Publicity/Pr Assistant
Ici Acrylics
Offered a career change to assist the Global Publicity/PR Manager in all aspects of the execution of the PR and promotional strategy & plan for the ICI Acrylics business across Europe. Involved liaison with customers, industry bodies, media, trade associations, suppliers, consumers and colleagues the world over. Assisted in the successful European re-branding campaign changing Perspex to Lucite. Responsible for managing the literature and sample store (external company), managed the… Show more Offered a career change to assist the Global Publicity/PR Manager in all aspects of the execution of the PR and promotional strategy & plan for the ICI Acrylics business across Europe. Involved liaison with customers, industry bodies, media, trade associations, suppliers, consumers and colleagues the world over. Assisted in the successful European re-branding campaign changing Perspex to Lucite. Responsible for managing the literature and sample store (external company), managed the provision of all product samples, developed, updated and maintained the ICI Acrylics photographic library, managed production of all literature, checked publicity material (print, press releases etc.) and provided cover for Publicity Manager when absent. Also organised the production of exhibition display units and material. Show less