•Built and maintained call book of on and off premise accounts•Built strong relationships with owners and managers of account territory as well as relevant distributors•Maintained and expanded sales through execution of on-premise & off-premise promotional activity•Provided point of sale material and training/education to accounts & distributors•Supported, managed & identified challenges the product faces to ensure product competitiveness•Participated during sales meetings for wholesalers covering both on and off-premise of NAB portfolio•Worked directly with distributor representatives and managers to ensure execution of monthly business objectives & programs

•Gathered call tracking, digital reporting, and financial analysis for sales representatives targeting current and potential clients•Worked with the creative team to design direct print ads from concept to execution, placing finalized ads for customers•Maintained a database of print and digital orders sold by sales representatives using an in-house order management software•Performed demographic analysis by utilizing demographic reports and maps for the Atlanta area through MyMarketAnalyzer (MMA)•Input customer data and schedule appointments into Salesforce CRM to streamline sales process•Spearheaded business contract agreement redesign project for present and future customers•Researched potential new employees and perform initial interview stages•Planned and organized corporate events for company staff, including sales meetings and seasonal events

•Developed relationships with radio stations, agencies, and local businesses to increase Anheuser -Busch sales in the Atlanta market•Distributed marketing materials on behalf of alcohol distributors at events including concerts, festivals, and bar promotions•Increased participation in website promotions and activities by taking photographs, ranging from 25-100 photos an event•Ran independently hosted giveaways and alcohol specials, including raffles, games, and door prizes at promotional events•Promoted events and increased attendance via engaging social media outreach and personal network communication

•Established a marketing campaign, including tagline, collateral, and giveaways presented at a national IVR/VoIP convention•Created and promoted marketing collateral through outreach on social media, newswires, advertisements, website, and trade shows•Performed administrative tasks including front desk management, data entry, and answering phones

•Managed accounts, including maintaining store inventory of product and adjusting product placement to attract potential customers•Performed market evaluation to identify potential new clients, pitching new opportunities to management•Worked directly with clients to open new business accounts and maintain business relationships•Used exceptional interpersonal skills to reach out to potential customers in front-line settings, averaging six to ten promotions a week