Lisa Kukila Email & Phone Number

Helsinki, Fi

Helsinki, Uusimaa, Fi

Full responsibility for marketing, communications and brand. Member of management team.

Vantaa, Southern Finland, Fi

Full responsibility for all brands, marketing and categories, including driving commercial and innovation processes. Brand marketing, sports marketing & sponsorship and category ownership for Leader brands. Brand positioning and identity revolution for Leader, Vida and Bioteekki brands. Team lead, member of management team.

Copenhagen S, Dk

Responsibilities: Driving the sustainability agenda for Finland and Baltics. Responsible for in-store bakery concept and consumer packed business, incl. brand, portfolio and marketing activities, both B2B and B2c. Develop and implement leadership training program in Finland and the Baltics.

Herzogenaurach, Bavaria, De

In charge of creating and implementing marketing plans and media planning with retailer chains for adidas, adidas Originals and Reebok brands, as well as digital, social and sports marketing for Reebok. Responsible for shop-in-shop business cases and roll-out, as well as trade fair planning and execution.

Helsinki, Southern Finland, Fi

Develop and deliver B2B sales strategy, develop and drive account strategy, B2B sales and new client acquisition, coordinating and administrating marketing/sales projects and the promotion/sales teams.

Espoo, Southern Finland, Fi

Developed solutions for increasing sales and brand awareness together with our satellite offices and distributors globally. Planned and executed sales trainings for distributor staff. Created marketing strategy, driving marketing and PR activities globally (EMEA, US, LATAM).

Espoo, Southern Finland, Fi

Developed global PR and communications strategy. In charge of the PR work and press activities on trade fairs on international tech and lifestyle fairs in Las Vegas, Barcelona, Munich and Hannover, building and maintaining an international PR network. Created PR guidelines to support distributors´ PR work.

Helsinki, Southern Finland, Fi

I was working for Folkhälsan during and after writing my master's thesis. I was collecting sample data from a large cohort and performing needed data analysis. I was invited to presented my research results at two international congresses (EUPHA - Helsinki FInland Oct 07, ISBNPA - Banff Canada May 08). I also wrote a scientific article, published in 2009 (Westerlund L, Ray C, Roos E. Association between sleeping habits and food consumption patterns among 10-11-yeard-old children in Finland. British Journal of Nutrition 2009;7:1-7).

I was responsible for recruiting and training sales representatives for different projects, along with project responsibility and responsibility for sales results and reaching sales targets. I was also in in charge of our sales team of 30 people, and as a coaching team leader I also had a direct sales responsibility.

I was working as direct sales negotiator for different clients (American Express, IKANO bank, Securitas Direct). All projects included handling confidential client information with discretion in a public environment. I also executed a pilot sales campaign for a new client together with a colleague.

Helsinki, Uusimaa, Fi

Msc, Nutrition

Education record

Education record