Leonardo Farfán Rodríguez Email & Phone Number

Rome, It

- Manage website content updates using WordPress, Webflow, and ChamberMaster, including routine maintenance and comprehensive restructuring tasks – averaging updates for 3 different websites per week, across a total of 8 clients. This enables Concierge Web Co. to deliver updates to their clients efficiently and focus on other strategic tasks.- Partner with Concierge Web Co. to deliver 5 full-service brand overhauls, offering clients significantly greater value through our combined expertise in brand design and web development.- Design complete brand identities, including guidelines and manuals, leading to successful rebranding projects for diverse clients.

- Design impactful logos and craft comprehensive brand guidelines for diverse clients, consistently exceeding expectations – reflected in a 100% Job Success Score and 100% 5-star reviews on Upwork.- Earned 'Top Rated Freelancer' status on Upwork, placing within the top 10% of the platform.- Specialize in transforming businesses through strategic brand design, building distinctive visual identities that resonate with target audiences.- Collaborate with clients across various industries, demonstrating adaptability and a strong understanding of market trends – completing 8 successful projects to date.

Miami, Florida, United States

- Edited over 100 videos (approx. 5-8 mins each) for Becademia's e-learning platform, ensuring seamless content delivery with a 3-5 day turnaround time.- Utilized the Adobe Creative Suite (Premiere Pro, Colorista IV, Audition) for comprehensive video editing, color correction, and audio refinement.- Performed chroma screen replacement and used HandBrake for video compression, demonstrating technical proficiency.- Developed a standardized video editing template to streamline workflows, enhancing efficiency in the production process.- Contributed to Becademia's mission of accessible education as the youngest team member, bringing a fresh perspective and dedication.

Santa Cruz, Bolivia

- Worked closely with business owner to devise result-oriented marketing strategies and advertising campaigns, driving e-commerce sales growth and digital transformation.- Optimized Google Ads campaign under owner's mentorship, achieving 2x clicks, 1.5x conversions, and 59% lower CPC.- Represented Ébano DC at Bolivia's International Business Conference, actively participating in networking and business development opportunities.- Led selection and leadership of interns for E-Commerce Agents team, contributing to company's continued growth and success.

La Paz, Bolivia

- Managed social media channels, developed engaging content, and executed advertising campaigns to boost brand presence and support ExperienSer's mission – resulting in a 10% increase in social media engagement rate.- Executed a successful virtual graduation ceremony using Adobe Creative Suite and OBS Studio, showcasing technical adaptability – seamlessly managing the livestream production for a large audience.