Linda Hawk Email & Phone Number

Irving, Texas, United States

Irving, Texas

• Worldwide financial services company specializing in banking and financial solutions
• Manages the end-to-end creative execution process for multiple digital and direct mail marketing campaigns
• Works in an Agile project environment with scrum teams to provide daily status updates, issues for discussion and guidance as necessary to ensure accurate and timely program execution
• Focuses on development and quality assurance of offers through multiple channels
• Works with multiple technologies to implement marketing campaigns; e.g., web-based applications and automated workflow systems/applications to manage the review and approval process of marketing communications
• Ensures that communications match the intended marketing strategy and business requirements, including adherence to corporate policies, legal and regulatory requirements and departmental procedures

Plano, Texas

• Global marketing execution B2B firm serving Fortune 500 brands across a wide range of industries
• Spearheaded 75-100 simultaneous projects with medium to high complexity for worldwide clients, owning each phase from inception to completion
• Achieved 100% on-time delivery
• Built collaborative partnerships with all stakeholders – clients, in-house team and suppliers
• Met with clients to plan ahead, manage expectations and provide status review
• Maintained branding standards and designed signs with Adobe Illustrator and Photoshop

Denton, Texas

• Full-service signage company managing branding programs for national and international corporations
• Delivered branding projects for national and international clients
• Initiated and executed timelines, to include creative development, production and installation
• Worked with municipalities to maximize client visibility within ordinance allowances
• Increased profit margins by 35%

Denton, Texas

• All grades

(formerly Known As VideoPlus) Lake Dallas, Texas

• Media, publications and marketing communications firm providing both B2B and B2C products for the direct sales industry and the general public
• Directed print and web projects in fast-paced environment with an in-house team of 25 editorial and creative design professionals
• Wrote and executed digital and print content for website, magazines, marketing collateral, inserts, brochures, direct mail, media kits, training materials, advertising and presentations
• Directed customer studies; interpreted results and designed strategies for target markets
• Managed national newsstand presence for SUCCESS magazine and other titles
• Planned and organized activities for company participation in trade shows

Lewisville, Texas

• Tabletop, home décor and lifestyle B2B wholesaler providing products to retailers and e-commerce
• Managed scheduling and project flow for in-house creative group of 4 artists
• Led projects for website, marketing collateral, catalogs, brochures, advertising, newsletters, product packaging, POP displays, billboards, direct mail and radio
• Wrote and edited copy
• Sourced vendors and obtained quotes to ensure profitability
• Planned and worked events at industry trade shows, including booth design, setup and sales

Denton, Texas

• Executive search agency specializing in the technology industry
• Increased client base by 125% through prospecting to hiring managers of Fortune 500 companies and local businesses
• Achieved status of #1 producer by qualifying and presenting right-fit candidates to clients

Irving, Texas

• Cable television, internet service and voice provider
• Directed product and consumer marketing for cable television in 4 cities, including direct mail, telemarketing, collateral, television and print
• Created acquisition and branding campaigns, both independently and through an ad agency
• Maintained complete P&L and budget responsibility for marketing and direct sales
• Planned customer events and fulfillment of customer incentives, including rollout of new services
• Negotiated contract agreements with network providers

Denton, Texas

• Law practice specializing in personal injury
• Researched, analyzed and interpreted law sources and contracts
• Wrote and filed case documents with courts
• Interfaced with clients, counsel and courts

Lewisville, Texas

• Global security and aerospace company principally engaged in the research, design, development, manufacture, integration and sustainment of advanced technology systems, products and services
• Wrote and edited technical publications for Product Support group for Javelin missile project
• Interfaced with government and corporate officials
• Department of Defense Secret Clearance

B.S., Major: Marketing, Minor: Management

B.S., Government (Pre-Law)

Summa Cum Laude, 4.0