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+ Secure $2MM+ annually by soliciting 80,000 households across ten segments with four anchor and 20+ secondary appeals.+ Execute unique campaigns across traditional channels; expanded strategy to include retargeted ads, video appeals, influencer marketing, and peer solicitation.+ Conducted keyword research to target niche appeals.+ Rebranded #GivingDEISDay, bringing in over $1 million annually since its inception in 2020.+ Supervised 3 professional and 60 student staff with empathy during the COVID-19 pandemic. Advocated for a compassionate, flexible return to work model.+ Implemented the campus-wide transition of giving forms.+ Served on an internal governance committee to assist with stabilizing Salesforce CRM functionality.+ Advocate for staff needs as Chair of Brandeis University Staff Advisory Committee (BUSAC).+ Created consistent outreach to niche markets in departments, athletics, clubs and organizations, and Hillel.

+ Increased annual donors by 20%, recapturing a five year consistent decline in one year.+ Responsible for strategy + oversight of marquee events for alumni + major donors throughout the year.+ Increased donor engagement in marquee events by 69%+ Managed the 2018 Inaugural Gift Campaign, securing over $900K in new scholarship support.+ Execute an annual giving day campaign, which has raised over $250K from more than 1,500 donors to date.+ Oversee the work and management of a team of five professional staff and two administrative aides.

To create content, curate conversation and surface learnings for and from ThankView community groups. Engaging current partners and introducing new clients to the ways ThankView can assist them in their annual giving, admissions, alumni relations, and stewardship programs. Manage the online blog, Send and Receive, by curating content and replying to community inquiries.

- Principles of Advertising in the Business Administration undergraduate program.- Consumer Buying Behavior in the Business Administration graduate program (hybrid).- Social Media Function in the Business Administration undergraduate program (online).

•Partner on the execution of #BUGivingDay, a 24-hour social fundraising campaign that most recently raised $2.3 million from 10,000 donors. •Increased retention of recent graduate donors from 47% in FY13 to 69% in FY16 through coordinated mail, email and digital strategies.•Solicit gifts toward a $1 billion campaign, due to end in June 2019.•Oversee the Telefund program calling strategy and data enrichment. Increased donors and dollars by 15% in three years through streamlined segmenting, new scripting, and an improved data append process.•Manage the direction of the Class Gift program, which set a record of raising $95k from 2,719 donors in 2016, and was recognized by CASE District 1 with a Gold Award for excellence in fundraising.•Established a recent graduate fundraising volunteer program and process for marketing to volunteers.•Liaise with marketing and software vendors on an ongoing basis.•Using the Adobe Creative Suite, designed on-brand solicitations for print or digital use.•Oversee and evaluate the work of two full-time staff members.

•Increased participation in giving among most recent graduates from 17% in 2010 to 28% in 2012.•Coordinate all electronic solicitations to over 25,000 alumni, parents & friends of the college.•Plan alumni donor and cultivation events on and off-campus ranging from 50-1,500 attendees.•Implement overall strategy for a peer-to-peer fundraising program with over 550 volunteers.•Cultivate relationships and solicit gifts toward a $400 million campaign due to end in 2013.•Connect students with alumni through programming that is synonymous with giving to Vassar.•Supervise the phonathon program, which increased revenue by 30% since 2010, 87% overall.•Manage the four-year student gift program, which achieved record-breaking student donations in 2012.

•Secured over $100,000 in sponsorship and support for annual fundraising events. •Identified newsworthy events and circulated press releases with supporting visuals as needed.•Organized message, strategy and results for various solicitations.•Executed a wide variety of programs ranging from 100-500 attendees. •Partnered with local, state and national media outlets to promote the agency’s mission.•Established social media presence for the agency while maintaining a communications calendar.•Applied for additional funding opportunities as grant monies became available.•Assisted in establishing Dutchess ARC Foundation as the fundraising arm of the agency.•Acted as an ambassador for the agency, stewarding supporters across all levels.

•Assisted in the coordination of sales enhancement programs, promotions and events.•Maintained all advertising, event and time-sensitive messages on the mall website.•Cultivated positive relationships with over 250 mall merchants.•Responsible for ensuring the monthly event for families exceeded attendance goals.

Assisted Rep. Sandra R. Galef (D-90th AD) with various office tasks and researched developing legislation.

Developed a comprehensive public relations plan for the New York State chapter to increase awareness among younger generations.