Lisette C. Email & Phone Number

Amsterdam, Nh, Nl

Amsterdam Area, Netherlands

FD Media Group brings business Netherlands and financial-economic information together. The authority in news media for business decision makers. It is our purpose to assist leaders of today and tomorrow in making decisions and achieving progress for themselves, their organizations, and society. For this, we provide them with an overview, insight, and foresight through high-quality and independent news from a financial-economic perspective, along with relevant and reliable data and information. Ultimately responsible for Content Sales Corporate and SME market, for the following digital titles:• Financieele Dagblad, Pensioen Pro, Energeia, Investment Officer, PropertyNL• Personnel & Results responsible for Key Accountmanagers, Inside Sales, Teamlead, Analyst• Within 4 years quadrupling of accountmanagers• Achieved 5 years in a row double-digit revenue growth• Close collaboration with Sales Support, Customer Succes Manager, B2B Marketeer, HR, FDB, IT• Target group segmentation, portfolio composition, target planning, margin improvement, bonus policy, CRM system, sales funnel management, PMC development, (field) coaching, HR, etc.• Change and stakeholder management• Commercial MT, reporting to Commercial DirectorFD offers reliable information, backgrounds, and new perspectives from a financial-economic standpoint for anyone shaping the future. Core domains; Geopolitics, Macro-economy, Energy transition, Wealth distribution, Financial system. FD Persoonlijk is the weekend magazine for those who appreciate the finer things in life. From art and culture to fashion or travel. It is a beautifully designed and eagerly awaited supplement to the FD every Saturday.BNR is the most innovative business audio company in the Netherlands. We provide today’s business decision-makers and tomorrow’s leaders with news, backgrounds, and in-depth content: on air, online, and on demand. For more products/titles & info, see fdmg.nl

Utrecht Area, Netherlands

Manutan (formerly Overtoom) is a leading European distributor for industrial, commercial and office equipment and supplies, with a presence in 19 countries and a revenue base of close to 600 million euros. Total commercial and employee responsibility for the verticals Industry, New Business, European Strategic Accounts and BU Export & Offshore, more than 20 mio turnover (during transition organization and change management Sales department)• 2 Business Development Managers (C-level Sales), 3 Account Managers, 8 Internal Account Managers and a Sales Admin• Member Sales MT and Operational MT Benelux. Stakeholder management• Restructuring Sales department in 2015-2016 (40 FTEs) with the aim of more personal contacts, knowledge development sectors and turnover increase (verticals in matrix organization)• Professionalize and evolve sales; from 'product sales to consultative selling'• Close collaboration with Marketing, Operations, Supply Chain and Sales Trainer / Coach• Target group segmentation, portfolio composition, target planning, margin improvement, bonus policy, CRM system, sales funnel management, PMC development, (field) coaching• Restructuring and automating processes. Migration to a new ERP system• First 4 months managed Operations department (70 FTEs, due to absense director)• After 4 years of decline in turnover, since financial years 2017 & 2018; 5%+ revenue growth generated• Margin and Turnover Targets amply exceeded

Utrecht Area, Netherlands

Improve business results by SMEs.• With the use of proven methodologies support organizations for an effective and permanent improvement in profitability • Interim Sales Management, commercial auditing , consulting, coaching, sales and management training, marketing solutions• Multichannel acquisition

Amsterdam Area, Netherlands

Publisher of daily newspapers; de Volkskrant, Trouw, Het Parool & Algemeen Dagblad. Also Publisher of Nationale Vacaturebank.nl, Intermediair.nl, Tweakers.net, Computable.nl, Carsom.nl, Autotrack.nl. (Acquisition of VNU in 2013) and Q-musicCommercial and employee responsibility for the regional titles (2014)• Final and result responsible for 3 regional sales teams and 2 sales managers, 22 FTEs, member of Commercial MT. Reported to Director Advertising.• Sales of multimedia product portfolio, including magazines and development of special editions (for all branches). Close cooperation with editorial departments• Change management (deployment transition). Stakeholder management• Target group segmentation, portfolio composition, target planning, sharpen CRM system, PMC development, field coachingFinal and result responsible for the sectors Construction, Interior, Garden, Real Estate (2012-2013)• Commercial and employee responsibility for 3 multidisciplinary Sales teams (Key / National / Regional) and 2 Sales Managers, 25 FTEs, 20 mio turnover, member Sales MT• Sales of multimedia product portfolio, all titles (AD, Parool, Volkskrant, Trouw) including magazines and development special editions, close collaboration with editorial departments• From May also responsible (a.i.) for the sectors Art, Culture, NGOs & Government, Sales Manager (a.i.), 8 Fte's• Transition to conceptual selling, PMC development, field coaching. Co-founder Sales Academy• Initiate and implement organizational change process• Highest target scoreFinal and result responsible for section Het Parool, the Amsterdam city newspaper [2011]• Commercial and employee responsibility for 13 Account Managers• Sales of multimedia product portfolio, including magazines and development specialeditions• Close collaboration editorial department. Targets exceeded (incentive won)• Participation strategic project team; integration of two commercial Business Units into one central sales organization

