Liz Parsons Email and Phone Number

ROLE:- Focused on improving the firm's educational content and increasing communication with the industry- Company brand ambassador to external sources, driving revenue growth through successful marketing campaigns- Develops annual marketing plan and budget- Develops marketing KPIs- Manages marketing activities to ensure consistent execution- Coordinates content creation for marketing campaigns- Supervise distribution of marketing lists to sales staff- Enhances… Show more ROLE:- Focused on improving the firm's educational content and increasing communication with the industry- Company brand ambassador to external sources, driving revenue growth through successful marketing campaigns- Develops annual marketing plan and budget- Develops marketing KPIs- Manages marketing activities to ensure consistent execution- Coordinates content creation for marketing campaigns- Supervise distribution of marketing lists to sales staff- Enhances firm’s CRM database and sales pipeline tracking- Management of annual trade convention attendance- Manages digital marketing and social media effortsTOOLS:MS Office, Teams, Fonality, SharpSpring, D365 Marketing, Semrush, Google Analytics, WordPress, TrelloAGENCY BROKERAGE OVERVIEW:Agency Brokerage is a M&A firm serving the independent insurance brokerage industry. We are an industry-trusted source for agency valuations and a top-ranked sellside advisor.Our advisory services cover:(1) Insurance agency valuations(2) Insurance agency sale brokerage(3) Merger and acquisition consulting(4) Due diligence and financing assistanceAll of our advisors are professionally trained and carry various designations for business valuation and mergers & acquisitions. Over the course of the last decade, our firm has completed more than 2,000 valuations of independent agencies and consulted on more than 400 sale transactions. Our clients receive the benefit of the combined experience, skill and knowledge of our team of advisors.Our ideal client is an agency owner looking to sell within the next 3-5 years. By working with the owner and developing an exit strategy, we can help the owner yield a significantly higher return on their investment. We value agencies on a daily basis and can provide value-added consultation to the owner. The larger the agency, the more critical it is that the owner develops a sale strategy in advance.Website: www.agencybrokerage.com Show less

@fitlizlife#houseoffitllc

Marketing, public relations, communications, social media, project management and business development guidance for new and established businesses

ROLE:Referred to IT startup in third year of operation as Project Manager of all customer projects, numerous corporate projects concurrently, and 12 direct reports. Promoted to Director of Contracts and Client Engagement reporting to company President, responsible for contract oversight, proposal management, marketing, and client relations. Administrator for Wix (Website), QuickBase, HubSpot CRM, ADP, and Communifire. Authors proposals, marketing materials, and corporate communications… Show more ROLE:Referred to IT startup in third year of operation as Project Manager of all customer projects, numerous corporate projects concurrently, and 12 direct reports. Promoted to Director of Contracts and Client Engagement reporting to company President, responsible for contract oversight, proposal management, marketing, and client relations. Administrator for Wix (Website), QuickBase, HubSpot CRM, ADP, and Communifire. Authors proposals, marketing materials, and corporate communications. Brand, website, and marketing literature design. Drafts and/or review of contracts. Member of Research and Innovation (R&I) team developing Healthcare IT solutions. Past performance reporting.HIGHLIGHTS:-Promoted from Project Manager to Director of Contracts and Client Engagement-Led contract effort for GSA IT70 Schedule submission and several strategic contract initiatives-Project Manager of 6 concurrent client projects totaling $2M in revenue, 12 direct reports, and numerous subcontractors-Proposed and led corporate rebranding effort from “PEBS” to Awesome Technology People (ATP)-Developed business optimization applications for data management, process improvement, and reportingTOOLS:MS, DropBox, Trello, SharePoint, Communifire, Vimeo, WebEx, Bitly, Wix, QuickBase, Adobe, Hubspot, Google Analytics, Survey MonkeyATP OVERVIEW:ATP is an information technology company that develops technical solutions to solve business problems. Our expertise is providing specialized IT services in Risk Management, IT Modernization, and Health IT. ATP's team is distinctive for our technical curiosity, which drives us to find innovative uses for technology application. We aspire to deliver excellence through technical innovation and quality management, and we believe it is our responsibility to help build a better tomorrow.ATP is a privately held, procurement-ready technology company; SDVOSB; Maryland certified MBE / SDBE; with 8(a) pending. Show less

