Lilah Epstein Email & Phone Number

Philadelphia, PA, US

New York, United States

• Initiated the execution of comprehensive marketing campaigns with the HubSpot marketing platform to boost brand visibility and social media engagement
• Led the creation of targeted email lists using CRM, expanding new business leads in thehealthcare technology industry and resulting in a 6.39% CTR for monthly newsletters – (double the industry average of 3.2%)
• Applied expertise in PPC, SEO, and paid social media advertising to optimize campaign performance and market impact
• Directed the measurement and analysis of media results and leverage industry research tools to inform strategic decision-making

• Facilitated weekly Zoom discussions with high school students enrolled in Grit Lab, a Universityof Pennsylvania course directed by Dr. Angela Duckworth, redesigned for high school students focusedon teaching the.
• Guided students through reflective activities encouraging self-discovery and application of course concepts to real-life scenarios, while also reviewing and providing constructive feedback on their written work

• Partnered with the Vice President of Marketing to develop unique high-level marketing techniques tofurther promote the Moshi app
• Conducted R/D and presented summaries on key competitors’ marketing campaigns andexperiential/digital marketing initiatives
• Designed original digital content using Adobe Suite to promote the Moshi app on social media, andformulated content briefs to share with partnering influencers
• Managed data entry focusing on various metrics across social and web analytics and monitored marketing KPIs

Philadelphia, Pennsylvania, United States

• Collaborated closely with the Executive Director of Reentry Services and workforce developmentleaders
• Created a comprehensive resource guide of reentry services for people impacted by the criminaljustice system
• Developed and led an orientation for volunteers working on the You Matter Project, a globalwellness initiative promoting mental health awareness

Philadelphia, Pennsylvania, United States

• Collaborated with mental health educators within this nonprofit, focused on empoweringyouth to develop a growth mindset by teaching them how to navigate developmental issues
• Researched and wrote a mental health curriculum for middle and high school students

Philadelphia, Pennsylvania, United States

• Customer service-based role resolving guest issues, managing membership accounts, and troubleshooting billing problems
• Welcomed members, registered guests, explained gym amenities, and promoted special offerings and memberships

Stroudsburg, Pennsylvania, United States

• Supervised and organized large group activities (up to 60 people) for elementary andmiddle schoolers, establishing meaningful connections with colleagues and campers
• Developed engaging programming through collaborative creative brainstorming withcounselors and directors

Bachelor'S Degree, Psychology

Education record