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Liza Cichowski is listed as Accelerate Market Impact for B2B Tech Leaders ๐ธ Align Teams, Differentiate Brand, Strengthen Customer Engagement ๐ธ Boost Revenue Growth ๐ธ Product Marketing Consultant at Last Word MKTG, based in New York, New York, United States. AeroLeads shows a matched LinkedIn profile for Liza Cichowski.
Liza Cichowski previously worked as Founder at Last Word Mktg and Product Marketing Consultant at Switchboard Software. Liza Cichowski holds Ba, Political Science/Journalism from Rutgers University.
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โฆ ๐ฌ๐ผ๐๐ฟ ๐ฃ๐ฟ๐ผ๐ฏ๐น๐ฒ๐บ: ๐ ๐ถ๐๐ฎ๐น๐ถ๐ด๐ป๐ฒ๐ฑ ๐ง๐ฒ๐ฎ๐บ๐, ๐ช๐ฒ๐ฎ๐ธ ๐ ๐ฒ๐๐๐ฎ๐ด๐ถ๐ป๐ด, ๐ฎ๐ป๐ฑ ๐ฆ๐๐ฎ๐น๐น๐ฒ๐ฑ ๐๐ฟ๐ผ๐๐๐ตAs a B2B tech leader in mar-tech or ad-tech, you know the struggle: despite solid products, your go-to-market strategies arenโt landing. Teamsโproduct, sales, marketingโare out of sync. Messaging is unclear, and itโs tough to stand out. Growth is flat, and investors are restless. Youโve tried quick fixesโadjusting campaigns, tweaking featuresโbut the deeper issues persist.โฆ ๐ง๐ต๐ฒ ๐๐ผ๐๐: ๐ ๐ถ๐๐๐ฒ๐ฑ ๐ข๐ฝ๐ฝ๐ผ๐ฟ๐๐๐ป๐ถ๐๐ถ๐ฒ๐, ๐๐ถ๐๐ท๐ผ๐ถ๐ป๐๐ฒ๐ฑ ๐ง๐ฒ๐ฎ๐บ๐, ๐ฎ๐ป๐ฑ ๐ฆ๐น๐ผ๐๐ฒ๐ฑ ๐ฅ๐ฒ๐๐ฒ๐ป๐๐ฒWhen your teams arenโt aligned and the product story falls flat, customer engagement tanks. Conversion rates stall. Competitors gain ground. Internally, frustration builds as silos grow, and valuable market opportunities slip away. If these issues arenโt addressed, the long-term impact could be devastatingโgrowth will continue to stall, and your market relevance fades.โฆ ๐ช๐ต๐ฎ๐ ๐ฆ๐๐ฐ๐ฐ๐ฒ๐๐ ๐๐ผ๐ผ๐ธ๐ ๐๐ถ๐ธ๐ฒ: ๐จ๐ป๐ถ๐ณ๐ถ๐ฒ๐ฑ ๐ง๐ฒ๐ฎ๐บ๐, ๐๐น๐ฒ๐ฎ๐ฟ ๐ ๐ฒ๐๐๐ฎ๐ด๐ถ๐ป๐ด, ๐ฎ๐ป๐ฑ ๐๐ฐ๐ฐ๐ฒ๐น๐ฒ๐ฟ๐ฎ๐๐ฒ๐ฑ ๐๐ฟ๐ผ๐๐๐ตPicture a company where product, marketing, and sales teams are aligned, delivering a clear, compelling product story that cuts through the noise. Your messaging resonates, customer engagement climbs, and your teams work in sync, driving conversions and growth. Instead of trailing behind competitors, you lead the charge, capturing market opportunities and accelerating your growth.โฆ ๐ช๐ฒ ๐จ๐ป๐ฑ๐ฒ๐ฟ๐๐๐ฎ๐ป๐ฑ: ๐๐ฟ๐๐๐๐ฟ๐ฎ๐๐ถ๐ผ๐ป, ๐๐ผ๐ป๐ณ๐๐๐ถ๐ผ๐ป, ๐ฎ๐ป๐ฑ ๐ฃ๐ฟ๐ฒ๐๐๐๐ฟ๐ฒYouโre feeling frustrated that your efforts arenโt translating into results and confused about why your strategy isnโt working. The pressure from investors is rising, and time is running short. This is where we come in.โฆ ๐ข๐๐ฟ ๐๐ฝ๐ฝ๐ฟ๐ผ๐ฎ๐ฐ๐ต: ๐๐น๐ถ๐ด๐ป. ๐๐ฑ๐ฎ๐ฝ๐. ๐๐ฐ๐ต๐ถ๐ฒ๐๐ฒ.We donโt offer surface fixes; we tackle the core misalignment. Our approach helps you:โง Align product, marketing, and sales teams around a unified vision.โง Adapt your messaging to differentiate your product and engage customers.โง Achieve scalable growth with a refined go-to-market strategy.By bringing teams together, we ensure your internal alignment drives external success.โฆ ๐๐ฒ๐โ๐ ๐ง๐ฎ๐น๐ธ: ๐ฅ๐ฒ๐ฎ๐ฑ๐ ๐๐ผ ๐๐น๐ถ๐ด๐ป, ๐๐ฑ๐ฎ๐ฝ๐, ๐ฎ๐ป๐ฑ ๐๐ฐ๐ต๐ถ๐ฒ๐๐ฒ?Stop letting misalignment slow you down. Schedule a conversation today to unlock your companyโs full potential for growth and market impact: https://calendly.com/lastwordmktg/30-min-mtg
Listed skills include Online Advertising, Marketing Communications, Digital Marketing, Integrated Marketing, and 14 others.
