employees within the deadlines defined by the Federal Government. Show less
  • Accenture
    Project Manager
    Accenture Jan 2007 - May 2013
    Rio De Janeiro E Região, Brasil
    Project Management for key clients: Louis Dreyfus Commodities, BRFoods, and Petrobras, managing teams of up to 64 employees (consultants and analysts).Key Projects:1) Louis Dreyfus Commodities (LDC) - Project: Implementation of the Shared Service Center (CSC) for Tax: Responsible for Project Management with 6 employees, identifying new business opportunities, preparing and presenting the Business Case to the LDC board of directors, process modeling, and CSC implementation in Santos… Show more Project Management for key clients: Louis Dreyfus Commodities, BRFoods, and Petrobras, managing teams of up to 64 employees (consultants and analysts).Key Projects:1) Louis Dreyfus Commodities (LDC) - Project: Implementation of the Shared Service Center (CSC) for Tax: Responsible for Project Management with 6 employees, identifying new business opportunities, preparing and presenting the Business Case to the LDC board of directors, process modeling, and CSC implementation in Santos city.2) BRFoods - Project: SAP Systems Integration (Sadia/Perdigão): Responsible for Change Management with 4 direct employees in eight areas: Manufacturing, Logistics, Master Data, Agricultural, Finance, Controlling, Sales, and Procurement, integrating the FI, MM, CO, SD, PM, and PS modules of SAP from both companies, aiming for process standardization after the Sadia/Perdigão merger.3) PETROBRAS - Project: E&P / ENGP (Production Engineering) Management System: Portfolio Management of projects under the responsibility of the E&P-ENGP Executive Management, with 64 direct employees.4) PETROBRAS - PMO SERVICES / Procurement Department Project: Design and implementation of the Project and Process Office for the Materials Executive Management (Procurement) and management of 6 employees. Show less
  • Norway Consultoria
    Business Consultant
    Norway Consultoria Apr 2005 - Dec 2006
    Rio De Janeiro E Região, Brasil
    1) Serving key companies such as Sonangol, Whirlpool, Citibank, and Contax.2) Process modeling for customer service and training of trainers for Sonangol's retail outlets, including gas stations and convenience stores.3) Process modeling for Citibank's customer service (Citicard) and development of a training model for Contax's operators.
  • Terra Networks
    Telesales Coordinator
    Terra Networks Sep 2002 - Apr 2005
    Rio De Janeiro E Região, Brasil
    1) Coordination of telesales teams in Brazil.2) Reporting directly to the company's National Sales Director.3) Responsible for contracts with Contact Center suppliers (Atento Softway and Zanc) in Brazil, including defining service scopes and managing contracts (monitoring and controlling service level agreements and payment authorizations).4) Centralization of telesales operations, resulting in an annual cost reduction of R$ 1.2 million.Increased conversion rate of… Show more 1) Coordination of telesales teams in Brazil.2) Reporting directly to the company's National Sales Director.3) Responsible for contracts with Contact Center suppliers (Atento Softway and Zanc) in Brazil, including defining service scopes and managing contracts (monitoring and controlling service level agreements and payment authorizations).4) Centralization of telesales operations, resulting in an annual cost reduction of R$ 1.2 million.Increased conversion rate of "test drive" customers from 21.7% to 41.5% - between Jan/2004 and Jan/2005. Show less
  • Terra Networks
    Financial Coordinator
    Terra Networks Dec 2001 - Aug 2002
    Salvador E Região, Brasil
    1) Coordination of the debt collection team in the North-Northeast region of Brazil.2) Reporting directly to the Director of the North-Northeast region.3) Responsible for contracts with the Contact Center supplier (Zanc) in the region, including defining service scopes and managing contracts (monitoring and controlling service level agreements and payment authorizations).4) Implementation of improvement processes in debt collection that resulted in a reduction of the… Show more 1) Coordination of the debt collection team in the North-Northeast region of Brazil.2) Reporting directly to the Director of the North-Northeast region.3) Responsible for contracts with the Contact Center supplier (Zanc) in the region, including defining service scopes and managing contracts (monitoring and controlling service level agreements and payment authorizations).4) Implementation of improvement processes in debt collection that resulted in a reduction of the regional's customer delinquency rate from 14% to 8.1% (as of Feb/2002) within 3 months. Show less
  • Terra Networks
    Ombudsman
    Terra Networks Oct 1999 - Nov 2001
    Salvador E Região, Brasil
    1) Responsible for the Customer Care department for internet access clients in the North-Northeast region and the development of CRM processes and workflows.2) Reporting directly to the Director of the North-Northeast region.3) Responsible for contracts with the Contact Center supplier (Quatro A / Atento) in the region, including defining service scopes and managing contracts (monitoring and controlling service level agreements and payment authorizations).4) Implemented… Show more 1) Responsible for the Customer Care department for internet access clients in the North-Northeast region and the development of CRM processes and workflows.2) Reporting directly to the Director of the North-Northeast region.3) Responsible for contracts with the Contact Center supplier (Quatro A / Atento) in the region, including defining service scopes and managing contracts (monitoring and controlling service level agreements and payment authorizations).4) Implemented the profitability evaluation process for the subscriber base of Terra Networks in the North-Northeast region. This work aimed to optimize the commercial actions of the service provider by identifying the most productive partnerships. Show less
  • Atento
    Contact Center Supervisor
    Atento Jul 1998 - Sep 1999
    Salvador E Região, Brasil
    1) Coordination of the Billing, Telesales, and Help Desk teams for the client Terra Networks.2) Responsible for the development and implementation of performance indicators for the Call Center operations of Terra Networks in the North-Northeast region.
  • Rede Bahia
    Helpdesk Supervisor
    Rede Bahia Jan 1997 - Jun 1998
    Salvador E Região, Brasil
    Supervision of the Help Desk team at the service provider of Rede Bahia - BahiaNews ZAZ.

Leo Vasconcelos Education Details

Frequently Asked Questions about Leo Vasconcelos

What company does Leo Vasconcelos work for?

Leo Vasconcelos works for Eduleads

What is Leo Vasconcelos's role at the current company?

Leo Vasconcelos's current role is Co-Founder and CMO.

What schools did Leo Vasconcelos attend?

Leo Vasconcelos attended Ufrj - Universidade Federal Do Rio De Janeiro, Universidade Candido Mendes, Universidade Católica De Salvador, Estácio, Estácio.

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