ROLE:Recruited to manage internal communication projects from conception to production including copywriting, formatting, publication and metrics. Worked with key stakeholders to identify their internal communication needs, including audience, messaging and communication vehicles. Cultivated strong relationships with executive leadership to understand company goals and formulate appropriate communications plans and messaging to support those objectives. Developed and sustained internal… Show more ROLE:Recruited to manage internal communication projects from conception to production including copywriting, formatting, publication and metrics. Worked with key stakeholders to identify their internal communication needs, including audience, messaging and communication vehicles. Cultivated strong relationships with executive leadership to understand company goals and formulate appropriate communications plans and messaging to support those objectives. Developed and sustained internal communications channels and vehicles, driving strategic communications in support of the corporate priorities and fostering collaboration throughout the company. Analyzed and recommended new communications tools and processes for continuous improvement of information flow. Authored editorial calendar, press releases, video scripts, web copy, white papers, newsletters and other communications deliverables. Executive ghost-writer.HIGHLIGHTS:• Developed a comprehensive corporate communications strategy within first 4 months of employment• Authored 2018 Communications and Awards/Recognition Plans• Produced first company-wide weekly news publication distributed to 300+ employees• Provided communications support for major marketing events including mobile event apps, blogging and social media activities for 300+ attendeesTOOLS: MS, GuideBook, Box, Trello, Yammer, Sway, SharePoint, Communifire, Vimeo, WebEx, Bitly_______________________________________________________________________________RED RIVER OVERVIEW:Red River brings together the ideal combination of talent, partners and products to disrupt the status quo in technology and drive success for business and government in ways previously unattainable. Red River serves organizations well beyond traditional technology integration, bringing more than 20 years of experience and mission-critical expertise in security, networking, analytics, collaboration, mobility and cloud solutions. Show less

ROLE:Strategic project leader supporting NASA SEWP Business Operation Department. Subject matter expert on public relations, communications, social media, and program initiatives. Created communication processes and reports. Developed and maintained media relations, coordinating program media coverage and speaking engagements averaging 50+ opportunities annually. Lead communications project teams of 3-10 members. Managed communication projects from conception to production, including… Show more ROLE:Strategic project leader supporting NASA SEWP Business Operation Department. Subject matter expert on public relations, communications, social media, and program initiatives. Created communication processes and reports. Developed and maintained media relations, coordinating program media coverage and speaking engagements averaging 50+ opportunities annually. Lead communications project teams of 3-10 members. Managed communication projects from conception to production, including copy-writing, delegation, editing, distribution, and metrics for publications, presentations, training materials/videos/scripts, newsletters, website updates, and social media content. Researched and prepared nominations for program awards/recognition. Effective execution of resource projections, priorities, constraints, and costs.HIGHLIGHTS:• Development and implementation of internal and external communication strategies for $4B NASA Program with 10K+ customers, 140+ contract holders, and 5K+ vendors• NASA Group Achievement Award recipient• Traveling Outreach representative working with customers, contract holders, and industry at events and trainings, domestically and internationally • Member of Program Level Outreach Team providing strategic business development support to agencies• Program representative for Goddard Space Flight Center (GSFC) Diversity & Inclusion Committee• Program representative with Open Group Trusted Technology Forum, AFCEA, and ACT/IAC• SEWP Advisory Panel LiaisonTOOLS:MS, WebEx, QuickBase, FedBizOpz, HootSuite_______________________________________________________________________________NASA SEWP V OVERVIEW:• A government-wide acquisition contract (GWAC) providing advanced IT products & services• 140+ Contract Holders, including 119 small businesses• 5M+ products & product-based services from over 5K+ providers/manufacturers• Fee: 0.375%• Fiscal activity: $3.8 billion annually• Contract ceiling: $20 billion per contract over 10 years Show less

