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As an accomplished senior leader, I’ve demonstrated both strategic and tactical capabilities, developing, and executing initiatives and/or functional operational objectives, achieving consistent results. With high levels of energy, I’m able to remain sharply focused on the larger enterprise rather than vertical silos. Also, as a creative problem solver, I manage large complex businesses and operations with a personable, genuine approach. As a result, I’ve accrued a history of success across capabilities and industries including consumer electronics, retail, and health care.Specialties: Consumer Experience StrategyDigital Strategy / E-Commerce StrategyCall Center OperationsP&L ManagementRetail Merchandising/BuyingOperational Design and ImplementationHealthcareConsumer Electronics
Farrell Retail Solutions, Llc
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PrincipleFarrell Retail Solutions, Llc Jul 2020 - PresentMinnesota, United StatesExperienced senior leader that provides business acceleration by creating innovative growth strategies all the way through execution. Partners with clients on leading large complex transformational change across organizations with a focus on customer experience, operational excellence and driving improved business results.
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Independent ConsultantSprosty Network Jul 2020 - Jul 2022Eden Prairie, Minnesota, United StatesAt Sprosty Network, we put the customer at the center of the operating model to develop new products, services and experiences across the key IoT verticals that drive growth and new revenue channels. -
Sr. Vice President, Consumer Services OptumrxUnitedhealth Group Dec 2016 - Jun 2019Greater Minneapolis-St. Paul AreaAs senior vice president of Consumer Services, I led the integration of all OptumRx consumer touchpoints – Consumer Experience, Digital Experience, Consumer Marketing and Communication, and Call Centers – building one cohesive team with a consumer-centric foundation that is truly changing the way members are served. With my team, I led research efforts that have resulted in improved consumer insights through consumer advocacy and delivering a world-class consumer experience that supports Net Promoter Score (NPS) efforts. -
Sr. Vice President, E-Commerce & Business OperationsBest Buy 2013 - Apr 2016Richfield, MnIn this role, I drove the operational strategy, management, and execution of Enterprise Order Management, Enterprise Content Management, Enterprise Product Management, E-Commerce Fraud, E-Commerce Marketplace, Cross Business Planning, and Program Management. This included managing +200 employees with 5 direct reports and a multimillion dollar capital budget. In addition, I was selected by the CEO to serve as interim President of E-commerce. Successes included playing a key role in delivering Ship from Store Capability nationwide, thus reducing shipping time to customers significantly. Furthermore, we materially improved inconsistent, missing, incorrect website content, as well as, created and launched a new customer order promise business performance management process. -
Sr. Vice President, Merchandising OperationsBest Buy 2012 - 2013Richfield, MnIn this role, I spearheaded a 260-member team with direct accountability for developing operations for Merchants, Demand Planning, Pricing, Space Management, and Order Management for all product categories. Consequently, I brought together the Merchant/business Operations capabilities by creating a strategic roadmap to restore business basics, improve effectiveness, and guide my team through change. My contributions included reformulating the company’s pricing strategy that is still in practice today and critical to Best Buy’s success; established a centralized SKU system and maintenance team, saving millions of dollars; and developed a new Merchant Training and Development Program, directly impacting over 200 new merchants. -
Sr. Vice President & General Manager, Portable ElectronicsBest Buy 2010 - 2012Richfield, MnIn this SVP general management role, directed a $5B Portable Electronics business in +1200 stores nationwide. Accordingly, I built a team of 10 direct reports while directing a 70-member multi-disciplined team in implementing and adopting a new operating model. Additionally, I developed a growth pipeline across all channels and had full P&L responsibility.Achievements included gaining market share in camcorders, digital SLRs, MP3 and car electronics. I also co-negotiated an exclusive deal with premier headphone supplier that significantly grew the top line while also improving gross profits. -
Vice President, Organizational Design & DevelopmentBest Buy 2009 - 2010Richfield, MnIn this special assignment, I championed a multifaceted company initiative (chartered by the CEO) to lead organizational redesign and restructuring of business groups while retaining previous responsibilities for Enterprise Merchandising. This involved recruiting a small team of 5, leveraging cross functional subject matter experts while developing an approach for a complex org design. As a result, I successfully developed and deployed a new operating model in a short time frame, despite no experience and in spite of significant change. -
Vice President, Enterprise MerchandisingBest Buy 2007 - 2010Richfield, MnIn 2007, I stepped into a newly created position to support our new leader’s vision for global expansion and develop an enterprise central buying team. As a result, I was in charge of vendor contracts, policies, processes, systems/tools, +80-member team, and a multimillion dollar capital budget. Accomplishments included building a new department with the capability to strategize the design, development, implementation, and sustainment of new/existing business processes. More specifically, I developed a holistic vendor management strategy which realized significant income through process and system improvements. -
Vice President, Digital ImagingBest Buy 2005 - 2007Richfield, MnIn this position, I led a cross-functional team in the development of mid-range category strategies for Digital Imaging. This involved maximizing vendor partnerships and motivating direct reports and team members to deliver short- and long-term business tactics and strategies.
Lisa Farrell Skills
Lisa Farrell Education Details
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Bachelor Of Science (B.S.)
Frequently Asked Questions about Lisa Farrell
What company does Lisa Farrell work for?
Lisa Farrell works for Farrell Retail Solutions, Llc
What is Lisa Farrell's role at the current company?
Lisa Farrell's current role is Consumer Strategy | Digital | E-commerce | Retail | Merchant | Call Center Operations.
What is Lisa Farrell's email address?
Lisa Farrell's email address is li****@****buy.com
What is Lisa Farrell's direct phone number?
Lisa Farrell's direct phone number is +161286*****
What schools did Lisa Farrell attend?
Lisa Farrell attended Arizona State University.
What skills is Lisa Farrell known for?
Lisa Farrell has skills like Cross Functional Team Leadership, Merchandising, Strategy, Retail, P&l Management, Management, Inventory Management, Leadership, Pricing, Strategic Planning, P&l, Marketing Strategy.
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Lisa Farrell
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Lisa Farrell
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Lisa Farrell
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