Lidia Ben Email & Phone Number

Milano, Lombardia, Italia

Belluno, Veneto, Italia

After relocating to Belluno, kicked off my small business Dolometico, creating and selling my sustainable diy crafts items (warming seeds pillows, pine chips pillows, upcycling arts) at local crafts markets. Visit my Instagram page @dolometico to learn more!

Milano, Lombardia, Italia

Leading the Regional European Sales Operations Team to ensure achievement of the Cathay vision as the world’s best service brand.

Leading a newly created team of 4 Sales Operations Executives Contributing to creation and definition of sales processes and initiatives to drive sales results and enablementOptimizing sales effectiveness through Salesforce (CRM) processesEnhancing and automating sales/revenue reporting through data analytics platforms (Qliksense, Qlikview). Reporting adopted and implemented Europe wideManaging a country-wide portfolio of Trade/Corporate clientsSupporting the sales team with proactive insights to achieve targets through a data-driven approachExecuting and actively supporting the channel distribution strategySupporting and delivering the country budgeting activity, incentive plans negotiation and delivery to market Managing and delivering trade marketing initiatives, such as b2b website, direct mailing and attendance to key b2b events

Milano, Italia

Leading the Sales Development and Planning team Driven revenue maximization, pricing and distribution strategy through a data-led approachSupported the delivery of the sales strategy to the team and alignment to KPIs through identification of revenue growth/leverage opportunities Created EU-wide adopted sales/revenue/advance bookings reporting Ownership of country pricing strategy and distribution, including negotiation of fare products, benchmarking and management of local fare loading processSupported the Sales and Marketing Manager in setting the Sales Team’s objectives and targets, country budgeting activity, designing the country market strategy, negotiating incentive plans with HO and delivering successfully to market (P&Ls, walk-in/out, SWOT analysis, progress monitoring and final payment)Account Manager for OTA clients segment

Milano, Italia

Responsible for negotiating and executing all prospective and retained TMC contracts for Italy (2015-17), Spain & Portugal (2016-17)Responsible for managing and executing contract related marketing plansWorked across markets to support pan-European opportunities and implement annual plansWorked closely with the Distribution team to drive and implement connectivity Maintained strategic relations and C-level relationships across TMC portfolioRepresented easyJet at selected key industry events

Milano, Italia

Successfully implemented first TMC/Corporate deals in Italy, supporting sales team activities and working closely with the Distribution team to drive and enable connectivity with key global distribution systems and self booking toolsFacilitated and enhanced market penetration through planning and execution of on-going joint training initiatives with key stakeholders and partners (Global Distribution systems, TMCs, Airport Authorities)First point of contact with internal departments to identify/support resolution of clients’ queries/issues Managed organization of sales events (trade fairs, b2b and corporate events) Managed b2b communication activityAwarded ‘Sales Team Member of the Year’ at the easyJet Awards 2014

Milan, Italy

Account Manager on behalf of represented clients on the Italian market (bmi, Virgin Atlantic Airways, Icelandair, Hong Kong Airlines, Hainan Airlines, Gulf Air, Hyatt Hotels & Resorts, Caesars Entertainment Las Vegas, Steigenberger Hotel Group)Awarded ‘Employee of the Month’ April 2012

Managing relations at B2B and B2C level, attending trade exhibitions, workshops or other B2B events in Italy/EU countries, managing consumer website and newsletters, managing co-marketing initiatives and participation to national sports events (Giro d’Italia), supporting organization of local sports events

Degree In Foreign Languages For Business And The Travel Industry

Main subjects of study: English, German, Destination Management, Marketing, Economics

Education record