Liza P. Email & Phone Number

I am a results-driven Advertising and Marketing professional with a proven track record of delivering substantial growth and success across diverse industries and verticals, including mobile gaming, FMCG, B2C, and B2B sectors. I thrive on collaborating with cross-functional teams to achieve our common objectives. My tops skills include:- Performance & Data Analysis: Transforming data into actionable insights- Full-Funnel Media Planning & Buying: Crafting strategies that drive results and align with Brand Strategy at every stage- Mobile User Acquisition: Expertise in acquiring mobile users with efficient ROI- Lead Generation: Strategising and planning to acquire high-quality leads to fuel business growth- Project Management: Orchestrating seamless project execution.- Cross Functional Collaboration: Bridging gaps between teams for optimal alignmentI have also worked across different digital channels and products including: Google UAC, YouTube, Programmatic, Reddit, TikTok, Meta, LinkedIn, Snapchat, Twitter, Mobile Ad Networks (Ironsource, Applovin, Vungle), Google Ads, Google Big Query, Periscope/Sisense and GA4These skills and experiences have given me a unique ability to bridge the gap between different teams, ensuring alignment on goals and strategies and ultimately delivering results from our projects.

Listed skills include Writing, Dance, Ease, Vendors, and 178 others.