Voorburg, Den Haag

A Netherlands-based digital marketing company with offices around the world. DQ&A Media offers consulting, technology and outsourcing solutions designed to continually improve its clients’ online performance and competitiveness. Marketers, publishers and agencies worldwide trust DQ&A to deliver the most successful display, search and email advertising campaigns driven by the most sophisticated technologies. Portfolio management and Business Development • For Publishers, Agencies, Ad Networks and Strategic Advertisers• Recommended them appropriate technological solutions to lower costs and higher returns through advising the right technical solutions and innovations• Treatment of RFPs, RFIs• Intensive cooperation with the operational department and product management• Digital performance marketing, technology services, progammatic media trading, DART (DFA & DFP, DoubleClick by Google)

Amsterdam Area, Netherlands

Formerly De Telefoongids (European Directories SA); multimedia directory for business and consumers. Acquisition of Truvo Netherlands, de Gouden Gids, in January 2008. About 1500 employees. Senior Manager National Sales [2008-2010]Final and result responsibility for National Sales • Commercial and employee responsibility for the teams Named Accounts and Branch Organizations, eleven senior Account Managers and two Team Managers (13 FTEs), 25 mio turnover• Portfolio management of complex strategic Key Accounts (Top 200 + Government)• Multimedia conceptual sales (print & online campaigns, affiliate marketing, click packages, Spotzer products)• Business Development Key prospects, media agencies and branch organizations• PMC development• Participation in various strategic projects regarding the Yellow Pages take-over (2008)• Reorganization department (processes, procedures, staffing)• Remediation of the workforce (2009)• Member Sales MT and deputy channel managerManager Named Accounts [2006-2008]Commercially responsible for Sales team Named Accounts • Set up new department; Named Accounts (Top 100+ Government)• Commercial and employee responsibility for four Senior Account Managers• Integrated online & offline (cross-media) conceptual sales• Participation in various projects concerning digital development (deployment transition)• Targets exceeded (incentive won)• Member Sales MT, deputy channel manager

Amsterdam Area, Netherlands

Portfolio management and Business Development for;• Strategic Key accounts (Financial & Business Services, Energy, (semi) Government) and Media agencies• Multimedial conceptual sales (cross & upsell)• Targets exceeded (incentive won)

Rotterdam Area, Netherlands

(Formerly) Vedior belonged to the biggest global players on the employment market. The Dutch market was divided into 5 regions. Since 2008 acquisition by Tempo-Team, subsidiary of Randstad Holding. Commercial responsible for the Central Netherlands region• Sale of flexible personnel and secondment services• Managing Sales Team, six Account Managers• Managing and acquiring large regional accounts, dealing with tenders• Coaching of nine Area Managers on effective and proactive commercial policy• Deputy Regional DirectorJob termination due to reorganization, function ceased to existSabbatical leave 02/2003 - 07/2003

Baarn / Hoofddorp

Debitel was a Mobile virtual network operator, 800 employees. (The brand no longer exists in NL). Acquisition of Talkline BV by debitel in October 2001. Later on Debitel was part of KPN.Final and result responsible for the Trade Marketing and Sales Support departments;• Drafting and executing annual plan, development of partnership programs, Instore marketing, development of new distribution channels• 2 Team Managers, 2 Commercial Trainers, 30 FTEs• Staff and change management• Participation in migration and integration projects before and after the take-over, including advisory board OR, commerce team, staff advisory committee, guidance application procedures• Member Sales MT, Trade budget, achieved targetsResponsible for commercial and administrative and Support Team (2000 - 2002)• Account Managers, internal and external, Large Business Accounts (Top 100)• 3 sub departments and stock height Sim cards, 20 FTEs• Staff and change management• Restructuring and automating processes• Balanced Scorecard implementation, SLAs and new billing system• Member Sales MT, Project targets amply achieved

Amsterdam, Rotterdam, Den Haag, Utrecht.

Acquisition of ITT World Directories Netherlands BV by VNU in 1998. (www.dtg.nl)08/1998 - 06/2000 Sales SupervisorCommercial and personnel responsibility for TeleSales Team• Managing and coaching 12 sales representatives• Project team with special mission (1999)• Team targets have been exceeded multiple times12/1996 - 08/1998 Account Manager for Major Business Accounts08/1994 - 12/1996 Senior Sales Representative11/1992 - 08/1994 Sales RepresentativeAd Sales and Portfolio Management• Appr 200 major Accounts, New Business and relationships Advertising agencies• Sale of new PMCs; International Visitors Guide, GG Line, Internet• From a virtually monopolistic to a competitive changing market situation• Market studies; possibilities for realization integration of various European GG + set up and implementation of consultative selling• Results varying from above to well above targets, multiple incentives won1992 Internship of 4 months in Product Management department, Head Quarters Yellow Pages Amsterdam. During this period I wrote my graduation assignment; I developed a clustering system for the category structure for Dutch Yellow Pages. 1991 Internship of 3 months in Marketing department, Head Quarters Yellow Pages Amsterdam.

Post Hbo-Opleiding Bedrijfskunde Ii

Post graduation course in Business Studies, Amsterdam. Certificate. Subjects; Financial, Logistics, Information, Marketing, Business.

Bachelor'S Degree, Management & Bedrijfskunde

Inter College Business School - Den Haag. This course focused on the practical areas needed to development management skills. Subjects.

During This Course I Also Attained My Wholesale Certificate