ROLE:Complete management of diverse portfolio of telecom and enterprise accounts, traveling locally and nationwide to interface with clients, build relationships, and close deals. Created opportunities to facilitate the strategic movement of technology assets from sources with excess supply to those with immediate needs. Collaborated with executives, managers, and engineers to optimize timing for purchase, sale, or trade of telecom equipment. Created weekly and monthly business… Show more ROLE:Complete management of diverse portfolio of telecom and enterprise accounts, traveling locally and nationwide to interface with clients, build relationships, and close deals. Created opportunities to facilitate the strategic movement of technology assets from sources with excess supply to those with immediate needs. Collaborated with executives, managers, and engineers to optimize timing for purchase, sale, or trade of telecom equipment. Created weekly and monthly business plans.HIGHLIGHTS:• Closed deals contributing to $20M Gross Profit and growth of 87% in 2012• Represented company at International Telecoms Week in Chicago, IL and other key eventsTOOLS: MS, HubSpot_______________________________________________________________________________RINCON TECHNOLOGY OVERVIEW:Rincon Technology is built around the cornerstone belief that telecommunications technology should be managed like a liquid capital asset. By working collaboratively with organizations to optimize the timing of purchase, sale, or trade of equipment, I worked to ensure customers achieved the maximum financial gain from their existing equipment and future IT acquisitions. This innovative process involved facilitating the movement of products from sources with excess supply to those with immediate needs. Show less

ROLE:Training advisor to businesses, government agencies, and consumers seeking IT training and certification. Developed portfolio of enterprise accounts producing recurrent business. Created customized solutions proposals, facilitated meetings, and delivered sales presentation to key decision makers and influencers. Worked with clients to increase skills and productivity, reduce downtime and deficiencies, improve culture, and enhance ROI. Managed accounts through all stages of development,… Show more ROLE:Training advisor to businesses, government agencies, and consumers seeking IT training and certification. Developed portfolio of enterprise accounts producing recurrent business. Created customized solutions proposals, facilitated meetings, and delivered sales presentation to key decision makers and influencers. Worked with clients to increase skills and productivity, reduce downtime and deficiencies, improve culture, and enhance ROI. Managed accounts through all stages of development, from initiating new client relationships to ongoing strategic opportunity development.HIGHLIGHTS:• Independent rep for entire Colorado Springs market, growing account portfolio over 250%• Transferred from Colorado to DC metro in 2011TOOLS: MS, PeopleSoft CRM, Concur_______________________________________________________________________________NEW HORIZONS CLC OVERVIEW:New Horizons Computer Learning Centers, Inc., a subsidiary of New Horizons Worldwide, Inc., is the world’s largest independent IT training company with 300 centers in 70 countries. Our worldwide business strategy focuses on continued worldwide expansion to meet the ever-increasing demands of the technology evolution. Innovative, award-winning learning methods such as Online LIVE® and Mentored Learning® have revolutionized the way students learn, retain and apply new knowledge. Show less

ROLE:Consulted patients needing restorative, reconstructive or cosmetic dental treatment by presenting comprehensive treatment plans, costs, and insurance participation. Coordinated all payment programs and agreements. Specialized knowledge of general and cosmetic dentistry including terminology, insurance verification and filing, and health management software. Developed concise tracking methodology and follow up procedures to increase collections and productivity. Managed other tasks… Show more ROLE:Consulted patients needing restorative, reconstructive or cosmetic dental treatment by presenting comprehensive treatment plans, costs, and insurance participation. Coordinated all payment programs and agreements. Specialized knowledge of general and cosmetic dentistry including terminology, insurance verification and filing, and health management software. Developed concise tracking methodology and follow up procedures to increase collections and productivity. Managed other tasks including staff training, grass-roots marketing and attending sponsored events.HIGHLIGHTS:• Promoted from Insurance Coordinator to Treatment Coordinator • Sole responsibility for all collections and production goals, statistical tracking and case closure• Case collections in 2009 totaled more than $1.5M, for 25% profit growth, on-pace for 50% increase in 2010TOOLS: MS, Deltek, QuickBooks_______________________________________________________________________________BROADMOOR DENTAL Overview:Broadmoor Dental is proud to offer our clients the very best in complete dental care. Recognized as the best dental practice in Colorado Springs, our goal is to always offer our clients the very highest standard of care with a truly personal touch. Broadmoor Dental is one of Colorado Springs' most accredited cosmetic dental services providers. Show less

