Lisa Moore Email and Phone Number
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With a diverse background in Marketing Strategy, Relationship Management, and Account Direction, I bring extensive experience across industries including financial services, real estate, B2B, B2C, and nonprofit sectors. My expertise lies in strategically driving projects, sales enablement, and campaign development to achieve measurable results and align with clients' marketing goals.Key Areas of Specialization:Digital Performance Optimization: Assessing digital profiles, websites, and ad performance, leveraging competitive analysis to deliver actionable recommendations.Strategy & KPI Alignment: Defining clear KPIs, structuring strategic cadences, and optimizing monthly strategies to meet evolving objectives.Content Development: Crafting message maps, content blueprints, and benchmarks tailored to client-specific goals.Data-Driven Insights: Analyzing Google Analytics and social PPC performance to refine and enhance marketing strategies.Email Marketing Excellence: Designing and directing persona-driven email campaigns with targeted strategies.Campaign Management: Creating and managing seasonal campaigns, ensuring adaptability to maximize impact.LinkedIn Expertise: Leading best practices and conducting training sessions, both in-person and virtual, to empower teams and individuals.I thrive on collaboration amd working with clients and teams to deliver strategic solutions that drive success.
Mj2 Marketing
View- Website:
- mj2marketing.com
- Employees:
- 17
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Senior Marketing Strategist + Account DirectorMj2 MarketingColumbus, Oh, Us
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Senior Marketing & Sales StrategistMj2 Marketing Mar 2024 - Present
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Fractional Director Of Marketing & Alumni RelationsLeadership Everyone Oct 2024 - PresentEvansville, Indiana, United States -
Senior Marketing Consultant & StrategistMagnolia Midwest Aug 2006 - PresentColumbus, Ohio AreaFunction as a Project or Account Director for multiple industries, including financial services, real estate, accounting, architecture and nonprofit. • Audit digital profiles and websites and make recommendations utilizing competitive analysis and overall marketing goals. • Create message maps, content blueprints and define benchmarks, KPIs.• Analyze performance available in Google Analytics and PPC ad performance via social networks and messaging tools. • Structure cadence and frequency to achieve KPIs month over month, adapting when necessary. • Present monthly and quarterly statistics and facilitate changes, as necessary.• Guide internal marketing teams in servicing the projects and executing campaigns and messaging. • Provide reports to the C-Suite to justify project performance and budget. • Define, develop and execute seasonal campaigns.• Direct email marketing strategy as needed for targeted personas and audience. Review and showcase performance data for project teams and management. • Developed and administered LinkedIn best practices and training, in-person and virtually.
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Director Of DevelopmentArts Council Of Southwestern Indiana Apr 2023 - Sep 2024Evansville, Indiana, United StatesEstablished, developed, and implemented a comprehensive development, donor-focused program for the Arts Council of Southwestern Indiana. This program included small corporate meetings, hosting high-end donor events, redefining donor touch points for the org, structuring annual campaigns and managing those campaigns and events, set up Bloomerang and maintained this database. Presented data and bi-monthly executive reporting to the Board of Directors. Maintained and nurtured corporate relationships. Exceeded first year goals with commitments in the first 6 months after deployment. Assisted the Executive Director with navigating funding needs through other avenues as well - including legislation opportunities and grants. Represented the organization within the community of Evansville and with other regional cultural organizations. -
Content Marketing StrategistMj2 Marketing Jun 2019 - Jun 2023Direct and support internal MJ2 Marketing staff to execute content marketing strategies and messaging for accounts in financial services, real estate, nonprofit organizations and other professional services. • Organize and facilitate client meetings for onboarding and integration to agency. • Define KPIs and project benchmarks for project success.• Evaluate agency performance by account, as needed.• Subject matter expert on content marketing messaging strategies and best practices.
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Director + Content StrategistMj2 Marketing Oct 2010 - Dec 2018As the Account Director, I managed multiple long-term client relationships, including follow up, project management and final results, presentations and training, troubleshooting and communications.• Planned, managed, coordinated and executed social media marketing promotions and campaigns. Completed social media audits, analyzed results, developed a project strategy and executed the plan.• Participated in and initiated online conversations across a variety of social marketing channels, including but not limited to Facebook, Twitter, LinkedIn, Instagram and Snapchat.• Analyzed data and presented quarterly stats reports to client representatives, including Marketing Managers, Directors and CEOs.• Facilitated and defined corporate-wide Facebook and LinkedIn training classes at MJ2 Marketing and for MJ2 Marketing clients.
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Account ExecutiveKidslinked.Com Jun 2008 - Oct 2009 -
Mortgage Loan Officer | Marketing ManagerHomestead Mortgage Company Nov 1993 - Nov 2005Worthington, Ohio, United StatesManaged mortgage pipeline in excess of $33M year-over-year by cultivating referral relationships and client nurturing campaigns. Annually, 90%+ of business was past clients or client/relationship partner referrals. • Responsible for development and execution of the whole company marketing department. • Implemented and conducted company-wide training for new industry-specific mortgage software.
Lisa Moore Skills
Lisa Moore Education Details
Frequently Asked Questions about Lisa Moore
What company does Lisa Moore work for?
Lisa Moore works for Mj2 Marketing
What is Lisa Moore's role at the current company?
Lisa Moore's current role is Senior Marketing Strategist + Account Director.
What is Lisa Moore's email address?
Lisa Moore's email address is li****@****ing.com
What schools did Lisa Moore attend?
Lisa Moore attended Bowling Green State University.
What skills is Lisa Moore known for?
Lisa Moore has skills like Social Networking, Social Media, Marketing Strategy, Email Marketing, Social Media Marketing, Facebook, Digital Marketing, Social Marketing, Digital Strategy, Online Marketing, Content Strategy, Sales.
Who are Lisa Moore's colleagues?
Lisa Moore's colleagues are April Arandia, Megan (Burge) James, Jason Wang, Andrew Bash, Tracy Johnson, Jennifer D., Mark Jessica.
Not the Lisa Moore you were looking for?
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4hotmail.com, p2excellence.com, p2excellence.com, genpt.com2 +140427XXXXX
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Lisa Moore
Denver, Co3autodesk.com, gmail.com, fareharbor.com1 +172058XXXXX
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Lisa Watts
Greater Boston1hbs.edu
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