Project: Shaping User Behaviour - Reducing Late Car ReturnsObjective: Addressed the challenge of curbing late car return behaviour among users.Highlights:1. Feature Enhancement: Implemented an auto-completion capability for unused bookings.2. Product Requirement Document (PRD):- Crafted detailed user stories and user journeys using FigJam.- Designed mobile app UI mock-ups with Figma.- Planned execution timeline and launch strategy.3. Project Management: Collaborated with cross-functional stakeholders using Jira, Asana, and Slack to ensure timely execution.4. Stakeholder Communication: Presented the PRD to the tech core team for alignment and approval.Other Highlights1. Conducted User Acceptance Testing for the Mobile App and Customer Management System.2. Assisted in the solution design phase for an AI-powered in-app customer service bot, focusing on testing, gathering user feedback, and stress-testing the system to identify potential vulnerabilities.

Ethlas is a web3 blockchain gaming and infrastructure startup, backed by Sequoia Capital and Makers Fund, having raised over $10M.Led end-to-end deployments for mobile game features such as: - Revamped the tutorial for first time users, increasing the tutorial completion rate from 40% to 90%. - Introduced a new customised game mode for first time users, increasing %game1completion from 30% to 50%.- Conducted 30+ user interviews and presented the ideal customer profile to C-suite, helping to define the product vision.- Set up a new analytic funnel on Amplitude which allowed me to identify an overlooked top-of-the-funnel leak of 20%.- Secured $3,000 worth of deals with 7+ social media influencers and executed product marketing campaigns which generated five-figure impressions.- Redesigned and wire-framed user flow chart for company’s website (Figma & Wordpress), directing 50% of website traffic to the main call-to-action button.

- Product Case Competition 2023 - Carousell Seller Experience- Product Management Experience: 8-week introductory course to product management

Whizz Kidz conducts Science, Technology, Engineering, Arts, Mathematics (STEAM) based learning programs for international students aged 4 to 18 years old.Conducted in a group of 10 international students aged 5 to 12 years old, I had experience in:1. Stakeholder management for parents and partners (school and event space coordinators) 2. Developed and conducted STEAM-based lesson plans and study materials for: - Weekly LEGO Robotics lessons - 5-Day Holiday Camps (3Doodler Pen, Fun Science, Arts & Crafts, Scratch Coding)- Private-hired events such as home-based birthday celebrations, etc

• Pitched and secured $1000 fund for cryptocurrency investment. Achieved a 160% capital gain in January 2022.• For 5500 customers, executed end-to-end operations and marketing for ThePlayroomsg eCommerce

NS Excellence AwardAwarded Best Combat Unit