Lisa Hill Email & Phone Number

Knoxville, Tn, Us

- Manages implementation of ServiceNow projects of varying types, across several industries, including Medical, Education, IT, Finance, and Government- Leads multiple customer-facing projects simultaneously using project management methodologies (scope management, and risk and change management processes)- Joined escalated projects to lead them out of escalation, resulting in future business for a large healthcare organization, as well as a re-defined relationship with a national laboratory- Builds key relationships with internal customers and cross-functional teams to ensure project success- Utilizes data to track performance metrics that to ensure transparency of overall project health- Exposure to, and understanding of, several modules of ServiceNow, including Security, Customer Service and Custom Applications- Assists in improving departmental processes through ServiceNow learning and managing of Knowledge Base

Knoxville, Tn

-Create custom dashboards in Tableau that evaluates each client’s performance from marketing efforts, website performance, and user experience, and uncovers areas for optimization-Use Google Analytics as well as external sales and CRM data to determine which marketing channels are performing best for clients and what can be improved upon-Combine data from several data sources with millions of records to uncover analytics insights and areas for improvement in order to optimize ROI-Create custom visualizations in Tableau based on each client's analytical needs

Greater Minneapolis-St. Paul Area

-Both Mobile & Website Optimization: Conducted over 150 A/B and multivariable tests, scheduled and prioritized site optimization tests, developed test design, conducted statistical analysis. All of this led to an increase in site conversion rate by over 10% year-over-year.-Experimental Design: Built large multivariate tests as an experiment to identify which factors had the greatest effect on conversions.-Data Analysis: Adobe Digital Marketing Suite (SiteCatalyst, Insight), SAS, descriptive statistics and data presentation-Business Analysis: Distilled learning from testing data and translated it into meaningful/actionable insights to meet business goals and improve ROI.-Reporting: Assembled relevant data using SQL and other database tools, created reports that highlight business insights, and predicted business impact of site changes.

-Develop value statements to help businesses understand why our analytics program sets itself apart from others-Created a brochure to get companies involved in building corporate partnerships with our program-Presented an exhibit at the 2012 INFORMS Conference in Huntington Beach, CA to spread the word about our program and build relationships

-Gathered data from large databases to evaluate guests' online browse behavior to match to their store purchases-Developed a statistical model to predicted web-influenced store sales using SAS and SQL-Presented findings to high-level managers and executive VPs and provided suggestions for improving guest experiences

Tutor students in statistics lab for students to gain better understanding of coursework Present alternative methods of Statistics to students

-Participated in operations of opening a new store, including hiring employees and determining product layout-Trained individuals to work as a team and delegated employee responsibilities-Conducted inventory to ensure constant product availability and to purchase weekly orders

Master Of Science, Business Analytics

Bachelor, Management

Activities and Societies: Alpha Kappa Psi