I’m an experienced content strategist and creator skilled at delivering memorable global marketing and thought leadership campaigns, using a journalist’s toolbox—research, curiosity, interviewing, and storytelling—to educate and influence. I push creative boundaries while using analytics to guide strategy, and build relationships across multiple stakeholders. I have a sweet spot for mentoring writers, an editor’s preoccupation with syntax and semantics, and an entrepreneur’s laser focus on the customer.My services include:📈 Strategy: web marketing, SEO and local search, demand generation, nurture campaigns📝 Content: websites, social media, email marketing, landing pages, case studies, white papers, internal communications🎆 Event marketing: audience acquisition, social media planning, speaker promotion, attendee engagement, live tweeting, post-event content repurposing 📊 Analytics: custom tracking links, conversion attribution, data analysis, data visualization My content drives:✧ Lead generation✧ Customer loyalty✧ Audience acquisition✧ Data-driven insightsI work with clients in:🩺 Healthcare💰 Financial services🌎 Travel👩🏼‍💻 TechnologyAwards:🏆 HSMAI Silver Adrian, Westin Hotels & Resorts Directory🏆 American Business Awards Silver Stevie, Brand Engagement🏆 Best B2B Online Newsletter Campaign, Web Marketing Association (The Citrix Experience)Two truths and a lie:✧ I've worked with small businesses and global brands since 2000✧ I’ve won awards for my karaoke Steve Perry impressions✧ I began my tech career as a Microsoft Preferred Vendor