Leo Liu Email and Phone Number

CEO Assistant

Responsible for the localization design and iteration of the DBA products of the DBA programs [market research, user analysis, product design, market launch, project management, etc.]Responsible for the operation and delivery of DBA products of the International Technological University (US) and Paris School of Business (France) [developing operation strategy, university/school management, program delivery, promoting materials output, event planning and execution, etc.]Cooperate with cross-departments, to answer questions about products [as the middle end, communicate and coordinate with departments (marketing, operations, enrollment, university/school, student supervisors, customer service, admin, finance, legal, etc.), team empowerment and training, collect requirement and feedback]The performance output during my tenure (5 months) was 3.428 million, an increase of 49.04% compared with the same period in 2022, wherein December, I created a new record of the most orders in a single month - 8 (5 was 2nd), and the highest sales revenue in a single month - 2.296 million (1.085 million was 2nd).

- In accordance with the need of the business development, deploying the proper program development strategy a) Whole-process management on partnership institutes and schools 1) Local International/Bilingual Schools 2) Cooperations with Business Partners b) Agloble - Elite Development Planning - Education Consulting Service 1) Develop the education consulting service product from 0 to 1 and keep optimiziting ( Market research and data analysis, product development and iteration, whole process designing and optimization, sales management and tracking, deliverables and service management) 2) Developing and maintining the connected partners to provide high-quality 'one-stop' services (partners from Public Welfare, migration, international education, quality education, real-estate, self-media, etc) 3) Planning and executing regular marketing promotion campaign or events to increase the marketing influence and brand effect of A-EDP ( Public Parent Salon Event, Family Education Workshop,Public events, etc.) c) Tailor-made VIP on-site Service Product Development- Making and auditing the development plans of each program, to ensure the high quality deliverables of the program service product- Understanding the status of each prgram and overseeing the implementation of each plan- Based on the need of the business development, setting and tracking monthly/quarterly/anual sales target of each program- Building Program management team structure and initiating the SOP documents- Making Personnel Eevelopment plan, including but not limited to hiring, interviewing, training, performance assessment, etc.- Overseeing the daily routine work of program members, training and coaching indivuals reagarding professionalism and personal development.

- In line with the departmental strategy, developing and maintaining the strategical partnership between Live programs and top-ranked universities in US and China, establishing the operational plans and working goals at partner campuses, overseeing the implementation of operations team;- According to the organizational objectives and newly-launched programs, building the respective operational processes, analyzing the relevance of operational data and program management, optimizing the partnership of US-China Higher Education programs by closely monitoring the program data;- Ensuring the achievement of the overall operational indicators and plan at partnership campuses, and facilitating the cross-departmental collaboration between Operations team and other teams;- Overseeing the local Operations team at respective partnership campuses, acquiring, building and developing the team, constantly improving the program management plan to optimal through team recapping, best-practice sharing, providing trainings, etc.- Conducting satisfaction surveys among students from programs and the staff from partnership campuses, drafting and proposing the feasible plans to the leadership by collecting requirement and feedback from students and staff;- Directing the program events in terms of planning, initiating and executing such as program demos, Orientations, Symposia, online & offline non-curriculum activities, etc.- Collaborating with US academic teams and technical department to develop Higher-Education programs in accordance to global market;- Defining and implementing the Standard Operating Procedures (SOP) for Live Operations team in terms of technical support, daily operations, etc., supervising the team to accomplish the operational target within the range of budget such as student services and student support.

- Acquiring new clients and managing the contract process between organization and partner institutes, defining personal sales plan and accomplishing the monthly target;- Building and maintaining the relationship with key account client groups via multiple channels to further develop cooperation in East and South China, providing inclusive solutions regarding online merging offline as well as value-added consulting services;- Conducting skill and technique trainings to partner institutes in terms of the platform (ClassIn & SchooIn), facilitating the mutual growth among clients by sharing resources and experience;- Collecting and reporting feedback from partner institutes to the organization to constantly optimize the after-sales services as well as the product system.

- According to the marketing strategy of the department, building, training & coaching, directing and managing teacher team, assigning teacher resources based on students’ needs- Providing team members with support and solutions to students’ feedback/concern to enhance Customer Satisfaction- Whole-journey tracking, analyzing, controlling and monitoring VVIP services, communicating with other divisions to manage and ensure service quality- Ensuring VVIP teachers achieve their renewal goal, providing support to center operations in hitting revenue target, training Course Consultants with latest VVIP updates to facilitate students’ renewal and referral- Developing effective course curriculums to improve teachers’ in-class efficiency and Student Satisfaction, and conducting VVIP teaching

- Teaching individual students 1 on 1 onsite at their home, office or WSE center - Preparing and teaching WSE related materials based on VVIP students’ needs for their courses- Tracking and providing study advice to help students achieve their learning objectives- Supporting and showing demo classes to clients

- Teaching and Implementing WSE method and organizing center parties- Managing students’ courses and maintaining center image- Assisting internal revenue by contributing to referrals and renewals