Lilah Epstein Email & Phone Number

Philadelphia, Pa, Us

New York, United States

• Initiated the execution of comprehensive marketing campaigns with the HubSpot marketing platform to boost brand visibility and social media engagement• Led the creation of targeted email lists using CRM, expanding new business leads in thehealthcare technology industry and resulting in a 6.39% CTR for monthly newsletters – (double the industry average of 3.2%)• Applied expertise in PPC, SEO, and paid social media advertising to optimize campaign performance and market impact• Directed the measurement and analysis of media results and leverage industry research tools to inform strategic decision-making

• Facilitated weekly Zoom discussions with high school students enrolled in Grit Lab, a Universityof Pennsylvania course directed by Dr. Angela Duckworth, redesigned for high school students focusedon teaching the science of passion and perseverance• Guided students through reflective activities encouraging self-discovery and application of course concepts to real-life scenarios, while also reviewing and providing constructive feedback on their written work

• Partnered with the Vice President of Marketing to develop unique high-level marketing techniques tofurther promote the Moshi app• Conducted R/D and presented summaries on key competitors’ marketing campaigns andexperiential/digital marketing initiatives• Designed original digital content using Adobe Suite to promote the Moshi app on social media, andformulated content briefs to share with partnering influencers• Managed data entry focusing on various metrics across social and web analytics and monitored marketing KPIs

Philadelphia, Pennsylvania, United States

• Collaborated closely with the Executive Director of Reentry Services and workforce developmentleaders• Created a comprehensive resource guide of reentry services for people impacted by the criminaljustice system• Developed and led an orientation for volunteers working on the You Matter Project, a globalwellness initiative promoting mental health awareness

Philadelphia, Pennsylvania, United States

• Collaborated with mental health educators within this nonprofit, focused on empoweringyouth to develop a growth mindset by teaching them how to navigate developmental issues• Researched and wrote a mental health curriculum for middle and high school students

Philadelphia, Pennsylvania, United States

• Customer service-based role resolving guest issues, managing membership accounts, and troubleshooting billing problems • Welcomed members, registered guests, explained gym amenities, and promoted special offerings and memberships

Stroudsburg, Pennsylvania, United States

• Supervised and organized large group activities (up to 60 people) for elementary andmiddle schoolers, establishing meaningful connections with colleagues and campers• Developed engaging programming through collaborative creative brainstorming withcounselors and directors

Bachelor'S Degree, Psychology

Education record