Leonardo Cecena Email & Phone Number

Ontario, California, United States

Anaheim, CA, United States

• Managed end-to-end product setup across multiple eCommerce platforms such as Amazon Vendor/Seller Central, Costco, and Wal-Mart.
• Conducted thorough research and analysis of new eCommerce platforms to expand the company's online presence.
• Worked closely with marketing consultants to ensure all products and assets were effectively published and marketed to maximize sales.
• Provided support to the CEO in formulating strategies to improve the visibility of top-selling products.
• Consistently evaluated and optimized logistics processes to maintain inventory accuracy, minimize errors, and ensure smooth order processing.
• Generated monthly inventory forecasting reports to maintain optimal inventory levels.

Irvine, CA

• Created, launched, maintained all Tavik product listings throughout all eCommerce storefronts and marketplaces using Magento, Channel Advisor, Magmi and Amazon
• Supported Marketing with brand strategies on all social media platforms and audited the merchandise website to reflect the most current marketing campaigns

Irvine, CA

- Responsible for supporting global brand protection for multiple brands, with special focus on online brand protection matters worldwide.- Liase with inside counsel, customs investigators, and internal departments on matters relating to brand protection and trade compliance.- Investigate and analyze customs information requests and seizures, as well as.

Tustin, CA

• Successfully monitored and acted against online sellers of infringing goods on major global marketplaces and auction websites such as Amazon, eBay, Google, and Alibaba
• Assisted in removing infringing sites and closely monitored related civil actions with the guidance of the General Counsel
• Expert in setting up and managing multiple databases for both known and suspected counterfeiters, as well as international contacts, including manufacturers, distributors, law firms, customs, and law enforcement.

Orange County, California Area

• Responsible for managing eCommerce products on multiple online sales channels such as eBay, Amazon, Magento, and Channel Advisor
• Managed over 20,000 individual online products to ensure product creation and maintenance via Channel Advisor, Salesforce, and Microsoft Navision
• Analyzed online marketplace conditions via Terapeak, eBay, Amazon, and Google in order to list and price products for maximum sales