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Liza bridges the gap between product marketing strategy and execution by aligning culture, communication, and processes for mar-tech and ad-tech CMOs. She helps her clients integrate new technologies seamlessly and fosters a customer-centric mindset across their organizations. Liza enables CMOs to create cohesive, customer aligned marketing efforts that.
New York, New York, US
For retail media networks seeking deeper customer connections and new revenue streams, Genuin builds white-labeled, embeddable, video-based communities that sit on the retailerโs website and app, creating an entirely new space that consumers can engage with the brands they love while viewing highly-relevant organic and sponsored content.
New York, US
Established and led Unifiedโs first Product Marketing Department, overseeing corporate and product messaging, sales enablement, strategic sales collateral, competitive analysis, and client communications.
Paris, FR
Spearheaded go-to-market initiatives for multiple advertiser and publisher product lines with primary responsibility for strategic messaging, sales enablement and awareness among new and existing clients, resulting in 20% lift in incremental sales and 90% client retention.
New York, New York, US
Led go-to-market strategy to successfully position Yieldex as the best analytics platform for premium publishers, resulting in Yieldex being sold to AppNexus for $100M. Oversaw Yieldex corporate marketing, branding, product marketing, customer/sales engagement, events, web site and creative services.
New York, NY, US
Strategized messaging and positioning for diverse audiences including advertisers, agencies, ad networks, publishers, demand-side platforms, supply-side platforms and ad exchanges. Led product marketing, including launches and feature announcements. Wrote thought leadership materials, sales collateral, pitch decks, case studies and other content.
Sunnyvale, CA, US
Elevated brand awareness and market position for Right Media with a marketing communications program that included developing a content strategy that positioned Right Media as a source of relevant and useful information about products, services, technology and industry thought leadership.
London, GB
Led six-member Client Relations team in New York City and San Francisco to manage $4 million client portfolio of 75 "blue chip" companies and leading non-profit organizations. Program increased revenue from existing clients by 20% and achieved 85% annual client retention rate.
Quick answers generated from the profile data available on this page.
Liza Cichowski works for Last Word MKTG.
Liza Cichowski is listed as Accelerate Market Impact for B2B Tech Leaders ๐ธ Align Teams, Differentiate Brand, Strengthen Customer Engagement ๐ธ Boost Revenue Growth ๐ธ Product Marketing Consultant at Last Word MKTG.
Liza Cichowski is based in New York, New York, United States while working with Last Word MKTG.
Liza Cichowski has worked for Last Word Mktg, Switchboard Software, Genuin, Optable, and Eyeota, A Dun & Bradstreet Company.
You can use AeroLeads to view verified contact signals for Liza Cichowski at Last Word MKTG, including work email, phone, and LinkedIn data when available.
Liza Cichowski holds Ba, Political Science/Journalism from Rutgers University.
Liza Cichowski is listed with skills including Online Advertising, Marketing Communications, Digital Marketing, Integrated Marketing, Content Strategy, Copywriting, Market Research, and Online Marketing.
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