ROLE:Negotiation and sales of luxury vehicles and automotive contracts in Internet Marketing Manager role. Demonstration of features, warranties, and manuals, test drives and delivery presentations.HIGHLIGHTS:• Performance based promotion to Internet Sales Manager, responsible for managing online leads and inventory• Dealership representative for off-site sales events, networking and charity functionsTools:MS, SalesForce… Show more ROLE:Negotiation and sales of luxury vehicles and automotive contracts in Internet Marketing Manager role. Demonstration of features, warranties, and manuals, test drives and delivery presentations.HIGHLIGHTS:• Performance based promotion to Internet Sales Manager, responsible for managing online leads and inventory• Dealership representative for off-site sales events, networking and charity functionsTools:MS, SalesForce, ADP_______________________________________________________________________________PHIL LONG OVERVIEW:Colorado's number one automotive group. Fastest growing in sales volume for new and pre-owned automibles and service. Leaders in the comunity for comunity service and support. Founded in 1945 by Phil Long and today one of Colorado's largest privatley owned business. Show less

ROLE:Negotiation and sale of vehicles to customers with limited credit, challenged credit, and pre/post-bankruptcy situations in Special Finance role. Demonstration of features, warranties, and manuals, test drives and delivery presentations.HIGHLIGHTS:• Worked with bankruptcy attorneys to cross-market customers• Dealership representative for off-site sales events, networking and charity… Show more ROLE:Negotiation and sale of vehicles to customers with limited credit, challenged credit, and pre/post-bankruptcy situations in Special Finance role. Demonstration of features, warranties, and manuals, test drives and delivery presentations.HIGHLIGHTS:• Worked with bankruptcy attorneys to cross-market customers• Dealership representative for off-site sales events, networking and charity functions_______________________________________________________________________________LIBERTY DEALERSHIPS OVERVIEW:New & Pre-owned Automotive dealership. Sales, Service, Parts, Rental, & Collision Center. Show less

ROLE:Cold calling and qualifying high volume of leads in a call center setting. Interviewed and enrolled students in career-focused education, advising students from enrollment process and throughout program/degree completion. Worked with individuals desiring educational or career changes, counseling prospects on degree and career selection, as well as educating them about financial aid.HIGHLIGHTS:• President’s Club Award for highest student enrollments for Q4 of 2006 •… Show more ROLE:Cold calling and qualifying high volume of leads in a call center setting. Interviewed and enrolled students in career-focused education, advising students from enrollment process and throughout program/degree completion. Worked with individuals desiring educational or career changes, counseling prospects on degree and career selection, as well as educating them about financial aid.HIGHLIGHTS:• President’s Club Award for highest student enrollments for Q4 of 2006 • Promoted to Admissions Representative Level 2_______________________________________________________________________________WESTWOOD COLLEGE OVERVIEW:Westwood College was an American for-profit institution of higher learning with 15 campus locations in five states and online learning options. After 63 years of educating students, Westwood College has discontinued operations. Show less

ROLE:Worked independently and with a team in a retail environment selling Verizon service, equipment, packages, and accessories. Responsible for setting up new accounts, renewing existing accounts, customer service, and account management, and staying up to date with the latest mobile technology. HIGHLIGHTS:• Attained progressive quotas in competitive selling atmosphere_______________________________________________________________________________DIAMOND WIRELESS… Show more ROLE:Worked independently and with a team in a retail environment selling Verizon service, equipment, packages, and accessories. Responsible for setting up new accounts, renewing existing accounts, customer service, and account management, and staying up to date with the latest mobile technology. HIGHLIGHTS:• Attained progressive quotas in competitive selling atmosphere_______________________________________________________________________________DIAMOND WIRELESS OVERVIEW:In 1999, Diamond Wireless began selling wireless phones and would go on to become one of the largest Verizon Wireless Indirect dealers in the United States and provide employment for over 1300 employees. Show less