• Plan and develop thought leadership content (articles, social media posts, campaigns) that supports the organization’s strategic business priorities in Asia• Support senior executives in development of speeches for events and seminars and other communications• Manage regional copywriters to ensure accurate and timely copy for marketing materials and social media• Draft internal communication messages and newsletters

• Developed and carried out the editorial plan for 20+ HKTDC product magazines, supplements and 
e-magazines, such as HKTDC Electronics, HKTDC Toys & Games and HKTDC Wine & Spirits• Interviewed, wrote, edited, sub-edited and proofread feature stories and advertorials for advertisers• Worked closely with other editors and designers, as well as maintain a stable of high-level freelance writers, to prepare high-quality editorial content and ensure on-time production of magazines• Collaborated with external vendors on the production of short promotional videos of products for local companies for use on HKTDC website, social media channels and fairgrounds• Provided editorial services relating to marketing and promotional materials• Liaised with other teams to explore new publishing opportunities to help transform print publication content into material suitable for e-magazines, hktdc.com and mobile devices

• Assisted with the editorial planning and design of their monthly business magazine, biz.hk, pull-out supplements and annual publications• Liaised with freelance writers, designers and other vendors in the production processes of all publications• Interviewed and wrote feature articles on senior business executives and government officials• Copy-editing and proofreading of all articles in publications• Monitored the distribution of all publications, in both hard copy and online

• Oversaw all daily uploads and updates of Young Post’s online content onto its website (yp.scmp.com) and social media channels which includes Facebook (over 23,000 fans as of March 2015), Twitter (over 1,600 followers), Instagram (over 1,900 followers) and YouTube channel (over 168,000 total views)• Worked closely with SCMP Marketing and Circulation Department to develop and execute campaigns on both the website and social media to promote various YP contests and promotions.• Regularly monitored and analyzed page views, unique visitors, click rates and other data to the Young Post website and its social media channels with Google Analytics, Sumall and other applications • Managed the web team and a roster of bloggers and contributors that regularly contribute to the website• Edited articles for publishing online and occasionally wrote articles and features that range from 200 to 800 words• Filmed and edited videos to accompany print stories for both the YouTube channel and website

• Managed the Around Town section, deciding on stories and listings to feature• Wrote articles for the Around Town section as well as other sections of the magazine like Music and Television• Biweekly content uploads onto website and daily posts on social media accounts

• Created and edited an assortment of notes and exercise books (i.e. mock exams, listening scripts, various types of compositions) for students in Form 1-7• Corrected over 200 pieces of student compositions monthly• Taught classes occasionally, specialising in speaking

• Daily analysis and reporting of fund activities to fund coordinators• Daily settlement operations of J.P. Morgan funds• Account openings and deal order entry into AS400