• Work closely with leadership team to define the brand annual plan and KPIs• Turn the plan into practical strategic projects including new product promotion, market expansion, reaction to market dynamics, etc.• Execute and manage marketing campaigns across various platforms, including online and offline.• Track and manage changes and trends on social media channels (Facebook, Instagram, TikTok, Google…).• Market researches and data analysis• Monitor team to generate… Show more • Work closely with leadership team to define the brand annual plan and KPIs• Turn the plan into practical strategic projects including new product promotion, market expansion, reaction to market dynamics, etc.• Execute and manage marketing campaigns across various platforms, including online and offline.• Track and manage changes and trends on social media channels (Facebook, Instagram, TikTok, Google…).• Market researches and data analysis• Monitor team to generate advertising suitable and updated campaigns.• Consult and suggest solutions for executive management teams.• Manage company website.• Team members training• Cost and budget management Show less

● Lead a team of content writers, digital marketers, SEO specialists, and designers, ensuring efficient collaboration and resource allocation.● Develop and implemented comprehensive online marketing strategies, including SEO, SEM, email marketing, content marketing, and social media campaigns.● Increase the website traffic by 40%/month (Average)● Increase new followers on LinkedIn by 70%/month (Average)● Cleanse website’s domain from unrelated Keywords in 2 months●… Show more ● Lead a team of content writers, digital marketers, SEO specialists, and designers, ensuring efficient collaboration and resource allocation.● Develop and implemented comprehensive online marketing strategies, including SEO, SEM, email marketing, content marketing, and social media campaigns.● Increase the website traffic by 40%/month (Average)● Increase new followers on LinkedIn by 70%/month (Average)● Cleanse website’s domain from unrelated Keywords in 2 months● Successfully drove brand awareness, customer engagement, and lead generation through targeted online initiatives.● Coordinate with the operations team to ensure smooth building processes and alignment with marketing goals.● Leverage data analysis to inform marketing team decisions and optimize campaign performance.● Prepare weekly and monthly qualitative and quantitative reports to track progress and identify areas for improvement.● Generated innovative ideas for campaigns, policies, and promotions to achieve marketing targets.● Stay up-to-date with industry trends, competitor activities, and global best practices.● Apply learnings from comparable models to inform marketing strategies and tactics. Show less

● Manage 3 agencies, 6 team members and 3 projects at the same time to ensure highest results. The number of agencies and team members can be increased depending on the project.● Prioritize urgent tasks and assign suitable team members to ensure the projects delivered on time.● Control cost and follow up team members progress in each project to optimize efficiency.● Provide coaching and build work processes for team members to ensure the company's brand guidelines and image.●… Show more ● Manage 3 agencies, 6 team members and 3 projects at the same time to ensure highest results. The number of agencies and team members can be increased depending on the project.● Prioritize urgent tasks and assign suitable team members to ensure the projects delivered on time.● Control cost and follow up team members progress in each project to optimize efficiency.● Provide coaching and build work processes for team members to ensure the company's brand guidelines and image.● Optimize results in each period of a project based on team members’ reports.● Plan and manage content guide for Press Release, Company’s website, digital advertisements and social channels.● Consult and propose content for leaders/managers' presentations.● Provide Sitemap & content plan for new website or landing pages creation.● Work with journalists, reporters to push corporate communication on media.● Directly report to CEO. Show less

● Plan, translate and write related information based on ManpowerGroup's researches for PR and managing content on web and social networks.● Create presentations based on available whitepapers, research, surveys... for managers' sharing.● Work with journalists, reporters for PR and invite them to company's event.● Facilitate seniors' interviewing with media.● Deliver content for qualified leads generation.● Manage Social media channels (Facebook, LinkedIn), YouTube and… Show more ● Plan, translate and write related information based on ManpowerGroup's researches for PR and managing content on web and social networks.● Create presentations based on available whitepapers, research, surveys... for managers' sharing.● Work with journalists, reporters for PR and invite them to company's event.● Facilitate seniors' interviewing with media.● Deliver content for qualified leads generation.● Manage Social media channels (Facebook, LinkedIn), YouTube and company's website.● Conduct Google AdWords, LinkedIn and Facebook ads.● Provide sitemap and content plan for new website or landing pages creation.● Conduct online surveys on Google Form.● Host webinars on meeting platforms.● Analyze Competitors and market to provide insights for new strategies.● Take lead in Leads Gen campaigns on digital marketing channels via creating suitable campaigns to attract prospective clients, record MQLs and pass over to Sales team for SQLs.● Initialize and drive Digital activities of ManpowerGroup VN on social media (Facebook and LinkedIn) to promote company corporate brand to target clients, candidates/associates and partners.● Research and propose Digital campaigns to help other teams’ Fan-pages reach the right candidates, in order to increase the talent pool for them.● Event support (Fund-raising, Career Day, Career Fair, HR workshops with clients, partners).● Directly report to Marketing Manager.● Achievement: ⮚ Best performer – First Quarters of 2019 and 2021 – ManpowerGroup Vietnam.⮚ Successfully designed structures and deployed 2 Corporate websites for ManpowerGroup Vietnam (Candidate site & Employer site).⮚ Leaded a team to plan a digital marketing project and won the first place in Digital Platforms Management course at AIM Academy. Show less