Leonardo Pacheco work email
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Leonardo Pacheco personal email
Graduated in Marketing with emphasis on content creation, I have been working in the field for over 8 years, and I am versatile in the corporate world. I combine my experience from both the client and agency sides to deliver genuine and comprehensive results. Always thinking about how to bring meaning to projects.I have worked and continue to work with multinational companies and large-scale projects involving multidisciplinary teams, always focusing not only on delivering results but also on interpersonal relationships. I have experience in various types of projects including:Development and deployment of KV's and campaigns, creation of layouts, wireframes, landing pages, banners, OOH materials, BTL and ATL materials, advertising pieces, video editing, motion design, audio capture and mixing, packaging, stationery, email marketing, website coding, etc.All projects are created and developed with the help of tools such as Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects, Adobe XD, Figma, HTML, CSS, Pro Tools, Studio One, and Stable Diffusion.Always seeking new challenges and eager to develop myself, I stay updated on new technologies and market trends. Highly communicative, I love engaging in conversations and exchanging experiences!If you would like to see more of my work, please visit:https://drive.google.com/drive/folders/1i7JzEo2vhhKC8Qm0QIfwiu0yyzALO3Ev?usp=drive_linkI am always available for contact!
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Designer De ConteúdoKiwifyState Of São Paulo, Brazil
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Designer And MotionGannache Agency Sep 2020 - Jan 2024São Paulo, BrasilResponsible for the development of KVs (TPV, Linx, Vivest) and their subsequent implementation in On/Off campaigns, ensuring cohesive and effective brand communication. Additionally, I took on the creation and programming of landing pages and special pages focused on retail, with a particular focus on optimizing performance in online campaigns.I worked closely with trade marketing in creating and developing materials for incentive actions, always seeking to maximize the impact of campaigns. Furthermore, my experience includes the creation and animation of 2D characters for E-learning courses, providing an engaging and interactive learning experience for students.As an integral part of marketing teams, I also played a crucial role in video editing and animation for campaigns, leveraging the power of visual content to engage the target audience to the fullest. Finally, my proficiency in 3D animation and motion design was specifically applied to the retail sector. -
Account ExecutivePrometa Comunicação Jan 2020 - Sep 2020São Paulo E Região, BrasilDuring my time at Prometa Comunicação, I worked directly in client management for a variety of clients, including renowned brands such as TIM, Instituto Embelleze, Oi, TPV, and Kenshoo.As part of my responsibilities, I conducted routine visits to clients to ensure a clear understanding of their needs and expectations, as well as effectively coordinating advertising and promotional campaigns. I collaborated with the planning team to ensure accurate understanding of each project and the development of strategies aligned with client objectives.A key aspect of my work was maintaining a close and positive relationship with clients, ensuring open and transparent communication at all times. This included creating satisfaction and performance reports, providing valuable feedback, and demonstrating the results achieved in terms of ROI and campaign impact. Over time, I developed solid project coordination and management skills, always ensuring the best results for both clients and the agency. -
Digital SpecialistHoney Belt Mar 2020 - Jul 2020São Paulo, BrasilI led the complete implementation of the Digital and E-commerce Department, focusing efforts on increasing customer retention and LTV (Lifetime Value). Additionally, I was responsible for implementing Online Relationship Strategies to strengthen ties with customers and improve loyalty.I actively participated in budget development and goal setting for the e-commerce platforms under my management, always aligning these objectives with the company's growth strategies. I monitored campaign performance in terms of revenue and budget, adjusting strategies as necessary to ensure positive results.Furthermore, I coordinated the creation, branding, performance, and social media teams for the development of the brand's visual identity.
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Head Of MediaPp7 Agency 2018 - 2020São Paulo E Região, BrasilDuring my experience at PP7, I was involved in the planning, implementation, and analysis of online media campaigns, strategically managing investments and utilizing tools such as Kenshoo, Google AdWords, FacebookAds, among others. I was responsible for the overall traffic and tracking of campaigns, generating weekly and monthly performance monitoring reports, as well as analyzing brand performance across social channels and developing insights for continuous client optimization.Here's a summary of my responsibilities and tasks:Planning, implementation, and analysis of online media campaignsMedia investment management, focusing on annual control and better distribution among strategies/vehicles.Utilization of media tools to plan and support campaigns.Tools used: Kenshoo, Google AdWords (Search, Display, and YouTube), FacebookAds, InstagramAds, LinkedInAds, MediaMath, HotjarTraffic, implementation, and global tracking of digital campaigns.Weekly monitoring reports.Performance analysis of brands on their social channels based on Facebook insights and tool KPIs.Brand monitoring through keywords, classification, and tagging of spontaneous mentions based on marketing theories.Development of monthly reports presenting brand performance across channels and audience acceptance.Development of learnings with solutions and insights for the best and constant client performance. -
Marketing AssistantPare Bem Estacionamentos 2017 - 2018Administration and implementation of e-commerce in collaboration with the IT teamManagement of the website, blog, and social media channelsCoordination and development of paid campaigns, analysis of metrics and results, development and execution of media plans and campaignsVisual communication of garages (alignment with suppliers, approval of artwork, and installation monitoring)Relationship management with partnersCoordination of press relations activities and production of institutional materials. -
Marketing InternImovelweb May 2015 - May 2016São Paulo E Região, BrasilSocial media monitoring (daily posts with planning, weekly performance reports, campaign creation, and audience interaction)Blog management (topic creation for posts, editing posts received from the agency, and SEO optimization)Assistance in campaign development, creation of landing pages, and Facebook boostingContent creation for weekly newsletters.
Leonardo Pacheco Skills
Leonardo Pacheco Education Details
Frequently Asked Questions about Leonardo Pacheco
What company does Leonardo Pacheco work for?
Leonardo Pacheco works for Kiwify
What is Leonardo Pacheco's role at the current company?
Leonardo Pacheco's current role is Designer de conteúdo.
What is Leonardo Pacheco's email address?
Leonardo Pacheco's email address is le****@****.com.br
What schools did Leonardo Pacheco attend?
Leonardo Pacheco attended Universidade Anhembi Morumbi.
What skills is Leonardo Pacheco known for?
Leonardo Pacheco has skills like Marketing, Marketing Em Blog, Seo, Google Analytics, Google Adwords, Marketing Digital, Microsoft Word, Facebook, Publicidade, Adobe Photoshop, Adobe Illustrator, Microsoft Excel.
Not the Leonardo Pacheco you were looking for?
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Leonardo Pacheco
Biólogo - Ecólogo | Especialista Em Gestão Ambiental - Esg | Geoprocessamento - Naturalizado PortuguêsTeresópolis, Rj -
Leonardo Pacheco
Data Manager | Especialista Em Insights Para Negócios | Power Bi | Python | Banco De Dados | Dax | Power Query | ExcelBelo Horizonte, Mg -
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Leonardo Pacheco
Rio De Janeiro, Rj -
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