A collaborative marketing professional with over 20 years of progressive marketing experience in Product Management, Channel Management, PR, Media Placement, Customer Service Relations, Sales and Retail Management. Skilled in strategic product planning, product/brand management and all areas of traditional sales and marketing including market assessment, competitive analysis, pricing rationale, market research, promotion planning, packaging and P&L responsibility. A proven, reliable team player with personal initiative, self-discipline, attention to detail and creative problem solving expertise.Specialties: Researching, identifying and evaluating industry and market trends impacting key business sectors. Public relations and media placement. Creation and interpretation of financial data reports to determine product/brand profitability, viability, life cycle stage and potential cost saving opportunities.
Listed skills include Market Research, Customer Relations, Product Management, Inventory Management, and 17 others.