Lisa Sampson Email and Phone Number
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A chartered marketer with 20 years marketing experience in a variety of roles and industries.Currently I am working across our core consumer brands on strategic communications planning; translating insight and brand strategy into communications priorities and plans. I am also involved in numerous activities across the Group championing Inclusion and Diversity; leading initiatives promoting inclusive advertising, departmental DE&I programmes and chairing the Group's regional women's network. Previously I have worked in a number of B2B roles at Lloyds, where I specialised in leading comms teams, content and digital marketing, before moving to a broader role supporting the Director of Marketing Communications. Prior to Lloyds, I worked in a number of consumer brands; leading marketing planning, PR, Rebrands, CRM, ATL, and digital.
Lloyds Banking Group
View- Website:
- lloydsbankinggroup.com
- Employees:
- 61911
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Marketing Lead - Client EngagementLloyds Banking GroupBristol, England, Gb
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Strategic Communications PlannerLloyds Banking Group Jun 2022 - PresentBristol, England, United KingdomLeading the creation of strategic communications frameworks; translating insight and brand strategy, to help inform and direct our communications teams to create impactful cohesive marketing comms plans.Additionally, I lead a number of DE&I initiative's, including: Chair for the Group's women's network in the South West and South Wales, leading approx. 50 volunteers to provide local career development events serving approx 2,500 members; Departmental programmes to promote inclusive culture; and leading initiatives championing inclusive advertising, within Lloyds and collaborating with other leading brands and organisations in the advertising industry.
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Executive Assistant To The Director Of Marketing CommunicationsLloyds Banking Group Jun 2018 - May 2022Bristol, United KingdomSupports the Director of Marketing Communications in leading the large team covering all major campaign activity for brands including Lloyds Bank, Halifax, Bank of Scotland and Scottish Widows.
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Marketing Manager, Lex AutoleaseLloyds Banking Group Jan 2017 - Jun 2018Bristol, United KingdomLed the Lex Autolease Marketing team and plan. Acted as digital SME, advising the motor finance campaign teams on planning digital media, notably ppc, social media strategy, display, native and website developments.
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Social Media Marketing ManagerLloyds Banking Group Jul 2016 - Dec 2017Bristol, United KingdomLed the social media strategy and governance for all LBG B2B campaigns and content, supporting campaign managers with expertise and running training sessions for frontline colleagues.
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Marketing Manager, B2B ContentLloyds Banking Group Jan 2015 - Jul 2016Bristol, United KingdomLed the Lloyds Bank and Bank of Scotland SME / large corporate content marketing programmes, including content planning, production, and amplification via ecomms, social media and online advertising.
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Marketing Manager B2B Marketing CommunicationsLloyds Banking Group Apr 2013 - Dec 2014Bristol,Led a team of 6 campaign managers to deliver numerous through the line campaigns for Lloyds Bank, Bank of Scotland, AMC and Black Horse.
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Marketing Business Partner - Global CorporatesLloyds Banking Group Jan 2012 - Apr 2013Bristol/LondonKey business partner developing marketing and PR plans targeting major corporate customers, mainly focusing on real estate and industrial/manufacturing corporates.
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Marketing Manager, Large CorporatesLloyds Banking Group Apr 2010 - Dec 2011Bristol, United KingdomResponsible for the Campaign Team in the Corporate Banking division of Lloyds Banking Group. The team of 6 plans and delivers a variety of marketing communications and events.Content Workstream Leader for the web development team to launch the first Lloyds Bank website integrating Bank of Scotland and Lloyds TSB. This included developing web strategy and planning, and managing the production team.
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Marketing Manager, Head Of Brand And CommsBsm (British School Of Motoring) Feb 2009 - Apr 2010Led a rebrand; developing a new brand visual identity, and implementing new visual assets across instore retail design and 3000 fleet. Responsible for advertising, PR, POS, internal comms, product marketing and agency roster management. -
Uk Marketing ManagerUnite Students Jun 2008 - Dec 2008Bristol, UkDeveloped a new digital-first marketing strategy and plan and influenced the business buy-in. Led the marketing team of brand managers and junior brand managers to deliver the plan to the multi million pound budget. Recruited and embedded a new agency roster. -
Customer Segment Manager, LeisureFirst Great Western Sep 2006 - May 2008SwindonLed the strategic development of the first ever marketing strategy and plan for the retail segment (leisure sector) focusing on the largest most valuable customer sub segments: Families, students and retired. Strategic work included conducting marketing audits; anaylising internal and external research, proposition development, senior stakeholder engagement and creating marketing communications frameworks notably sales promotions and commercial partnerships.
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Marketing Executive - Campaigns And PromotionsFirst Great Western Nov 2003 - Aug 2006Swindon, EnglandResponsible for a broad range of marketing communications, including launching the customer magazine, managing the customer loyalty programme, through the line integrated campaigns, sales promotions and working with third party reciprocal campaigns such as Visit London Glastonbury festival and the Merlin group.
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Startup Co-OrdinatorBusiness Link Jan 2002 - Sep 2002Developed new brand identity and launch programme to help start ups navigate the region's business services on behalf of the Avon Enterprise organisation. -
Hr AssistantBrandon Trust Jun 2001 - Jan 2002Managed HR admin for charity recruiting a large turnover of support staff. Administration responsibilities included payroll and recruitment administration.
Lisa Sampson Skills
Frequently Asked Questions about Lisa Sampson
What company does Lisa Sampson work for?
Lisa Sampson works for Lloyds Banking Group
What is Lisa Sampson's role at the current company?
Lisa Sampson's current role is Marketing Lead - client engagement.
What is Lisa Sampson's email address?
Lisa Sampson's email address is li****@****ing.com
What is Lisa Sampson's direct phone number?
Lisa Sampson's direct phone number is +120735*****
What skills is Lisa Sampson known for?
Lisa Sampson has skills like Internal Communications, Marketing Strategy, Leadership, Product Development, Research, Staff Development, Email Marketing, Ppc, Digital Marketing, Event Management, Online Advertising, Copywriting.
Who are Lisa Sampson's colleagues?
Lisa Sampson's colleagues are James Boyland, Lisa Demetriou, Kimberley Lamb, Julie Johnston, Joe Moran, Amir Hassan, Anthony Wheeler.
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Lisa Sampson
Operations Manager For Young People And Young Parents Services At A2Dominion GroupWoking -
Lisa Sampson
Virtual Assistant Services & Premium Business Support @ Sampson Va Services | Matching Our Skills To Your BusinessElmbridge -
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Lisa Sampson
Senior Recruiter | Expert In Finding Amazing People For Great Businesses | Cv Writer | Interview CoachLondon1direct-recruitment.co.uk1 +44 20 XXXXXXXXX
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