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Customer Insight and strategy leader with more than 30 years experience built within agency, client and consultancy businesses. Most recently leading teams of researchers and data analysts in the generation of consumer insight to inform business decision making and improve customer centricity.
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DirectorBlack Lamb LtdReading, Pa, Us
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Head Of Insights - CamelotCamelot Oct 2016 - PresentWatford, United KingdomHead of the Insight Business Partners team (insight and analytics experts) generating market, player and competitive insight to inform business decision making. -
DirectorBlack Lamb Ltd Dec 2014 - PresentGoring On ThamesProvider of customer strategy, customer experience & insight consultancy services or interim support. Working as an customer expert helping organisations to:- - identify customer insight needs and set up research teams- extract key insight from existing data & research to drive strategic plans and direction - develop & optimise existing customer experience and multi-channel journeysKey areas of focus include customer segmentation, customer experience and brand.
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ConsultantDunelm (Soft Furnishings) Ltd Dec 2015 - Jul 2016LeiceterProject based customer consultancy work. -
Associate ConsultantKpmg Boxwood Jul 2015 - Sep 2015London, United KingdomA member of a KPMG Boxwood consulting team working on an assignment for a Dutch retailer in Amsterdam as the customer specialist.
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Head Of Customer Strategy & Insight & Brand StrategyDixons Retail 2011 - Aug 2014Hemel HempsteadA senior leadership role reporting into the UK Board against a backdrop of business survival and turnaround. Reporting to the Chief Marketing Officer with 2 teams of direct reports a budget of c. £3.5m, and responsibility for customer insight and customer and brand strategy. This included multi-channel customer experience design & continuous improvement plans.
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Head Of Customer InsightDixons Retail 2008 - 2011Hemel Hempstead, United KingdomInitial set up of the research team to support the needs of all UK brands (PCWorld, Currys, Currys Digital, Techguys (now Knowhow), Dixons Travel (airports) & Dixons.co.uk. Secured initial £2.5m budget from the board to support various customer insight trackers ad hoc projects (up to 70 projects a year). Major work included customer experience tracking and design across stores, on-line, in-home and contact centres.
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Research & Strategy Consultant - Managing DirectorInkuire 2002 - 2008Goring On ThamesSet up and ongoing management of marketing and insight consultancy services.
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Board DirectorConway Smith Rose 1994 - 2002London, United KingdomClient management. Management of qualitative work and consultancy across finance, FMCG, telecoms and retail sectors. Management of graduate recruitment programme. The agency ran the MRS Introduction to Qualitative Course.
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Associate DirectorPegram Walters 1993 - 1994
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Senior Research ExecutiveThe Research Business 1991 - 1993London, United Kingdom
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Project Manager - Marketing Development & ResearchPrudential Assurance 1989 - 1991London, United KingdomDay to day project management of research projects for internal clients. -
Strategic Planning ExecutivePrudential Assurance 1988 - 1989London, United Kingdom
Liz Lamb Skills
Liz Lamb Education Details
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Tuson College & Broughton High5 A Levels & 9 O Levels
Frequently Asked Questions about Liz Lamb
What company does Liz Lamb work for?
Liz Lamb works for Black Lamb Ltd
What is Liz Lamb's role at the current company?
Liz Lamb's current role is Director.
What is Liz Lamb's email address?
Liz Lamb's email address is li****@****plc.com
What is Liz Lamb's direct phone number?
Liz Lamb's direct phone number is +4419234*****
What schools did Liz Lamb attend?
Liz Lamb attended Loughborough University, Tuson College & Broughton High.
What are some of Liz Lamb's interests?
Liz Lamb has interest in Human Rights, Environment, Children, Education.
What skills is Liz Lamb known for?
Liz Lamb has skills like Customer Insight, Strategy, Customer Experience, Segmentation, Retail, Marketing Strategy, Brand Development, Management, Marketing Research, Marketing, Qualitative Research, Quantitative Research.
Who are Liz Lamb's colleagues?
Liz Lamb's colleagues are Yu Yan, David Murphy, Sheena Kelly, Carol Tunstall, Marylou Bugeia, Cathy Wang, Iindeya Canpbell.
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1liverpool.gov.uk
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2achilles.com, cavalrycare.co.uk
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Liz Lamb
Journalist * Magazine Editor * Chief Features Writer * Fashion Stylist * Senior Lecturer In JournalismNewcastle Upon Tyne2ncjmedia.co.uk, sunderland.ac.uk
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